YIFAN ZHANG

I have learned a lot in this semester, which has given me a certain understanding of this course and the major, and each class has deepened my understanding of communication design. I feel more and more that communication design is a very beautiful thing, the attraction of it is that the source of inspiration is not only a thing itself, it can come from all aspects of life, it inspires me to understand a variety of different fields, only by understanding different things can we ensure that our inspiration is new and unique. This point effectively broadened my horizons. Many thanks to this discipline for making me learn a lot of different things in the course of my classes. It also made me pay more attention to the small things around me, which made me slow down my life and discover many good things that I had neglected before. It also gave me a general direction for my future work choices. It was a pleasure to take this course and hopefully more will be learned in later courses.

There was a lot to learn this semester, including non-human libraries, using clay to express what you want to express, the history of the development of words, the history of printing, the history of type, the architectural composition of fonts, and the use of old magazine collages of images. As well as the final mention of why design, on the side. Each workshop was fun and gave me a sense of the design and provided me with a lot of design inspiration. Finally, let's learn about the job options available to us as a communication designer after graduation. At the end of the semester, I successfully completed a booklet through an interview using what I had learned. A lot was learned in the process as well, which will be very helpful for future designs.

Communication code was mentioned at the beginning of the lecture in week 13, and I was interested in this because communication is an essential thing in our society. Communication is a bridge that serves as a link and diversifies the world. Communication codes are a way for human beings to communicate because words are not uniform and because of cultural differences, words are the easiest way to communicate, so humans have invented many communication codes to make communication more convenient. The creation and interpretation of Yan script, for example, does not depend on a specific language but is based on the product of human figurative thinking and imagination. The Yan script can no longer follow the principles of writing, and after being free from the constraints of speech, the Yan script can be changed and created more freely, making it more vivid. This is beyond the reach of ordinary "language". And the expression of the Yan character is vaguely sensual, its expression gives the impression of being flexible and mobile. The appropriate and local use of Yan characters will add to the expressions used and avoid the linguistic ambiguity that some languages bring.

During the week I completed the layout of my entire poster, which was a very fulfilling thing for me. I learned a lot of things throughout my work, such as how to use InDesign, how to make a good layout, and how to use negative space to make the whole picture look less crowded. These are very helpful for later. At first, I chose to use a white background and black font, but through the preview, I found that it didn't fit my theme well and the image I inserted would look very abrupt, so I changed the color of the background to make the whole image more harmonious. And when inserting images, I found that I could span the image, which made it more like a booklet, linking up the left and right pages and making the overall look less stodgy.

Today, I want to share a very useful font editing software, this software can help you design fonts. For example, use TypeRig to enhance your FontLab, and TypeRig is a powerful Python extension that facilitates batch processing of layers, outlines, measures, anchor points, guides, and text, and the magnet tool to manually add hints UFO3 .glyphs import/export detailed improvements, very practical. Fonts are very important for graphic design. A suitable font can help you better express what you want to express and make your visual language richer. At the same time, using a good font in good design can raise the level of the entire work. And the new FontLab 7 can automatically build fonts and support OpenType features. Use the improved "Functions" panel to mix automatic and custom function codes. OpenType can cover all changes of fonts: height, width, thickness, slant, italics, and vision correction. Designers can change any axis so that the font has unlimited possibilities.

https://arxiv.org/abs/1902.01096v2

Its purpose is to stop the use of nuclear weapons all over the world. In the navy flag, the signalman holds two flags at a 45-degree angle to indicate "N", the two flags point upward and the other face downward "D", "N" and "D" are an acronym for English words of nuclear disarmament. This design is a clever combination of gestures and text, simple but meaningful.

In last week's tutorial class, we used some magazines to create an image. Unfortunately, I did not have magazines so I downloaded some posters on the internet. I pretty like Harry Potter because when I was young, this story gave me more power to face the challenges every single day. I believed that I will go to Hogwarts to study. So I waited for my own for a long time. But until now, I do not get any message from the Hogwarts. Maybe they owe is killed by Death Eater. Fine, it just a joke, but I used some posters in my image. It includes all series of Harry Potter movies and I change the harry’s face and use my face. It looks dramatic but came true my dram. In my opinion, this work can help me to improve the aesthetic.

