#ecclestonyards

Developed by multi-sensory visionaries Bompas & Parr, Paradise Now offers a glimpse of the new horizons of health that combines the wellness movement’s latest trends in one site, such as biohacking, nootropics, rehydration technology, urban nature bathing and touchscreen chromo-therapy.

Running from 7-15 September, Paradise Now is a free urban outdoor spa that offers guests an engaging journey inspired by the very latest wellness trends.

Many of the features and interactions of the spa are presented in a striking pink-hued structure – specifically it is Baker Miller pink, a colour scientifically proven to relax and reduce anxiety, previously used in prisons in the United States but now recognised for navigating the stresses and strains of life in the urban jungle.

The installation will invite guests to bask in a perpetual sunset on vitamin-infused dunes; relax and rehydrate under colourful mist falls; and cleanse themselves with enriched London rainwater geologically filtered to mimic the taste and mineral content of rare springs from around the world.

Guests can free-rove between several installations:

- They enter through verdant jungle foliage – research shows that appreciating natural beauty boosts well-being, increases generosity and enhances life satisfaction

- A monumental pink mist waterfall at the centre of Eccleston Yards’ courtyard is enriched with natural, energising minerals and extracts of raspberry leaf, aloe vera, chamomile and citrus. Here, guests bathe in the mist of this fountain of nature

- Haptic dunes – an immersive meditation zone where guests can sit and absorb nutrients from surrounding dunes of vitamin-infused, aromatherapy-scented pebbles

- A perpetual sunset – a large-scale infrared light installation shaped like the sun will exude a warming glow. Infrared light therapy is used to boost endorphins and metabolism, relieve depression and stimulate vitamin D production. The installation will be surrounded by screens streaming live sunsets from stunning locations across the world

- Electrolyte Aqua bar – an open-air bar where seven water collection columns filled with specially selected geological stone layers will transform London rainwater into nutrient-rich libations inspired by some of the world’s rarest natural water springs. The bar will also offer a selection of designer waters, water infusions and water-based cocktails served by water sommeliers who will host tastings

And not only that, many brands will be running activities to celebrate Paradise Now:

-Re:Mind will be running weekday meditation sessions at 10am, 12:30pm, 3:30pm and 6:30pm in Eccleston Yards. Book online at www.remindstudio.com. -SMUK will offer guests who book a treatment for over £50 a complimentary file and polish manicure with its new vegan and toxic-free nail polish – in pink – by Kure Bazaar. -Tailor Made will have a Baker Miller pink pocket square available to order and offers a complimentary personalisation service on these in store. -Barry’s Bootcamp will be providing Q&A sessions with their trainers on the 10th of September at 2:30pm and 12th of September at 1:30pm or 2:30pm [tbc] in Eccleston Yards. -The Jones Family Kitchen will be serving two cocktails which complement the very latest wellness trends. ‘The Good Karma’ Baker Miller Pink cocktail contains Silent Pool gin mixed with cranberry juice and raspberry purée and ‘The Mind Mine’ Perpetual Sunset cocktail is made up of Absolut Blue, Cointreau, Blue Curacao, juices and homemade activated charcoal powder which will provide an element of detoxing during Paradise Now.

In addition, even some local retailers who are neighbours to the Eccleston Yards will be showcasing complementary features, including Grace’s Belgravia, whose gym team will offer talks about DNA Fit and nutrition within the yards.

What more could a Londoner ask for?

Head now to the courtyard, off 21 Eccleston Place, Belgravia, SW1W 9AZ

Check out more photos and footage on my Instagram

www.ecclestonyards.com