#bernhard cursive

-- Greco Heavy, released by Richard Gans Foundry in 1925. -- Advertisers Gothic, designed by Robert Wiebking in 1917 for Western Type Foundry. -- Vanity Fair, designed by McMurtrie himself in 1923 and cast by Continental Type Founders for Condé Nast Press. -- Greco Adornado, released by Richard Gans Foundry in 1924. -- Cloister Black, designed by native Milwaukeean Morris Fuller Benton and Joseph W. Phinney in 1904. -- Bernhard Cursive, designed by Lucian Bernhard and released by Bauer Type Foundry in 1925. -- French Script, there are a number of typefaces called French Script; we are uncertain of the origin of the face displayed here.

Douglas C. McMurtrie (1888-1944) held a number of important posts in his short lifetime, including printing manager for the Columbia University Printing Office, the Arbor Press, and Condé Nast Press; editor of the prestigious Ars Typographica magazine; typographic director of the Cuneo Press; director of advertising and typography at Ludlow Typograph Company; and head of the WPA’s American Imprints Inventory.

Our copy of Alphabets is from the Art Department of Milprint, Inc, or the Milwaukee Printing Company which operated from 1899-1988, and bears its bookplate and ownership inscription.