#bufferblog

Buffer blog provides in-depth analyses of trending topics in various areas of importance to the social media and digital marketing world. Their posts are based on experience, statistics, research and field tests. 

Their articles are well-written, entertaining and provide countless tools, tips and links that I’ve already found myself referring back to again-and-again. 

The writers actively engage with people In the comments section, and not just by posting an emoji or liking a comment. They ask questions, comment back and seem to genuinely want to hear from their followers.

This would be one of my main takeaways from this assignment. That behind every profile pic (with a few exceptions) there is a real person and social media marketing should focus as much on the social aspect of things as it does on the marketing.