#joan benoit samuelson

美國馬拉松知名選手Joan Benoit Samuelson 一直很信賴Pegasus跑鞋，甚至在2008年穿著Pegasus完成了在波士頓的一場關鍵賽事。Pegasus已陪伴她超過30年。  在這之前，她選擇的是Daybreak、Odyssey和Althea等經典跑鞋進行訓練。而讓Joan Benoit Samuelson最終選擇Pegasus的原因在於，這雙跑鞋可以滿足她的各種需求，舒適貼合、出色回彈、輕盈質感及持久耐用，讓她可以在挑戰中脫穎而出。

四十多年來，Nike長期致力於為女性運動員提供服務，包括具有反叛精神的長跑運動員Joan Benoit Samuelson（第一位奪得馬拉松金牌的女性）和創造紀錄的網壇傳奇Serena Williams（23座大滿貫冠軍得主）。許多明星運動員與Nike攜手同行，在籃球場、田徑賽道和足球場等各個運動領域走上巔峰，他們每一位，都在運動領域為女性拓寬發展的可能性。 (more…)

In two hours, 24 minutes and 52 seconds, Joan Benoit Samuelson ignited a revolution. The year was 1984, the location: Los Angeles, the event: the first women’s marathon in the history of the Games.

The victory definitively decimated obsolete notions that had previously limited women’s running to 1,500 meters: the belief that women weren’t physically capable of enduring such distances. The race itself paid off years of campaigning for the inclusion by the IRC: the International Runners Committee, created by a group of female runners who were supported by Nike.

Samuelson’s Los Angeles performance, coupled with the slogan she lives by: “There is no finish line,” also inspired the company to continuously evolve its efforts to support and celebrate female athletes across all sports. Over the years, Nike’s dedication to these athletes has constantly grown, from the creation of the NikeWomen’s runs, then an international race series that expanded the movement worldwide, evolving into the NikeWomen community – more than four million global athletes who run and train together, motivated by a shared mindset and commitment to pushing their limits.

The Nike Beautiful X Powerful Collection celebrates this evolution, starting with that seminal Samuelson win.

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Nike’s first footwear collection inspired by female athletes and their boundary-breaking accomplishments, the Nike Beautiful X Powerful Collection rethinks four Nike footwear icons and imbues each with that aforementioned trademark “There is no finish line” declaration. It also showcases a speed-stripe, jacquard-woven material that is inspired by the winning lap and iconography of Samuelson’s race.

All photos and content courtesy of Nike Philippines and EON Marketing.