micaela's font game

From my gothamspotting insta story! Panera’s ads have been using stag for a while. Fun fact, so does BU, which is why I know it ;)

The circled fonts here are permanent marker: https://www.fontsquirrel.com/fonts/permanent-marker The answer to the joke, by the way, was Ramen Poodles

Pretty sure this ad on the 66 bus is optima. Plus I now have an Instagram exclusively for spotting Gotham!: @gothamspotting

knockout makes a reappearance in carl’s jr ads, and this blog makes a reappearance on the internet

This winter I had a chance to see Johnston in its native city!

And I'm 90% sure this is eurostile

First verizon, now masshealth... Apex sans is getting a workout

might not be a fair one since i am employed there, but harvard business school uses trade gothic almost exclusively

the grand budapest hotel titles