#interactv

Toy Wishes magazine Holiday 2004 - Toys R Us special edition

InteracTV DVD System Compilation InPack

Vidicom’s innovative InteracTV platform has earned the company recognition from one of the most respected groups in the public relations industry, the Public Relations Society of America (PRSA). The PRSA honored Vidicom with its esteemed 2012 Bronze Anvil Award, given annually for the planning and execution of a specific tactic within a broader media campaign. The company received the Bronze Anvil in recognition of its InteracTV campaign for a major brand. The campaign connected brand spokespersons in a direct conversation with fans through streaming video. Experts fielded live questions about the brand from fans on Facebook, resulting in 1,400 new “likes,” 7 million impressions, and a remarkable 46% increase in traffic to the brand’s page. The Bronze Anvil has represented the gold standard in public relations since it was first awarded in 1969. Our receipt of the award only further highlights the exceptional promise of InteracTV to revolutionize consumer brand engagement through creative technology and expert implementation.