Watches Of Switzerland's New London Flagship Store
Lucent Lighting is proud to announce that after an exciting eight-month build, Watches Of Switzerland opened the doors to their new Flagship store in London on 12th July 2014. This incredible three-story, showroom features Lucent Lighting’s ProSpex Maxi & Midi LED gimbals.
The magnificent 17,00ft² showroom at 155 Regent Street is Europe’s largest showroom devoted to luxury watches and was designed and specified by Callisons Architects & Designers in New York. The showroom contains 12 shop-in-shop brand boutiques, a Calibre Room (with more than 20 of the world’s finest luxury watch brands), a unique Service Lounge (that provides customers with direct access to watchmakers) as well as state-of-the-art interactive digital experiences.
Richard Garrard, Programme Director at Watches of Switzerland Regent Street said:
‘This incredible showroom at 155 Regent Street is the most evolved luxury watch retail concept anywhere in the world. We’ve designed it so that it offers the most luxurious experience imaginable, sourcing the finest materials from all over the world and working with brands to bring their latest boutique concepts to the showroom.’
For further information regarding Lucent Lighting’s products and upcoming projects, please visit:http://www.lucent-lighting.com/
Images: ©2014 Watches Of Switzerland Ltd













