#content visibility

By Cliff Potts, CSO, and Editor-in-Chief of WPS News Baybay City, Leyte, Philippines — March 30, 2026 There are times when an essay is not enough. There are times when the message needs to be simpler, sharper, and easier to carry. This is one of those times. The modern internet does not reward effort, accuracy, or depth. It rewards reaction. It rewards velocity. It rewards whatever keeps…

By Cliff Potts, CSO, and Editor-in-Chief of WPS News Baybay City, Leyte, Philippines — March 30, 2026 There is a quiet lie built into the modern internet. We are told it is open. That anyone can publish. That ideas rise or fall on their own merit. That is not what happens. What actually exists is a layered system of automated gatekeeping—ranking systems, engagement filters, and…

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AI Summaries reward unique content. Learn how creating original articles can make your content appear in AI-generated snippets and featured results. In the evolving landscape of digital content, AI Summaries are becoming a powerful force. When a blog post or article is unique and original, search engines and AI tools can extract key insights directly from it and display them as a featured…

Open Graph images are essential for optimizing how your content appears when shared on social media platforms like Facebook, X, and LinkedIn. These images enhance visibility, boost click-through rates, and give you control over how your page looks when shared. High-quality, consistent Open Graph images improve branding, drive engagement, and indirectly support SEO by increasing traffic. For…