responsive web design case study

It can be daunting to stare down the prospect of designing a website. Even those with experience find it can be quite daunting. There are many aspects involved including the colors used and how the site should be laid out. The information you need is also constantly evolving. This article will help to get you up to speed on what you need to know today to create the website of tomorrow.

Avoid using clashing, loud colors when designing your website. Choose a font and color that will help your words stand out from the background. Dark text on a light background is the easiest for your visitor to read. If you have doubts about your color scheme, run it by a few people and see what they think of it.

Include a link to the homepage on every page of your site. One of the best ways to do this is to make a graphic title for your page that can be included on all pages. Web users are used to clicking on a graphic to return home so there won't be a learning curve to navigating your site.

Use a style sheet to stay consistent. There is almost nothing more disconcerting than being sent to a page that looks at nothing like the site you were just looking at, even if it is concerning the same subject. Style sheets help with saving your formatting, so each page looks similar to the rest.

Allow users to cancel an action if they so choose. These actions involve signing up for newsletters or email notifications, filling out forms, or searching the site for different topics or archives. You will inevitably lose repeat customers if you force them to follow through on a purchase that they have decided against for now.

To help your website visitors easily navigate through your site, design it so that it becomes easy to find "stuff." When you have a simple site that makes it easy to locate information, you keep your visitors there much longer. If you make it difficult for them, then they will get frustrated and leave.

If you want your website to be more attractive, consider adding your own pictures. This will make it more appealing to your visitors. People will look at your website longer and more often if you include high quality, original images.

If you want more visitors to your site, you need to design it in a way that makes it easy to update content. If your site can be easily updated it helps you to be able to quickly add new and relevant information. A site that is constantly updated will keep your visitors coming back for more.

Make sure everything is easy to locate on your website. Spend some serious thought on how everything on your site will be laid out. When content is randomly thrown on your site with little thought to the layout, you are making things harder for the people whose use of your site ensures your online success - your site visitors.

Organize your links and avoid putting too many links in one area of your site. Doing this can confuse visitors and make them leave your site. If you do have many low- to mid-importance links, emulate the "blogrolls" seen in many blogs and tuck them away in a column on the right side of the page.

You only get one chance to make a first impression, and this is as true of websites as it is of people. Because you want to give a good first impression, you want to make sure your website is designed correctly so that people do not leave as soon as they hit your site. The advice below will help you design a great website.

Make sure your text and background has the proper contrast. There's evidence showing that white text on a black background is easiest for most people to read, but other colors are fine so long as they're readable. Also keep in mind that people with visual impairments may not be able to read your site if the contrast is poor. Check to see if your site complies with various contrast standards using the tool at http://snook.ca/technical/colour_contrast/colour.html .

Make sure your webpages aren't too long. You only get one chance to make a first impression, and if your most important content is "below the fold," it may not even be read. If you have a lot of related content that needs to stay together, consider breaking it up into sections and adding links to each section.

Use a tracking service, rather than displaying your visitor counter for all to read. Many websites still display their counters, yet they do not serve any real purpose. There are many high quality tracking services available, and some are even free. Use these instead of showing off how many people visit you.

If you believe your site may be accessed via mobile devices, you will want to keep your designs simple. The use of flash, excessive images, and complicated menus will not translate well to a mobile platform. Keep your page clean and simple, or create a specific mobile site for your users.

You should always put in the effort to make a customized error page for your site; this page should include a basic sitemap that links users to the major sections of your website. This ensures that if visitors follow a bad link or spell your URL wrong, they will be able to find what they are looking for.

If you desire feedback from your visitors, design your site to include a feedback form rather than a guestbook. A feedback form lets your site visitors contact you without having anything negative be shown to everyone else who sees your site. If you have a guestbook then everyone can read both good and bad comments, something you really do not want people to see, especially when the comments are negative.

Every page of your website should have a way to return to the main page, or "home." This ensures that when users navigate deeper into your site, they always have a way to start over if they lose place of what got them to the page they are on currently.

If you already have a particular web hosting solution that you know you are going to use, keep its limitations in mind as you design your website. For example, do not create a website that relies on specific programming languages if your web host does not support these languages. It is fairly simple to find out which technologies are supported by your web host. Make certain that your design is something that is within the limitations of your host.