Demand of Corn Snacks
Szu Wei Su (Sabrina) (ID 72247639)
One day I went shopping with my sister and we went to the snack aisle because we are craving corn snacks. We saw that the green packaging corn snack was on sale and the pink packaging one was not. Thus, we decided to buy the green packaging one. Since the two are both corn snacks, they are substitutes of each other. Customers can shift easily from pink one to the green one because the products are similar. If pink one has a higher price, then customers will purchase its substitute (in this case it is the green one). The demand curves of pink and green corn snacks are also displayed on the graphs below.
The graph above shows that since the green packaging (the substitute) is on sale, the demand of the pink packaging corn snack will shift to the left (D2). This influences the equilibrium quantity and price. The equilibrium price and quantity both decreases (P2,Q2) because there are less customers willing to buy pink packaging corn snacks. Thus, customers are less willing to pay the same amount and same quantity previously (P1,Q1)and resulting for the decrease on quantity of pink corn snack purchased.
The graph above shows that since the firm lower the price of the product, the demand of the green corn snack shifts to the right(D2). This shift on the demand curve also affects the equilibrium quantity and price of green packaging corn snack. Both equilibrium quantity and price increases (P2,Q2) because the promotion on green corn snacks makes people more willing to purchase green corn snack instead of the pink corn snack. This increase in demand leads to more quantity are demanded by the customers.
