Since the design style in postmodernism will be more trendy, postmodernism is more non-mainstream than the design works of modernism. In today's social and cultural development, trendy, fashionable, different, and innovative are synonymous with their generation. They always pursue a different, avant-garde design. However, one person who has to mention postmodernism is Robert Venturi. He believes that design can draw on all the elements that can be used in this city. Emphasize new gorgeous neon lights, car culture, etc. Change the rigid and rigid standardization design, standardization will withdraw from this, and the new decorative design will be on the new stage. In his architecture, the complexity and contradiction in the architecture are also fully manifested, and the opposite and unified expression form further highlights his design style. He also pays great attention to historical factors, humanistic care, and diversified forms of treatment. He believes that people are higher animals with feelings and temperatures, and he hopes that the living environment should also be warm and human, rather than rigid and cold. And good design is to give people a relaxed, comfortable, and nostalgic feeling. For him, postmodern architecture should be straightforward and figurative, but also public and commercial, and finally, add a little witty absurdity that would be more in line with the label of postmodern architecture design. Compared with the orthodox Bauhaus style, his design works are a bit rebellious.

The same kind of futuristic architecture was also used for later architectural design forms, one of which is the Oriental Pearl TV Tower located in Shanghai, China. In particular, the 350-meter sightseeing floor, which displays the sci-fi charm of the space scene in a futuristic style, is the highest sightseeing floor of the TV tower. There is also the famous Los Angeles Airport, whose alien spaceship roof design is generally regarded as the highest example of future architecture.

The Baroque art style emerged in the middle of the 17th century. Its style is free and unrestrained, with complicated shapes and rich changes, but some architectural decorations are excessively stacked. When I did some research about the Baroque style, I discovered that there are a few characteristics of the Baroque style. Baroque is very concerned about the space and three-dimensional sense of the work. It has a strong religious color and is luxurious. It highlights the magnificent appearance of the Renaissance. The array and the Chinese building Forbidden City have the same work, but he is also a passionate art that reflects the artist's rich imagination and romanticism. This art is not just a combination of elements in the fields of literature, drama, music, etc. It not only emphasizes the dynamic use of transforming perspective effects to make it a confusing mirror technique. It also emphasizes light, creating a very dramatic atmosphere, and creating a space with a more three-dimensional, depth, and layering than the Renaissance. The contour lines are blurred, the composition is organic, and there is a sense of overall. Pursue dramatic, exaggerated, and perspective effects. Regardless of the boundaries between various art forms, art forms such as architecture, painting, and sculpture are integrated.

Due to the expansion of European power in the seventeenth century, the plundering of overseas colonies accumulates wealth and promotes luxury in life. Therefore, architecture, music, and fine arts are also required to be luxurious, lively, and passionate. In the 17th century, Europe had a power struggle between the old and the new. The Protestant forces used violence to suppress believers, and then actively used the artistic thought form-Baroque to confuse and conquer hearts. Baroque art does not reject the sensory joy of heretics, but it is also loyal to the Christian worldview, so it is also a "Christianized Renaissance." The famous Italian architect and architectural theorist Vignola designed the Roman Jesuit church in the late Renaissance by transitioning the technique of doctrine to the Baroque style, which was later called the first Baroque building. The Jesuit church in Rome is rectangular in plan, with a holy niche protruding from the end. It evolved from the Latin cross used in Gothic churches. Its atrium is wide, and the vaults are covered with statues and decorations. Replace the original side porch with two rows of small prayer rooms on both sides. A dome was raised in the middle of the cross. The altar of the church is richly decorated and free, and the mountain flowers above break through the classical French style, making icons and decorating the light. The facade of the church draws on the treatment of the small church of Santa Maria in Florence designed by the early Renaissance architect Alberti. The eaves and mountain flowers of the main entrance layer are made into overlapping arcs and triangles. column. Two pairs of large scrolls were made on both sides of the upper part of the facade.

Picasso once said that when it comes to painting techniques, China is the first. Chinese painting has been freehand since the Song Dynasty. Famous Chinese art critic Su Shi (1037-1101) proposed that 'Once proposed' that art is a high-level form of expression. It should not only pursue refinement and realism, but should express the artist's inner emotions' It was eight hundred years before the West put forward this view. Moreover, Chinese paintings use bold and concise brush and ink to depict the shape and spirit of objects, expressing the author's feelings. It must have a high degree of generalization ability, and it must have a subtle sense of victory. So Picasso later saw Chinese painting and said that the real art is in China.

This week, we learn about architecture is three-dimensional typography. You can find the letters by observing the buildings around you. That is very interesting because you can use your imagination to observe the architecture and it can help you to use something around you to make a perfect design. In my view, it is a good practice for the learner of design. To make something unusual is a good way to be special. So, I used the camera and began a special trip, these photos are the views in my sights. I can not believe that I can find all letters in my limit sights, I think I find the different way to observe the world.

For example, if we sum up, we will find that in a template PPT, the font is the same, the color matching is the same, and the picture style is the same. These are repeated uses to express a design system. We can summarize that the typesetting can be divided into 3 steps Step 1: Segmentation; Step 2: Extract the core words and put them at the beginning; Step 3: According to the comparison principle, select a color to highlight the keywords;