#dj idea

#San Diego #California #2083 # WestCoast #619

There are many questions you can ask your client about their upcoming party, but the key is to only ask for the details that really matter. You don't want to seem inexperienced asking your client an irrelevant question that has nothing to do with your job. I won't discuss specific questions for complex parties such as Sweet Sixteens, Bar Mitzvahs, Weddings, etc, but I will talk about questions you should ask for parties that involve less details and announcements such as birthdays, holidays, surprise parties, etc. <\p>

The most important aspect of this process is how your going to ask these questions. You can ask your client questions over the phone or in person and write/type everything out, construct a questionnaire form and send it to them in an email, or create a web form on your DJ website that asks for every detail. I personally prefer the website form. My clients can fill their form out in the comfort of their own home, submit their details, correct mistakes/change details, and view their form without needing to contact me to change details for them.<\p>

Now that you know how you can ask detailed questions about your clients event, it's time you learn what detailed questions you'll need to ask. Obviously, your going to need basic information like your clients full name, phone number, email, date of the event, start/end time, address, and directions to the event. Also, you don't want to show up to your clients party in a tuxedo while everyone's wearing tropical flowered shirts, so asking what attire you should wear is crucial to your questionnaire. You can stop there, but you may want to consider asking for some more details.<\p>

I have more questions that I ask for on my web form which I believe can make your clients event more successful. Where am I going to setup my equipment? You'll be surprised at some of the places a client may want you to setup! From my experience, I've learned to ask this question. I tell my clients they must provide a safe place for the DJ to setup the equipment that will protect it from weather, spillage, and anything that can potentially harm the equipment. Also, you must provide a power source within a reasonable distance of the setup area (50ft). <\p>

Just to be safe, you may want to ask who is the guest of honor; Who are we celebrating this party for? Also, what is the theme? There may not be a guest of honor. If the theme is a cancer benefit, Halloween party, or a Christmas party then you'll know everyone's main focus isn't on just one person. It makes a world of a difference when you come prepared to your gig knowing your going to be putting everyone's attention on a specific person, event, or holiday.<\p>

The last few detailed questions I always ask my clients is what's the age group, the number of guests, the genre of music, and what songs they want me to play as well as songs they do not want played. It's good to know the age group because you'll get an idea on what songs to play other than their requested songs. The number of guests isn't very important, but I ask it so I know how many eyes will be watching me perform. The genre of music and the play/do not play list are self explanatory. You need to know what kind of taste your client is looking for so you can provide the right flavor!<\p>

      I believe most disc jockeys would agree that using discount codes for a professional disc jockey service is not a good idea. I’ve studied many disc jockey entertainment websites and I’ve never seen discount codes implemented into their forms nor have I read about ways to receive a discount period. I believe everyone looks for the best deal they can possibly find as long as it’s a professional service, so why not offer your clients an alternative? You can pay full price for my services, or you can refer a friend to my company to earn a discount code to use on your next event. You scratch my back and I scratch yours!       

       In my opinion, rewarding your clients with discounts for bringing new customers is pure genius. As long as you set rules to the referral process then you will have no problem increasing your revenue. The referred client must conduct business in order for the referring client to receive their discount code. It’s that simple! This must be in your policy section of your website along with any other rules you want to set forth. You can write it on your business cards, flyers, or even put it on a car magnet. People will bring you business!     

         Another idea you can add to your referral process is offering your clients a free 4 hour session for referring 5 clients, and of course, all 5 referred clients must conduct business in order for the referring client to receive their free 4 hour session. I give 20% off every time someone refers another person to me. On the 5th person they refer, they get an even bigger reward (a free 4 hour session)! Anyone bringing me 5 paying customers is getting a hug and a free party!     

       I pass out my business cards almost every time I go out. On my business card is a discount code for 10% off. It also says 20% off your first event. That’s 30% off an entire event! Many disc jockeys would call me crazy, but if I can make my clients happy with paying an affordable price for a professional service then I know they will come back. More importantly, I know they will refer a friend. Especially when they realize they can be rewarded for doing so.    

        When filling out an event form on my website to request my services, I ask for every detail I need to know from my clients in order to make their event a night to remember. Towards the end of the form is where I ask my client to type in a password. The email address and password is what they use to log in. Once logged in, I provide my clients with many perks that I will cover later in another post, but the main perk I’m getting to is the ability to enter into a contest to receive a discount code. Simply click on contest then it will bring you to the contest page where it has your name and email already typed in. All you have to do is click submit and your entered into the contest. Every other week I pick a random name and I email that person a 30% off discount code. I keep users wanting to visit my website even though they don’t need my services. It creates traffic and keeps my clients happy. It works for me!