#audio codec

480p was practically unwatchable. Maybe the torrent creator used an intense amount of bitrate compression, but it doesn't matter. I felt like I was watching a podcast with a colorful screensaver. 720p and 1080p are so much better. Not to mention the 16:9 aspect ratio looks so much better.

The potential for the worldwide audio codec market are growing due to the rising use of set-top boxes, video on demand services, and infotainment. Asia-Pacific is anticipated to experience the fastest growth globally during the timeframe of the forecast.

However, ongoing component size optimization and a lack of skill in using audio codec devices are limiting factors in the development of the worldwide Audio Codec Market. The vibrant expansion of the area can be ascribed to the young people's growing love of streaming media. Due to its popularity, the market now holds the highest share in the area. The market for audio codecs has expanded as a result of the introduction of an enhanced voice services codec that is standardised for mobile communication. The area is the first to test and offer a number of technologies, such as lossless audio codecs, which eventually drives the audio codec market on a rising trajectory.

According to the India Brand Equity Foundation, the Indian television market is predicted to expand to US$ 11.78 billion in 2018, up from US$ 9.23 billion in 2016, or a 12.97 percent increase from 2016 to 2018. 

Buses, such as linear pulse-code modulation (linear PCM), inter-IC sound (I2S), AC-Link, inter-integrated circuit (I2C), and serial peripheral interface, are used by Audio Codec Market to convey digital data (SPI). Audio CODEC is used in a variety of industries, including entertainment, gaming, consumer electronics, and automobiles.

Furthermore, in terms of revenue share, North America was the second-largest region in the market. The United States and Canada are important growth engines in this region's market. The presence of mobile firms such as Apple, Google, and Microsoft in the United States is a crucial element assisting the market's growth in this region. 

Furthermore, the growing number of smart phone users in the United States has boosted the industry in this region. Due to the fact that audio codecs are a vital aspect of a smart phone device, the demand for smart phones has increased.

In the ever-evolving digital world, audio codecs have emerged as vital elements within sound systems and other devices. With the ability to encode or decode digital data streams, software audio codecs appear as a major solution to effectively reduce the storage space and bandwidth needed to transmit stored audio files. In this regard, Opus and Vorbis are among the widely adopted software audio codecs across industries.

The audio codec market share has strengthened significantly on account of the growing penetration of wearable devices. In the past few years, people are increasingly becoming aware of their health, encouraging the adoption of smart watches. Moreover, the rise in home workout trends amid the pandemic increased the sales of smart watches, VR headsets, and bands. As a result, the adoption of audio codecs in haptic systems of these devices has gained momentum.

Audio Codec Market | Size and Global Trends

As per estimates, the global audio codec market will generate $4242.59 million by 2028, with a CAGR of 9.27% between 2022 and 2028.

Audio codecs are trending as a major audio component across industries, including automotive and electronics. In the Asia-Pacific, market players are attaining various opportunities due to the rising investments towards commercial applications of audio codecs in multiple end-user industries. On the other hand, North America has witnessed a surge in smartphones, 5G technology, and smart home technology that have created a profitable market for audio codecs.

Considering the technological developments, the production of new-generation audio codecs has risen across developing and developed countries on a large scale. For instance, Cirrus Logic introduced a series of audio codecs, including smart, multi-channel, and portable codecs in haptic systems of tablets, headphones, wireless headsets, etc.

Take a look at key trends that widen the market scope across the globe:

The trend of mobile gaming has made audio-video smoothening an integral part of the experience. Moreover, it has upheaved the adoption of wireless headsets that provide pristine audio quality with a noise cancellation feature. Here, the use of android as a gaming tool in laptops and other mobile devices has increased software audio codec deployment to a large extent. For instance, Snapdragon 865 5G processor in android devices uses Qualcomm Aqstic audio codec for smooth audio delivery in mobile gaming.

Estimates suggest that smartphones capture the majority of the market share. The rising industry and new marketing investments in manufacturing, brand building, and services have surged smartphone audio codecs. Hardware and software audio codecs are crucial for multiple purposes, including online streaming and audio recording. This has led smartphone companies like Sony to manufacture their audio codecs to enhance the overall performance of smartphone music systems.

