Muy contento con el lanzamiento del nuevo buscador de Interflora. Ahora a vender como nunca para San Valentin! Enhorabuena @empathybro!
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Muy contento con el lanzamiento del nuevo buscador de Interflora. Ahora a vender como nunca para San Valentin! Enhorabuena @empathybro!

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Our new algorithms (called empathic) analyze social media conversations, understanding what product URLs are being shared, and then predicts what kind of trousers are more likely to be interesting at that moment in time. This emulates a process of empathy that can happen in a physical store
The evolution of online sales toward empathy and emotions http://www.empathybroker.com/the-evolution-of-online-sales-toward-empathy-and-emotions/
The search experience at Zara has been designed from a discovery perspective. That is, selling clothes is not a functional search, such as browsing a catalogue of electronics, search in fashion is about inspiration, it's about emotions and empathy.
Press-clipping from eConsultancy:
Pull & Bear’s very intriguing search tool https://econsultancy.com/blog/66293-pull-bear-s-very-intriguing-search-tool/?utm_medium=feeds&utm_source=blog via @Econsultancy
Gracias al maravilloso equipo de Territorio Creativo, todo un honor ser el ponente de la inauguración de los #TCDesayunos en Barcelona! Hasta la próxima.
Aquí tenéis un resumen de cosas de las que hablamos sobre Transformacion digital en Retail Moda.
Great post on the potential of combining user data (social, spatial, etc..) with other sets of data (i.e. our product catalogue for instance) to add context and awareness to other services, such as site search and findability (via Twitter service Nearby, another powerful ingredient to Social Media Mining to power Findability - Colbenson Blog y ColbensonTV - Colbenson)

Anya is live and ready to show you everything. Watch her strip, dance, and perform exclusive shows just for you. Interact in real-time and make your fantasies come true.
Free to watch • No registration required • HD streaming
conoce nuestra software factory en Galicia (via Emotional Findability and Ecommerce Expo London Oct 2013 (2nd and 3rd) - Colbenson blog and social media centre - Colbenson)
Online stores are trying to build empathy into the experience, using small elements of expression, designing components that respond to our actions, creating a more human and enjoyable experience.
The evolution of online sales toward empathy and emotions - Colbenson blog and social media centre - Colbenson
new features on Colbenson.com search box, give it a try! (via Empowering the customer with site search! - Colbenson blog and social media centre - Colbenson)