The Prosper Club blog

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We can either be consumed by failure or just the opposite. Failure is not a person but a training tool you use to get better at your craft. Lack of progress could be due to nonexistent failure. . . .

"Every service is different. Identifying and communicating those differences and creating new ones are central to successful service marketing."

"People associate. Say one positive thing, and you will become associated with many."

"What is the big skill you could develop and market that clearly implies other valuable skills? In your service, what's the hardest task? Position yourself as the expert at this task, and you'll have lesser logic in your corner."

"Rather than sacrificing opportunities, a narrow focus often creates opportunities. To broaden your appeal, narrow your position."

"Jesus knew no sin (2 Cor. 5:21; Heb. 4:15). He was God's model of a human being. To sin is to state, "God, I do not want you to be my king. I prefer a kingless kingdom. Or, better still, a kingdom in which I am king." We all, like sheep, have gone astray, each of us has turned to his own way (Isaiah 53:6). For everyone has sinned; we all fall short of God’s glorious standard. Yet God, in his grace, freely makes us right in his sight. He did this through Christ Jesus when he freed us from the penalty for our sins. For God presented Jesus as the sacrifice for sin. People are made right with God when they believe that Jesus sacrificed his life, shedding his blood. This sacrifice shows that God was being fair when he held back and did not punish those who sinned in times past, (Rom. 3:23-25‬). Jesus took your punishment, and God gave you credit for Jesus' perfection."

What is your forte? "Stand for one distinctive thing that will give you a competitive advantage."

"The more similar the services, the more important the differences. Accentuate the trivial."

"Rather than hide your weaknesses, admit them. That will make you look honest and trustworthy--a key to selling a service."

Your prospects are frightened. You're an unknown--just a mere promise that you'll deliver on your word. You must eliminate your prospect's fear. But how? Offer a trial, guarantee or a test project.

Prospects look for a service they fear the least. "Yes, build quality into your service--but make it less risky, too." Do what you can to get clients to know, like and trust you.

Last impressions do indeed last, so make them strong.

Our greatest need is God's holiness. Holiness is not about one great act or martyrdom, it's "of the small things that a great life is made up". "The best looking Christian is the one growing by the Spirit into the likeness of Christ. True holiness is the most beautiful ornament and the most magnificent beauty which can be found in man. Behold it in Christ and become like him in glory (2 Cor. 3:18). God saved you to sanctify you. He promises to work in you; he also calls you to work out. The beauty of holiness is first of all the Lord's (Ps. 29:2). But by his grace it can also be yours."

Be mindful of first impressions because prospects will often anchor us to them.