Bubsy & Nerf: What Could Possibly Go Wrong?
Everyone loves Nerf. Safe, brightly colored weaponry, that allows you to shoot at your friends and family without doing harm (unless you aim for the eyes).Â
Back in 1994, Nerf dropped one of their mightiest guns ever seen at that time. The Ballzooka
Pump-action, rotating turret capable of firing up to 10 balls. Even describing it like that makes it sound beastly. The commercial  does a great job of selling it. Cool kid with a blonde bowl-cut, shooting balls at an AT-ST Walker, until it collapses. The Ballzooka should’ve been called the Ballpocalypse.
Nerf wanted to push the marketing just a bit further, and what better way to reach the 8 to15 year old demographic than to stick your product in a video game!?
Enter Bubsy 2, the sequel to the critically-acclaimed Bubsy: Claws Encounters of The Furred Kind. Nerf and Accolade reached an agreement to allow Bubsy to use the Ballzooka as one of his main weapons.Â
Regardless of your feelings on Bubsy. You got to admit, that’s pretty friggin’ cool. Personally, I’m a fan of any game that allows you to use toys as weponry.Â
Just in case you think it’s a coincidence, the Bubsy 2 box proudly displays the Nerf and Ballzooka name on the back of the box.Â
Also, here’s a poster featuring Bubsy and a line-up of Accolade SNES titles next to a collection of Nerf products.
The relationship ended after Bubsy 2 and the Nerf gun was absent in Bubsy 3D.Â
Bubsy 2 wasn’t the last time gamers would see the Ballzooka. Five years after Bubsy 2, Hasbro Interactive released Nerf Arena Blast for PC. A Quake-like FPS, designed for a younger audience that uses a variety of Nerf products to blast opponents with.Â
Since Bubsy is getting ready for a big comeback, if I was in the marketing department, I’d get on the horn with Nerf and renew the licensing. You’re guaranteed some positive reactions from critics if your main character is packing a Nerf gun.
















