I absolutely love how Tony the Tiger has a wife and kids however they have not been mentioned or shown for a long while, making me think that Tony the Tiger is divorced.
I mean, if you have a daughter that only shows up in like one or two commercials and then is never mentioned once again, I think that means that she either died or got kidnapped and after that the marriage was just not the same.
The reason why Tony the tiger barely mentions his family anymore is because he respects what's left of them and doesn't want his popularity to complicate their lives any further.