Lissted blog

In January 2016 we produced this list of the top influencers in the North East England Digital/Tech community. We got talking to Paul Lancaster recently about the list and whether it was time we took another look.

As previously the lists are based on influence within the North East digital and technology communities themselves i.e. the extent to which others in the those communities are likely to follow and interact with a particular account. There may be NE based accounts that don’t appear in these lists who have significant influence outside the North East, but who perhaps don’t invest the same amount of time building relationships in their backyard.

The results are based on over 650,000 Twitter relationships involving over 1,000 of the top ranked relevant Twitter accounts in the North East.

So here they are, our updated lists of the top digital and tech influencers.

We’re starting with the Top 30 Digital People. Over the next few days we will add the: top digital companies, organisations and agencies, media and people and organisations who aren’t specifically digital, but are very active and known in the community.

Let the arguments about positions and omissions commence! :)

Update 7/11/17 Digital/Tech Organisations added. 

Update 8/11/17 Digital/Tech Companies and Agencies added

Update 10/11/17 Other Key People, Organisations/Companies and Media added

Other Key People and Organisations/Companies

Individuals, organisations and companies who aren’t directly digital related, but who have strong connections within the North East digital network and so have a high potential to influence it.

Other Key People

1. James Ramsbotham - Chief Exec North East England Chamber of Commerce

2. Sarah Hall - #PR & #diversity advocate. @CIPR_UK President-Elect. #FuturePRoof founder & @Sunshine_Fund trustee. Views all my own. Owner 1 dog + 2 small boys.

3. Graham Soult - Retail consultant and high street champion. Providing #retail insight and #digital marketing at @CannyInsights; promoting businesses online via @CannySites

4. Jamie Hardesty - Editor @Bdaily. Enterprise Advisor @northeastLEP. Mentor @UniofNewcastle. Tech lover. North East proud. NUFC sufferer. ENTJ. Current read: The Mosaic Principle

5. Simon Hanson - @fsb_policy @FSB_voice Development Manager representing 4000 smaller businesses in the North East. Tweeting business information news & support in the area.

6. Kari Owers - MD @OPRTweets - PRWeek's Best Agency outside London shortlist 2017. Non-Exec @VisitNland @GeneratorNE. NE Woman Entrepreneur Year '12 @watsonandwhite co-founder

7. Jon Dudgeon - An entrepreneurial accountant who loves tax SEIS R&D startup tech fund raising and specialises in coaching SME businesses to grow.

8. Nicola Jayne Little - #dodigital. Spreading digital Sparkle @digitalsparkles . Love teaching training and hearing success stories. How can I help you? ACIM.

9. Simon Green - Linking ideas money and people to deliver innovative products and services

10. Chi Onwurah - Labour MP for Newcastle Central & Shadow Minister for Industrial Strategy Science & Innovation

Other Key Organisations/Companies

1. The Mussel Club - #GrowYourNetwork through our #networking events across the #NorthEast as well as #marketing opportunities & more services coming! Thursday's 11-12 #GYNhour

2. North East LEP - We work to make the North East a place where more businesses invest grow and prosper - delivering more and better jobs for everyone.

3. Sharpe Recruitment - Finding the sharpest talent in Creative & Tech since 2009. North East Focus. National Reach. #NEJobs #UKTechJobs

4. Entrepreneurs’ Forum - Providing inspiration and a helping hand to #NEentrepreneurs; creating connections and sharing knowledge and expertise that leads to business growth.

5. The Chamber - We want to create a world where businesses in North East England thrive as a collective force because we believe that business is stronger together.

6. Northstar Ventures - Northstar is a venture capital company dedicated to building successful high growth businesses across the North of England.

7. Newcastle City Council - We are passionate about making a difference to our city. Follow us on Facebook https://www.facebook.com/NewcastleCityCouncil/

8. If We Can You Can - Whether you've just started out or you've got a great idea we want to help & inspire you to build the most successful business possible #IWCYC

9. Blu Sky - Accountants who don't speak nonsense or wear scary suits. Specialise in helping Digital/Creative SMEs. #BeBlu! Sponsor @SupernetworkNE @campusnorthuk @digiunion

10. Newcastle College - The official feed for Newcastle College. Take a sneak peek at student life and stay up to date with our news events and competitions. Monitored Monday - Friday

Media

1. North East Times - The Women's Issue is out now. Get in touch! [email protected]

2. The Journal - The latest North East news sport weather and events from The Journal. We're also on Facebook http://fb.me/newcastlejournal

3. The Journal Business - Online business news site brought to you by @TheJournalNews newspaper in Newcastle upon Tyne covering business news from across the North East

4. BDaily North East - Hello North East! Tweets run by @JamieBdaily. If you want to get in touch please tweet to my twitter feed!

5. Bdaily - Follow us for regional SME business news as it happens @BdailyNorthEast @BdailyNorthWest @BdailyYorkshire @BdailyLondon

6. The Chronicle - Latest #NorthEast news sport (#NUFC #SAFC and Gateshead) travel weather events and more from The Chronicle newspaper in Newcastle.