With increased compactness, sound bandwidth reduction and frequency adjustment based on device compatibility have taken center stage. For instance, Qualcomm has launched aptX lossless, which substitutes Bluetooth for wireless audio streaming in headsets, reducing overall power consumption. Another company, Synopsys, introduced the Bluetooth LE Audio LC3 Codec, enabling system-on-chip designers to effectively implement high-quality audio streaming in numerous applications, including wearables and home automation.

Strategic Initiatives by Trend-Setters:

Earlier, the advent of codecs led to optimization of size. Moreover, in 1999, the development of MP3 led to the introduction of software audio codec. Over the years, technological developments have supported the development of various software audio codecs, including FLAC, AMR, and MP4. Now, with the expansion of IoT and automation, companies are striving to innovate their offerings and acquire other players to garner a higher market share.

Major tactics undertaken by notable competitors:

In August 2021, Analog Devices Inc acquired Maxim Products Inc, making it a world leader in mixed-signal and power technologies.

Renesas, a Japan-based company, acquired Dialog Semiconductor Plc in August 2021. With this acquisition, the company increased the production of semiconductor codecs and ICs for headsets.

Qualcomm Technologies launched aptX, an audio Bluetooth codec, in September 2021. This launch helped the company deliver CD-quality over a wireless connection, enhancing the sound quality at high resolution.

On February 16, 2022, Sony announced its collaboration with AR gaming company Niantic in auditory AR for headphones. Sony aims to develop technology to enhance the gaming experience with the sound of the virtual world through headphones. Niantic owns Ingress, Pokemon GO, and Pikmin Bloom.

Wind-up

Triton Market Research presents the Global Audio Codec Market report segmented by Application (True Wireless Stereo (TWS), Wearables, Computer, Over-Ear Headphones, Phones, Portables, Tablets, Automotive, Commercial, Home Entertainment, Smart Home, Other Applications), Component (Hardware Audio Codec, Software Audio Codec), and by Geography (Middle East and Africa, Europe, North America, Latin America, Asia-Pacific). The report discusses the Market Summary, Industry Outlook, Impact of COVID-19, Evolution & Transition, Key Insights, Porter’s Five Forces Analysis, Key Impact Analysis, Market Attractiveness Index, Vendor Scorecard, Industry Components, Key Market Strategies, Drivers, Challenges, Opportunities, Competitive Landscape, Research Methodology & Scope, Global Market Size, Forecasts & Analysis (2022-2028).

As per Triton’s report, the global audio codec market is estimated to register growth at a CAGR of 9.27% during the forecast years 2022-2028.

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 Audio codes are software or a device expert in encoding or decoding a digital audio data stream. It is an essential component in various sound systems.

Several streaming services provide HD music libraries with the high-definition resolution, giving users an immersive experience. The use of high resolution audio codecs is surging due to growing HD music streaming services. In this regard, numerous online applications such as Amazon Music, Spotify, and Apple iTunes are converting their services into HD resolutions for users, creating numerous opportunities for the audio codec market globally. However, the availability of open-source audio codecs on the internet negatively impacts the overall market’s growth.

The Asia-Pacific is expected to emerge as the fastest-growing region in the audio codec market during the forecast period. This robust growth can be attributed to the surging popularity of streaming media among youth. Additionally, various new technologies like DAB+, lossless audio codecs, and others are being tested in the region, gaining a positive response. Therefore, as mentioned above, all these factors are responsible for the revenue growth of the audio codec market within the APAC region.

The prominent companies in the audio codec market include Rohm Corporate Ltd, Dialog Semiconductor Plc, Synopsys Technology Inc, Synaptics Inc, Qualcomm Inc, Texas Instruments Inc, Cirrus Logic Inc, Fraunhofer Institute of Integrated Circuits, Analog Devices Inc, STMicroelectronics, Barix AG, Realtek Semiconductor Corp, Dolby Laboratories Inc, Ittiam Systems Pvt Ltd, and Sony Group Inc.

The market requires low capital investment to develop these solutions, attracting several new players. While leading companies dominate the market, new entrants are targeting the niche segments based on specific user requirements. This indicates that the threat of new entrants is expected to increase in the future. Further, the existing companies are acquiring small companies to gain a competitive advantage, which defines the competitive level to be high among current players.

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