SEO Daily Updates

Google's Gary Illyes confirmed that AEO or GEO is not necessary. Standard SEO is all you need to rank in AI Search.

Google’s Q2 earnings show AI Overviews are increasing search activity, with new data suggesting they drive over 10% more queries.

Google explains how to handle state-specific product pricing in search results. Here's what to know.

If you’re trying to build durable organic visibility and authority for your brand, this is your blueprint.

An SEO lost a potential client to someone else who was prepared to discuss SEO for AI. Is AEO/AIO/GEO this year's version of EEAT?

Google's John Mueller answers whether llms.txt could be seen as duplicate content and whether it makes sense to use a noindex header with it

Google’s Q2 earnings show AI Overviews are increasing search activity, with new data suggesting they drive over 10% more queries.

Google's Gary Illyes confirmed that AEO or GEO is not necessary. Standard SEO is all you need to rank in AI Search.

At Search Central Live Asia Pacific, Google has just announced that it is launching an API for Google Trends with a five-year rolling window

SEO tools for LLM Search are maturing as marketers better understand what to measure and how those measurements support client goals.

Google’s srsltid parameter is showing on blog and homepage URLs, affecting reporting and analytics, but not affecting rankings.

Microsoft is testing placing a floating Copilot search box within the Bing Search results page. The aim is to encourage searchers to ask fo

AI Overviews cannibalizing your SEO traffic? Discover how to measure their real impact, evaluate SEO damage, and adapt your SEO strategy.

SEO is hard enough with a solid plan. Develop an SEO roadmap for quality, focused, and accountable path to ROI and success.

Learn how to use the Yoast AI Optimize feature in this step-by-step guide. SEO-optimize your content with a click of a button!

This week, we covered more Google Search ranking volatility around May 29th. Google’s CEO, Sundar Pichai, said web publishing is not dead an

Gary Illyes from Google described how search engine crawlers have changed over the years. This came up in the latest Search Off the Record