Jim Bakker Joins S-Track to Support EMEA Expansion | Industry Authority Media Coverage
Shenzhen, June 2026 – While attending Prolight + Sound Guangzhou, industry veteran Jim Bakker was interviewed by ProAVL. Subsequently, two of its industry authority media platforms published coverage on Jim joining S-Track.
The Coverage
One platform ran a feature article detailing Jim's appointment to the newly created role of senior technical consultant and business developer for Europe and the Middle East. The piece highlighted his more than 25 years of industry experience and noted that his immediate priority is to build a distribution network and help partners become as self-sufficient as possible.
Meanwhile, the other platform included Jim's appointment in its weekly AV news recap video, announcing three key industry appointments – including Jim Bakker joining S-Track.
About Jim Bakker
As said by the industry media, Jim is a seasoned industry veteran with over 25 years of experience. At S-Track, he is responsible for sales support, customer engagement, and developing a regional distribution network across Europe and the Middle East.
What This Recognition Means
This dual coverage from respected industry media provides third-party validation in three areas:
Our brand – S-Track is gaining visibility as an international player in the pro AV market.
Our talent strategy – attracting experienced, respected figures like Jim Bakker.
Our business plan – a deliberate and well-led push into EMEA markets.
As Jubilee Bao, S-Track's director of international sales, told ProAVL:Â "It is very important to have someone in Europe and the Middle East who can bring connections to the local market. Jim is perfect for the role."
Looking Ahead
With Jim actively building distribution relationships across EMEA, S-Track continues to execute its global expansion strategy.
📬 Contact
EMEA distribution inquiries [email protected]
