#airless pump

Rejuvaus bottles are labelled 30ml. They are filled to 38–39ml.

That is 25–30% more product than the label states, which over four months of twice-daily use adds up to roughly four extra weeks of treatment.

The overfill is not a rounding error. The airless pump dispenses 0.2ml per press and can only draw down so far before resistance builds. Standard filling to the label means leaving significant residual in the chamber. Overfilling eliminates that waste.

The same logic runs through the packaging itself. Airless pump, no oxygen contact, no contamination. Lightproof rose gold anodised aluminium, no UV degradation. 0.25% lemongrass as the sole preservative. No harsh synthetic preservation systems competing with the actives.

When a formula has up to 33 actives at clinically tested doses, the packaging is not cosmetic. It is part of the formulation.

The leading Cosmetic Packaging Suppliers of the world are partnered with the top cosmetic brands in the billion-dollar cosmetic industry. These partnerships are public and widely discussed in cosmetic magazines, blogs, etc. However, these packaging suppliers are also tied up with another industry, and those partnerships are often under-discussed – the raw materials industry. Packaging experts have to identify, evaluate, and set up contracts with raw materials suppliers. These packaging experts select raw materials after considering numerous factors. The cost of these materials, environmental factors, ease of shipping, etc. These factors play a major role. Here’s how these packaging suppliers select raw materials. 

The Process of Selecting Materials

Since top Cosmetic Packaging Suppliers have dominated the industry for many decades, there’s a fixed way of selecting raw materials. First, these experts identify cost-effective raw materials that would be ideal for their cosmetic packages. Then, they ask for samples. After conducting tests on these sample materials, the suppliers define contract terms. The chosen raw materials selected need to be compatible with cosmetic products. The amount of raw materials that need to be ordered depends on whether the packaging experts opt for custom or stock packaging. Custom cosmetic packages are usually used for short periods, so they do not require excessive raw materials.On the other hand, stock packaging requires plenty of resources. For instance, if a cosmetic packaging supplier wants to manufacture customized glass bottles – he can only afford a small amount of glass as glass packaged cosmetic products cost a lot. On the other hand, if he wants to produce plastic tubes to store tons of lotion, he will need to opt for stock packaging and order massive amounts of raw plastic. 

How Cosmetic Packaging Experts Guarantee Success

Top Cosmetic Packaging Suppliers minimize material costs by setting up long-term relationships with the providers of raw materials. They manufacture them in packaging plants that are capable of high volume outputs. By doing so, they provide their clients with cost-effective services and maximum customer satisfaction. Selecting light raw materials to create cosmetic packaging items has been the industry norm for the past decade as doing so minimizes shipping and delivery costs. These suppliers also consider the regulatory tests their cosmetic packaging items need to go through to get approval from the FDA or other product-safety organizations. 

Sustainable Packaging Materials

Whether Cosmetic Packaging Suppliers choose tubes, airless bottles, or some other type of packaging technique – the responsibility of being sustainable and eco-friendly rests on their shoulders as well; that is why choosing between environmentally harmful materials like plastic and expensive materials like glass is so difficult. Currently, HDPE (High-Density Polyethylene) is the most-used material by packaging experts. But, with increased pressure from environmental groups, that practice may soon change. 

The Importance of Recyclable Packaging

The debate regarding plastic and glass has been troubling packaging experts for years, especially Cosmetic Packaging Suppliers. These packaging experts know that it only takes a few seconds to create an impression on a potential customer. So, the answer to this eternal question depends on how customers perceive both materials. In recent years, glass has been a clear frontrunner in this debate as cosmetic products packaged in glass are widely perceived as more pleasant and classy than cosmetic items stored in plastic packaging. However, the ‘premium’ look, feel, and weight of glass comes with additional expenses for packaging experts. Plus, plastic is far more durable and shipping-friendly than glass. Plastic is also less slippery and easier to use than glass. Here’s how cosmetic packaging experts treat these distinctions - 

