#csr training

A shop paying $90 per lead and booking 45% of its calls is paying $200 per customer. The same shop at 65% is paying $138. Same marketing spend. Same phones ringing. $62 saved on every job.

Most contractors don't have a lead problem — they have a conversion problem. Moving booking rates from 50% to 65% produces a 30% lift in booked jobs without adding a single lead. To do that through acquisition, you'd have to raise ad spend by 30% every month, forever.

The fix is unglamorous: call recordings, CSR scoring, intent-based scripts, firing the 38%-booking CSR who's been there six years. A shop in Glendale took repeat customer rate past 40%. One in Pasadena moved service-call conversion from 55% to 78% in eight months without spending another dollar on ads.

Call tracking is $50–$150/month. CSR training is a few thousand dollars one-time. Total cost of fixing this is usually less than a month of existing ad spend. Payback is measured in weeks, not quarters.

Nevertheless, a lot of organizations have now begun to acknowledge the importance of giving back something to the society and encourage a healthier society. LBTC’s CSR management course in London is amongst those rarely found courses intending to introduce the participants to a lot of important and unexplored aspects of CSR, thus turning them into better CSR leaders and strategists. As we proceed with this article, we would look at the course outline of LBTC’s Corporate Social Responsibility Courses.

CSR Management Course in London | Course Outline of the Most Comprehensive Corporate Social Responsibility Training Course

The course is named as Advanced Strategic CSR training since it deals with the management as well as strategizing aspect of CSR. Here’s more to the outline of this course.

CSR Management: Understanding the companies’ needs out of CSR, attributes of a good CSR management, designing and structuring the CSR functions, CSR strategy, and the business case for CSR.