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A hyperbolic example would be.. if Hitler was the name Marx used, we'd probably want to not call it Hitler. Or Elon, or Theil.... Or communism. It's just a name in my mind. We could "rebrand" and have more success.

That's exactly my point. Propaganda (of the west and post wwii) tainted the term. It's just a term, in my mind... and overturning sentiment is hard, so if we called it something else, we'd have better success in eliminating the struggle of the labor movement.

Well, same - proud Communist THEORIST.. But a few historical people fucked it up. Seems like a burden to overturn the bad slander history through it though.

I think we need to rebrand. Communist has too much baggage. Socialist too, but NYC may have proved me wrong there. Humanists? Humanityists? Sanity Party? People's Party?