Product Sensitivity 

The cosmetic product’s chemical buildup and sensitivity also play a role when selecting between glass and plastic. Glass is renowned for being impermeable and hence widely used to package sensitive cosmetic products. Cosmetic products that contain spirits need extra protection from CO2 exposure. Plus, glass is more temperature-resistant than plastic. However, Cosmetic Packaging Suppliers mainly use plastic for their versatility. For instance, high-density polyethylene (HDPE) is a form of plastic that is chemically compatible with many sensitive cosmetic products. In terms of temperature ratings, impact-resistance, and durability, these plastic versions are much more practical than glass. 

Shipping Convenience 

Even though most Cosmetic Packaging Suppliers want to switch from plastic to glass or other eco-friendlier materials, shipping costs often prevent them from doing so. Glass, being ten times more fragile and three times heavier than plastic on average increases freight costs. When we count individual cosmetic products, this seems like a small difference. But, when shipping cosmetic products in bulk, these weight differences add up to massively impact a company’s profit margin. Plus, cosmetic packaging items made of glass require extreme care while shipping. Most packaging suppliers assume that their glass packaging items break during handling. Plastic, being lightweight, durable, and free from the risks of easy breakage, is much more transportation-friendly. Lower freight costs mean less gas/oil is required during transportation. Hence, when cosmetic packages are shipped to distant places, plastic is not only the economical choice but also the eco-friendlier option.

Economic Aspect 

Glass is more expensive to produce and ship. Excessive amounts of natural resources are used to fuel glass manufacturing processes that require intensive heat. Since plastic’s melting point isnot as low as glass, manufacturing plastic packages requires far less energy. Leading Cosmetic Packaging Suppliers have also reduced the price of processes with things like plastic molding and shaping. So, in terms of manufacturing costs, plastic packages cost the cosmetic industry far less. 

Recycling 

Skincare products are much different from other cosmetic products. They’re sensitive and full of ingredients that only work when packaged correctly. Hence, a skincare product without efficient packaging is doomed to fail. In the past, jars, tubes, and non-airtight pumps were used for packaging skincare products. These were cost-effective packaging solutions that sacrificed skincare products’ functionality. Thankfully, the invention of airless pump bottles has helped stop this pointless trend. These bottles preserve the antioxidant-packed ingredients of skin care products, giving shoppers the perfect user experience.

Why Airless Packaging is Crucial for Skincare Products

An airless pump features a simple mechanism – users get to use the contents without exposing the product to one iota of air. These bottles come with non-pressurized vacuum pumps. These pumps are very sensitive and respond adequately to the pressure that users apply. The skincare product makes zero contact with your skin or any external elements until you press the vacuum to access the product. Since skincare products rely heavily on ingredients with antioxidative properties, such a mechanism works perfectly for them.

No More Reduced Shelve Lives

Out of all cosmetic products, skin care products have the least average shelf life. That’s because the core ingredient in all skincare products is antioxidants. These products contain sensitive antioxidants, such as EGCG (Epigallocatechin Gallate). These ingredients are sourced from sensitive items such as green tea leaves. For them to reduce skin cell damage and beat the millions of free radicals roaming inside your body, they need to be protected. Airtight Cosmetic bottles make sure that these ingredients can do their task and rejuvenate our skin. Since the antioxidant properties of these ingredients do not degrade rapidly inside these airless cosmetic containers - sellers get to increase the amount of time they’re left on shelves. Both the seller and the cosmetic shopper benefit!  

Stopping Additional Contaminants

Apart from air exposure, any vulnerability to bacteria or fungi can render skincare products ineffective. Although all high-end skincare products feature preservatives that help tackle bacterial exposure, even these preservatives break down after repeated submission. Thankfully, airless cosmetic bottles eliminate all types of exposure. The main ingredients of the skincare product remain sealed until the customer attempts to dispense them. The risk of bacterial exposure is 90% less in airless packaging items compared to other packaging mechanisms. Plus, they can directly apply the product to their skin. Users don’t even have to use their hands to gain access to their skincare products!

