#appature

~ I was so proud when i managed to get this right, but I’ve taken better.

Don’t Let ‘Stealth Mode’ Sink Your Startup

I’ve worked with hundreds of startups over the years, and not one company has stayed in “stealth mode” and won. So, I’m here to say that times have changed. If you want investors, partners or customers to notice you, they have to know you exist.

Founders often think they have good reasons for staying in stealth mode. In reality, though, those reasons are worthless:

Founders don’t want someone to…

Don’t Let ‘Stealth Mode’ Sink Your Startup

I’ve worked with hundreds of startups over the years, and not one company has stayed in “stealth mode” and won. So, I’m here to say that times have changed. If you want investors, partners or customers to notice you, they have to know you exist.

Founders often think they have good reasons for staying in stealth mode. In reality, though, those reasons are worthless:

Founders don’t want someone to…

Don’t Let ‘Stealth Mode’ Sink Your Startup

I’ve worked with hundreds of startups over the years, and not one company has stayed in “stealth mode” and won. So, I’m here to say that times have changed. If you want investors, partners or customers to notice you, they have to know you exist.

Founders often think they have good reasons for staying in stealth mode. In reality, though, those reasons are worthless:

Founders don’t want someone to…