Small Business News

When it comes to video marketing, businesses need to be more creative: There are many interesting videos out there competing for your viewers’ eyeballs. You need to find a way to stand out, and we are going to talk about one of the ways every small business can do: Storytelling.

In today’s marketing, brand storytelling is becoming more important than ever. People are sick and tired getting bombarded by hard selling. Instead of pitching audience with special offers and deals, storytelling shows you what to do via, well, stories.… Continue reading »

The post Internet Baby Shocks YouTube: Why Brand Storytelling Works appeared first on Noobpreneur.com.

So you had a great idea for a business. You sketched it out on the back of an envelope and it all looked good, so you got it up and running, revelling in the honeymoon period of excitement and satisfaction at being your own boss. But did you stop to think about the less glamorous side of the business: bookkeeping? It may not be exciting, but it’s a legal requirement and without accurate tracking of your expenditure it can be the all too easy for your business to hit the rocks early on.… Continue reading »

The post 5 Simple Bookkeeping Tips To Help Your Business appeared first on Noobpreneur.com.

Your brand is any logo, sign or message that conveys what the business is all about. In a world where hundreds of companies are trying to sell their own version of bottled water, we need branding to tell us how each is different from the others. As a business owner, you need branding to build a reputation in the eyes of your consumers. Good branding delivers a clear message, plays on an emotional level as well as a logical one and motivates the buyer to choose your company over the competition.… Continue reading »

The post 5 Ways to Improve Your New Company’s Brand appeared first on Noobpreneur.com.

A point-of-sale (POS) system helps businesses manage the sale of goods. It enables merchants to take payments, handle their inventory, and run other aspects of their store.

At its most primitive level, a POS system comes in the form of an electronic cash register–you know, that bulky contraption that retailers use to ring up customers. However, advancements in retail technology have paved the way for a newer and better type of point-of-sale system: the mobile POS.… Continue reading »

What is a mobile POS and why should you care?

The post Point-of-Sale 101: What are POS Systems & Who Needs Them? appeared first on Noobpreneur.com.

You don’t go into retail business and buy the pro […]

The post Retail Selling 101: Choosing The Right Wholesaler appeared first on onSMB.

For a retailer, a commercial storefront lease is typically one of the first physical commitments made to a new business. It’s also one of the most lasting. Retail space is expensive, and most landlords are looking for tenants willing to lock into a multi-year lease.

If you’ve been in business for a few years, chances are that you did your homework and ensured that the place you chose was in your target market. You’ve probably also grown to love the area, as well as the clientele that comes with it.… Continue reading »

The post Your Business Storefront’s Lease is Up: Now What? appeared first on Noobpreneur.com.

There are tons of benefits to be had for your business when outsourcing your tasks. Not only are you able to free up more of your time, but you can also do it at a very affordable rate. These are just some of the strategic advantages that outsourcing can help you with when running your business.

Now, although that sounds enticing and the concept of outsourcing seems to be a very simple one, not many know that there’s more to it than simply paying someone from OOC to do your work.… Continue reading »

The post Critical Tips That You Need to Consider When Outsourcing Your Tasks appeared first on Noobpreneur.com.

As people are waking up the increasing need for conscious stewardship of the environment, the world and market is becoming more supportive and encouraging as companies seek to make changes that could positively impact the world for generations to come.

As a company, sometimes is can be difficult to know where to start. Fortunately there are many resources available to help support and encourage those companies that are looking to make the positive transition towards being more ecologically friendly and conscious.… Continue reading »

The post Five Online Resources for Environmentally Friendly Companies appeared first on Noobpreneur.com.

Cloud-based email services aren’t exclusive to personal users anymore. In fact, businesses of all sizes now utilize at least some form of cloud-based email to allow workers to be able to access work emails online. But for the many professionals now logging into services like Gmail and Outlook.com, security remains a prime concern.… Click here to read more

Many business owners spend millions of dollars each yea […]

The post Protecting Your Business From The Employee Theft Epidemic appeared first on onSMB.