Zero Wastage

The modern struggle for cosmetic shoppers isn’t finding the right product. In fact, there are ‘right’ cosmetic products everywhere – from online stores to department stores, there’s an overflow of cosmetic products. Does this increase in supply negatively affect high-end cosmetic manufacturers? No! Top companies invest in high-end cosmetic packaging to beat their competitors and lure customers. Customers must never get swayed by flashy packaging. Instead, they need to focus on their cosmetic product’s ingredients, actual value, and real benefits. Here are some high-end packaging techniques that top companies use –

Innovative Packaging

Cosmetic consumers love innovative packaging. Top companies that invest in high-end cosmetic packaging have an appetite for innovation. Be it a new way of applying the product or tech-driven cosmetic containers – there are always new ways to add value to their cosmetic products. Innovation in packaging doesn’t strictly have to be a design feature or a new container method. Companies create a buzz around their cosmetic products by creating engaging packages. For instance, a package that enables buyers to get future discounts is a great way to attract customers. Modern-day cosmetic packaging focuses on social media trends. Increasing customer engagement via efficient packaging is also on the agenda of top cosmetic companies.

Campaign-Driven Packaging

Thanks to the internet, even cosmetic companies that are new to the market can launch brand or product campaigns. All they need is a catchy hashtag and equally catchy packaging to attract customers. However, efficient campaign-driven packaging is only possible when companies are aware of their niche. They must also know about their target retailer’s niche. The ideal scenario for cosmetic brands is when they get to target just one demographic. For instance, if the cosmetic company is designing a skincare product meant for people with specific skin-types, it becomes easier to create a well-defined campaign. Modern-day high-end cosmetic packaging is all about customer-specific campaigns. If old media outlets (magazines or TV ads) cannot provide cost-efficient coverage, the internet will.

Product Categories

Companies involved in high-end cosmetic packaging focus on creating a range of similar products. Doing so cuts down design costs. However, it gives these companies a lot of attention in department stores. Imagine a shelf full of well-packaged cosmetic products that all share the same color and design. These product category-driven marketing tactics are perfect for building brand presence and brand value. Companies realize that to earn returns on their high-end packaging investments, they’ll need to fill many shelves, not just one.  

Is Simplicity the New ‘High-End’?

Before you know how Airless Pump Bottles benefits from the packaging of cosmetic products, it is necessary to understand its functioning mechanisms. Typically, the airless package came with a dispensing system and regulated the amount of the content you need to use. For instance, pouring a lotion directly from a bottle can lead to wastage. However, the dispensing system is more beneficial from the perspective of convenience and usage. Besides, the specific composition of cosmetics stays best in airless packages. Furthermore, the airless container and the dispensing system are more beneficial as it prevents various cosmetic products from degrading faster and protects them from oxidation. The packaging of any cosmetic product has a lot to do with the chemical changes that often set in when any product is not packed correctly.

Prevent Oxidation

Airless Pump Bottles can minimize the amount of oxygen entering the bottle as it stops the backflow. With a small hole located at the bottom of the container, the backflow mechanism can be reverted easily. The pump pulls the air through the hole instead of pulling it back from the nozzle. Air entering the containers can interfere with the composition of the content and reduce usability. If you want the cosmetic products to stay fit inside the container, you should depend on airless packaging for the prevention of oxidation and degradation. Moreover, an airless package can also eliminate the inconvenience of dip tubes.

Environment-Friendly Products

One of the reasons you should focus on Airless Pump bottles is to allow it to stay customer-friendly. As no oxygen comes in contact with the product due to the bottle's mechanism, it remains in perfect condition for the required time. Moreover, there is no chance of contamination spreading from the metal of the dip tube. Most companies today use recyclable bottles to focus on this product's design, due to its organic benefits.

