Retailors Group

There is a whole suite of Google services available that makes life easier for webmasters and marketers. More often than not, individuals that run a website will install Google Analytics to track website traffic and they will likely utilize Google Search Console and/or Google Ads for their SEO and PPC efforts.

For the most part, you can run your website and marketing efforts based on these services and do a good enough job with your conversions.

If you are looking to gain greater visibility on what website visitors are doing on your site once they get there, then Google Tag Manager is for you.

Understanding how a buyer goes from realization they need something to actually purchasing something can make a huge difference on how a company markets online.

Far too often companies tend to go for direct marketing of their product or service without taking into consideration the steps one goes through to arrive to that decision.

In this article, we will cover the steps a buyer takes to make a purchase decision.

PPC (pay-per-click) advertising has been around for a while now, and contrary to popular belief you don’t need to be an advertising master or a computer wiz to do it yourself. There are many tools and tips online that will help guide you through setting your first ad campaign and measuring the results of your advertising

When you think about on-site sales assist, what is the first thing that comes to mind? 

Read about the 3 reasons as to why hiring an on-site sales assist team is beneficial for all of your off-site events.

Should you contribute to your #TFSA or #RRSP? Read more about the factors you should consider when contributing to your TFSA or RRSP.

If you are a small business looking to be found on search engines, these top SEO tips will help you to make sure everything is perfect for your next website article. 

Read more about the top SEO tips for small businesses.

Check out our partner Maid Two Clean.

Maid Two Clean is a full cleaning company based out of Burlington, ON. Maid Two Clean offers the best in home and office cleaning services. They believe a clean space will lead to a healthier and happier environment.

Read more about Maid Two Clean in our Client Spotlight section.

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Small business owners!

Are you missing out on good website traffic? You could be missing out on good website traffic that can bring in new leads and customers for your business!

Learn more on How to Create an Effective Meta Description for Small Business!

Check out our partner K-Mobile.ca

K-Mobile is a phone manufacturer and multi-carrier retailer with multiple stores throughout Canada. They specialize in cell phone plans, repair of mobile devices, and offer financing on phone purchases.

Read more about K-Mobile in our client spotlight section!

If you are a small business looking to be found on search engines, then optimizing your site and brand online is crucial.

You should post your content on social media when the people you want to see your content are on the network. Knowing the best time to post on social media for small business will help you get more traffic, more engagement, and more followers.

Check out our partner @awealthca!

AWealth is an Independent Financial Advisor focused on Wealth Management. AWealth takes a true holistic approach when advising you and your family in investments, mortgages, and insurance.

Read more about AWealth in our client spotlight section.

Your social media marketing strategy is knowing how often you should post. You need to find a balance between posting too infrequently & posting too often. 

Learn more about how often to post on social media for small business!