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By now you must have some awareness of the benefits of using Content Marketing to reach, engage, and convert your audience of customers and prospects, but businesses like yours are now starting to understand the power of content marketing can be used internally to increase employee engagement and job satisfaction.

This article tells how uber-brand Nike has started using videos produced exclusively for use inside their offices to keep employees up-to-date and feeling involved about the myriad corporate events they produce. But this effective internal marketing technique is being used by companies of all size, global, national, and local.

Remerge client NiSource used a similar method that employed Sketch Videos to get their associates excited about the launch and expansion of services of their new Help Desk. Your company could use the same technique for new employee orientation, explain your health care plan, promote your employee events, and to reward and recognize promotions and outstanding achievements by your team members.