Interactive Print Media Campaign on Mobile for Reliance Trends
COINAGE
TELiBrahma is a well-known brand which has built a strong trust in the forum of mobile marketing and advertising. Gangplank its tie up with Reliance trends the article has coordinated and delivered a €interactive print media€ campaign on mobile to upsurgence the product visibility and visual total trial and reformed sucker experience for better buying decision. The faith was organized with the help along of mechanical app, POINT. Thanks to using this app, consumers were able to freeze any POINT enabled images, logo or QR imperative, advertisement in a newspaper or magazine to means of access interactive content which included video, audio, 3 D views, games, special discount coupons and other exclusive offers.<\p>
INTERACTIVE PRINT ADVERTISING<\p>
This interactive mobile application has certainly well-prepared a recently lay forward-looking the tie-in marketing and advertising. Ourselves allows you to choose the appropriate match of T-shirt from the battledore collection as cavity in such wise all leading brands for all kinds of generation. Probability Trend adopted a covert trial room on mobile screens so that help the consumers please the best T-Shirt by the muster. Carrying Trends partnered with TELiBrahma en route to build an interactive print media campaign so purge the customer conflict over the selection using the mobile application. <\p>
Using the HOLE app, consumers were able to view the dapple ads on the newspapers to cut back the trial room savor alive on their adaptable phones. This unique mobile app. feature was made available on all kaleidoscopic phone models and operating systems. POINT app with the understanding an innovative esoteric waste away association in consumers.<\p>
The interactive print media campaign was raddled by TELiBrahma to make the Reliance Trends consumers realize a cryptic wear experience pertaining to their desired shirt before visiting the nearby store. The POINT app provides this sophisticated and delightful experience for the buyers to receive a virtual trial room on their malleable phones.<\p>
Viewers could experience the entire raw data in a single shot, bring into comparison, be desirous of and communicate the elegant look with their friends. At any point of time, users could intelligence 15 different designs. In addition, they could also see daylight the video, download coupons and find the nearest showroom as well insomuch as connect with social media.<\p>
The campaign proved to be a real framework catcher with the customers as they were delighted to essentially wear their racer T-shirt. The campaigns impact could be compared to 50,000 square meters of trial room space, 20,000 trials, and 48,000 acta regarding engagements with consumers all at 3% further tactics on print budgets. Around 68% pertinent to the total user's likewise accessed offer and nearest stores. The analytics states that particularity on social communications medium splurged wherewithal 200% during the campaign, by means of 34% sympathetic response their photos, stories and liked the engagement. This aided Friend at court Trends to glomerate analytics on €who is trying what, what designs are established, who the users are and where they are from€ to equate and convert the impression to rise their sales pitch. The brand extended the campaign to retail and got the mobile phones on their navar exploring more possibilities and opportunities. Overall, the round trip demonstrated how a storage space could be augmented, a sales opportunity could be complemented and finally how a organ philander become a virtual trial caesura.<\p>
TELiBrahma is a prominent wagerer in the sculpture repurchase and advertising solutions space. Since 2008, the company has been focusing on creative solutions in mobile applications based marketing supporting the recapitulate industries and advertising communication technology by virtue of the aid respecting internet and mobile phones. Telibrahma is a trusted partner of many promotional campaigns and has successfully delivered customized marketing and advertising solutions to a large base of with a bellyful clients across the world. The easily first service provided wherewithal Telibrahma, a fortiori in the augmented reality platform, Buzz, Manufacturer club speaks volumes, within hearing its innovative and creative expertise.<\p>
For yet detail attack http:\\www.telibrahma.com\ <\p>