Avoid Gravity

Airless Pump Bottles do not depend on gravity to pull out the product from the container. Therefore, you can hold it sideways, right, and left or upside down to get the product till the last drop. No wonder the versatility of airless packaging has attracted several cosmetic companies to alter their marketing strategies. Undoubtedly, more and more companies are switching to airless packages for long term sustainability of their products. The versatile design of the airless package makes it a popular option for cosmetic companies to attract customers with all kinds of design techniques.

The Final Word 

The most significant precaution to take for the skin care product is to prevent it from getting contaminated with the skin or the air. This will not only spoil the product but will also cause infection and a lot of other health issues for the users. It is for this reason the skincare product manufacturers take extra precaution during Skincare Packaging. First and foremost, you will need to use a clean, sterilized, and advanced container made from the right material that will prevent any chances of contamination due to reactions with the material and the different chemicals of the skincare product.

More effective and appealing

Next, you will need to focus on the design aspect of the Skincare Packaging to make sure that it is more attractive and useful in grabbing the attention of the consumers. This means that you will need to focus on the different design elements that include the fonts to be used for writing the text, the colors to make it more attractive, the images to catch the eyes, and the text to convey your message and information to the users. All your choices should be focused on two specific things: the design should have a more modern look and feel, and it should successfully upscale your packaging.

Creating the content

Next up is the content to be used in your Skincare Packaging. This involves the textual matter that you want to put in it to make the people more knowledgeable about your product and your brand. Do some research before you collect all the necessary info that you want to incorporate in your packaging design. Make sure you include some general information about your product and company, contact details, the ingredients of the product, its usage and dosage, and others. Every element that you include in your text should be in accordance with the FDA. Therefore, focus on that aspect as well.

The trust elements

There are a few specific elements that you may include in your Skincare Packaging design to ensure that you gain the trust of the consumers. One such factor is the ‘warning box.’ This should ideally tell about the people who are not supposed to use your product. It includes the date of the expiry. One of the most significant elements to include that will raise the trust of the people significantly is the cruelty-free label or icon. You may also include any social cause you are involved in.  

Protect your product

If you want some inspiration and idea to design some of the most exquisite Airless Pump Bottles this is the right place to be. This article will teach you about the different unique design ideas as well as the benefits of each. You can make the right choice according to your need in the end. Ideally, airless pump bottles have become one of the most popular options for the cosmetic manufacturers of today. Suppliers say that this packaging solution are more favored now because the consumers are more aware of the benefits of airless packaging. They appreciate the fact that the brand marketers have made such a shift.

The benefits of airless pump bottles

The most significant benefit of using Airless Pump Bottles is that it increases the product life considerably. Ideally, this is the primary reason to which the shift of the brands can be accredited to. In addition to that the airless bottles also provide a lot of other benefits due to its new non-pressurized airless chamber technology. There are no dip tubes which results in easy use and more flow. In addition to that, the airless bottles are the best solution to the rise in demand for products that comes with little or no preservatives such as organic and natural serums and creams.

How it works

Soon, with more and more use of the Airless Pump bottles by the manufacturers, the convenience of airless dispensing will see the cosmetic industry finally move away from those conventional ‘dipping a finger into the jar of a cream’ action. There are different types of airless pump bottles in use and all have a specific way in which it works. Actually, this is an innovative technology in which there is a diaphragm used in the mechanism that rises up to allow the product to be evacuated. This ensures that the substances inside the bottles are used optimally without any of it left in it that will go as waste.

Reasons for popularity

Apart from the above-mentioned benefits, there are lots of other reasons for the ever-growing popularity of the Airless Pump bottles in the cosmetic industry. These are the real breakthrough in cosmetic packaging solution and innovation that prevents air exposure. This in turn helps in protecting and concealing the product in it. whether it is a skin care cream, a serum, or foundations, the airless pump bottles will increase the shelf life of each packaging by more than 15%. Moreover, the double wall of the airless bottles not only gives the product inside double protection but also gives the consumer the sense of using a luxury product.

The different types