Whats your biggest challenge been this month?
Our biggest challenges this month, other than learning how to ride the bus, were each other. When you start this project you quickly realize everyone is just as passionate as you are and cares about the work they are bringing to the table. We have to work with each other on deadlines, discussing creative concepts, and even just deciding what makes it to through the final cut. Â You learn to put your ego on the back burner for the sake of putting out good work.
How is Hatch different from what you learned in school?
One big difference was just how each approached advertising campaigns. Within the HATCH program, you get to truly learn how to concept and execute a campaign from start to finish. You get a bit of guidance, but overall you’re trusted to get the job done and ask the questions that matter. That was something in itself that seemed to stick out over our experience in academia.
How has your team bonded?
AAGH, how haven’t we bonded? We’ve laughed, cried, argued, and compromised with each other on a daily basis. Happy hours help, but when you spend 4 weeks trying to create something that’s typically spawned in 4 months, you get real comfortable with one another.
What are you looking forward to most post-hatch?
Being able to apply learned skills and tactics to the real world setting. Oh, and sleep. Lots of sleep.
What have you learned this month?
Career wise, we learned how to pretty much deliver a campaign from concept to pitch. Out of work, we got to love the work itself. We stayed late, brought work home, and had our best dreams and worst nightmares come out of this process.
What is your team playlist?
-The Final Countdown by Europe.
-Lift Yourself by Kanye West
-Don’t Cry Out Loud
-I Will Remember You by Sarah McLaughlin
What comes next?
That’s a good question. Some of us are going back to school while others are looking to break in and find the start of our careers in Advertising.
Reading this and want to learn more about the HATCH program and the 2018 team that kicked its ass? We’d all love to get coffee and hear about why you want to hire us ;)
Drop into our DMs, tweet at us, anything you think might catch our attention. We’d love to talk.
And with that, HATCHERS OUT.













