Three Minutes to Eternity: My ESC 250 (#41)
#41: Ruslana -- Wild Dances (Ukraine 2004)
“Dance forever, come and be mine
Dance together, till the end of time”
Wild Dances has so much impact and energy, I kind of regret not only having it in second place in its year, but leaving it just outside the top 40. And it's not only in the song, performance, and costumes. It's also in how Ukraine shows itself off to the world.
When Ukraine declared independence in 1991, they struggled with their image on the world stage Even the country's name hints at this; Ukraine translates into "borderland", implying they are part of Russia. And it wasn't entirely false in the early 2000s; they were stuck in Russia's shadow and had to face off with corruption within their own lands.
Everything changed when the Fire Nation attacked Ruslana, an already popular artist, won the contest for Ukraine in 2004, on their second attempt.
Using Hutsul cultural elements (an ethnic group from Southwest Ukraine), Wild Dances takes one in from the initial horns and its heavy, intense atmosphere. With the modern musical elements, like the drums and electronic music, it just thrusts the entry into the collective consciousness. You can't help but dance and shout out the lyrics with the same tribal gutso that Ruslana does.
And with that win, it threw Ukraine into the global consciousness, and garnered the country a sense of national identity. This pulsated through the Orange Revolution later that year, of which Ruslana was highly active in. She would not only be part of government, but also stand up for the Ukrainians during Euromaidan in late 2013-early 2014.
With Wild Dances, we not only have a cracking bop (the second of a trilogy of ethno-pop winners in the 2000s), but also an affirmation of the country at question. The use of Ukrainian in the second verse also solidifies this--even though Russian is frequently used in the south-east of the country and is used in informal communication. And it's a dominant reason why Eurovision is so special, in that each country can show a snippet of themselves and the rest of the continent and accept it (which you will also see in the next song).
P.S. Another performance worth mentioning in Het Grote Songfestivalfest in 2019; she seems to have as much energy as ever.
Personal ranking: 2nd/36
Actual ranking: 1st/24 GF in Istanbul