#creative team

Clean type, white space, and letting the architecture do the talking.

The setter who quietly changed everything. 🏐

UST's road to the Final Four runs through Cassie Carballo, and this cover is our way of telling that story.

A concept editorial exploring what a UAAP magazine cover could look like. Heavy type, editorial bones, no fluff.

This is THE TIGRESS MAG.

copywriter: Responsible for the written advertising components in the form of a tagline, headline, and body copy

art director: Directs the artistic features of an advertising solution and is responsible for the ad’s design, art direction, and general visual style.

creative director: Supervises the creative team and often makes the final creative decisions about the concept, approach, copywriting, and art direction before the work is presented to the agency’s executive creative director, who sets and implements the overarching creative direction and vision for their account and teams as well as providing leadership to the agency and client.