Selfie Examination

One Frame of Fame, an internationally crowdsourced music video.

Nicholas Felton uses his daily life as data to create compositions that annually recount his activities.

Christopher Doyle’s Identity Guidelines specify his aesthetic and lifestyle preferences and tendencies.

Designers use their own lives as basis for work. This practice turns diaries into data, life experiences into visual ones and promotes the designer's personal brand at the same time.

Irma Boom’s self-authored autobiography makes it clear that she thinks of herself as humble subject matter for a biography.

When a designer authors a book, subject usually takes precedence over the designer's individual voice. When the subject IS the designer, each aspect of the book typifies what he or she thinks of him or herself.

Armin Hofmann's self-authored biography is an massive volume of cubes reflecting both his modernist aesthetic and his ego.

James Victore’s self-authored book is loud, unapologetic and not a little bit dark– just like his work, just like him.

Designers are notorious hoarders– nice packaging, old wrapping paper, ticket stubs, ephemera that most people would just toss away pile up in our bedrooms, our storage boxes, our bulletin boards. These collections, when examined as visual data, reveal sensibilities and tastes that are often apparent in a designer's work.

Tumblrs are collections of images that reflect aspects of the curator's aesthetic taste, sense of humor and interests. For designers, Tumblr often serves as a perpetual moodboard, generating, fueling and sharing inspiration throughout the community.

Designers create identities for clients, but also for themselves. These identity systems reflect core aesthetic values, but also serve as self-promotion throughout the websphere.