#facebookanalytics-facebookads

Introduction

See, I want to be totally honest with you. There are more Facebook accounts than original people exist in the world but it is very sad that very few people know about Facebook ads. Advertisement is a familiar term for most people out there but social media advertisements are a different deal. Okay, now you're thinking about how a brand can advertise on social media platforms. This is not normal. Well, this is as normal as you're scrolling your feed every single day. Ever seen a post with a 'sponsored' tag? Yes, those are advertisements. Ever seen an ad in between or at the beginning of a video? That's an advertisement. You have completely ignored these parts, right? Well, I'm not blaming you for that. Probably you're not in a perfect atmosphere right now, where people are advanced in terms of technologies because there are over 10 million people who are regularly advertising on Facebook. Don't worry indivtech is always here to help you guys. Don't get demoralized. People spend more than two hours a day on social media platforms like Facebook, Instagram, Twitter, etc. That’s a lot of attention from a lot of audiences! No matter who your audience is — age, gender, occupation, (almost) anything — you’ll be reaching them with your product or talent through Facebook ads. Now coming to the main question, are Facebook ads effective? Why should we invest in a casual platform that people use to make friends and maintain relationships? Because this is no anymore casual. Okay, let's straight get back to the points.

1. Don't just assume about the results

Facebook Analytics - Facebook ads The analytics Facebook uses to provide is unbelievable. You can adjust your ads based on what’s needed, instead of guessing or finding out later that your investment was for nothing. Remember, if you can’t track and measure something, you can’t know if it’s working or how you can improve, it's not a good investment. Facebook gives you so much power when it comes to tracking and measuring the progress of your ads from every possible aspect.

2. Micro-Target Your Exact Audience

Micro-Target Your Exact Audience - Facebook ads You can target your audience, now your audience means the audience who has a genuine interest in your genre. This is a world-class specialization. Your growth will be rapid and relentless if you target a specific group of people who possess an immense interest in what you're saying. That's what Facebook ads are doing.

3. Effective lead generation

Facebook Lead Ads Your lead generation will be rich in the case of Facebook marketing. The audiences are targeted. The audiences are already loving your product and maybe purchase it also elsewhere. What more do you need? The conversion will be a child's play with these creamed leads. So get going.

4. Remarket to People Who Have Already Interacted With You

Facebook Remarketing - Facebook ads Remarketing is a big deal these days. Now you'll say we have email marketing for that, well I know you've leads now but that's also because of social media marketing. Secondly, why not another superb option to opt for? These remarketing and follow-up processes are at the next level. You can't underestimate something residing at the next level. You've to value the point. Facebook ads are cheap on one hand and very effective on the other. Don't underestimate them on the basis of their price tag.

5. Call to action button

Facebook Call to Action Button - indivtech You can create a backlink for the customer's destination. That backlink will be shown to your customers as a button option. It is named as CTA or Call to action button. That means the customers are not getting into trouble while finding you or your business. Pretty amazing? Because it is amazing.

Conclusion