7. BQ Live - Celebrating and inspiring entrepreneurship across the UK with a mix of business news features and interviews. Send us your stories: [email protected]

8. Epic Times - Your Creative & Digital Hub. Blogs Jobs & Events. Get Connected. #BeEpic iOS App http://bit.ly/UVw4mQ Android App http://bit.ly/18fuxdN

9. BBC Newcastle - Radio for the North East. From @BBC On 95.4FM DAB Freeview 1458AM and online: http://bbc.co.uk/bbcnewcastle

10. Tech Diary NE - A concise list of tech events in the North East of England.

Digital Agencies

1. Orange Bus - We are forward thinkers for evolving organisations; our people create digital strategies software & experiences. #EngineFuel & @GOVUK suppliers.

2. Hedgehog Lab - hedgehog lab is a post-PC technology consultancy. We architect design develop and market apps digital solutions and immersive VR/AR for connected devices.

3. Gospelware - Solving problems and transforming businesses with innovative mobile + web app technologies. https://t.co/f2KXVgEJbu

4. Peacock Carter - Your next web design agency. We love ecommerce Magento Shopify and WordPress.  Beautiful plumage since 2006.

5. Nebula Labs - A different kind of software house. We build apps platforms and digital revolutions for ambitious startups and valiant SMEs. Your perfect technology partner.

6. Drummond Central - A strategic marketing creative digital and social media agency that researches plans creates and delivers for all kinds of clients – worldwide.

7. TH_NK - We're the digital transformation agency. Realising digital ambitions for Vue Shop Direct Atom bank and more. News & views from TH_NKers in London & Newcastle

8. Enigma Interactive - We are a specialist digital agency #Web #Design #Development  #eCommerce #Mobile #Software #Apps #Games & more - Top 5 Elite agency in The Drum's Digital Census

9. Atomhawk Design - Atomhawk Design is a multi award winning art and design studio. Our mission is to create unique ideas for Film Games and Digital Media

10. Mediaworks - Creative search agency specialising in SEO PPC CRO ORM content marketing and website development.

11. Readysalted Design - Creative digital agency Responsive web development Digital media B2B Academic Science and Tech

12. Everything Different - 3 specialists in 1 NCL & LDN. Creative technical and insightful thinkers working together on business and marketing problems. Together we make a difference.

13. Altogether - Incredible brands are built when talented creatives meet passionate organisations with vision and ambition. We call it an Altogether unique journey.

14. blumilk - The customer experience agency delivering our expertise through creative digital and branding for over 18 years.

15. Consult and Design - Award-winning #Drupal specialists based in the North East. #builtwithknowledge @thedrupalhub Founders Call us on 0191 645 1111

16. Three Motion - Three Motion is an award winning online video & animation production company in Newcastle North East UK. Tweeting video marketing tips and advice!

17. Daykin & Storey - A results focused strategic digital marketing agency based on the Gateshead Quayside in the North East.

18. Komodo Digital - A digital studio based in the heart of the North East with a reputation for impeccable design and development in web and mobile. [email protected]

19. JUMP - JUMP are experts in creating developing and communicating brands through design and online technology.

20. r//evolution - We are r//evolution - a creative marketing agency providing communications digital design and online marketing services. T: 0191 499 8415

Digital Companies

 1. Sage UK - We give businesses the information insight and tools they need to succeed today. We’re here 9am to 5pm Monday to Friday. For customer service use @askSageUKI

2. Atom Bank - Here at Atom we're building a bank with none of the baggage of the past. Follow us to keep in touch.Got a question? @atomhelp has all the answers.

3. Websand - Superpowered targeted email marketing can be yours. http://www.websandhq.com

4. ITPS - ITPS is a UK-based data centre and managed IT services expert specialising in IT consultancy implementation and support.

5. Visualsoft - Helping retailers grow online. eCommerce. Online Marketing. Support. London | Manchester | Newcastle | Teesside

6. Scott Logic - Software consultancy based in Newcastle Bristol London and Edinburgh. Smart people challenging projects great tech.

7. Atlas Cloud - Hosted desktop and application specialist taking workers into the cloud making everywhere your office. #cloud #DRaaS #DaaS #Citrix #msp #cloudgraphics @govuk

8. Zerolight - Creator of the world's most advanced car configurator solution. Transforming how new cars are specified and purchased for the digital age.

9. Opencast Software - We are an independent technology company specialising in building and running the systems that organisations count on to deliver their core services.

10. Leighton - Digital transformation for global brands. Creating unrivalled #digital experiences for our clients and their customers.For all recruitment see @CareersLeighton

11. Forfusion - Celebrating our 10th birthday! De-risking Digital Transformation. We serve as a trusted adviser in the planning deployment adoption & support of new tech.

12. Bede Gaming - The First Choice Gaming Platform. PLAY • HUB • PLUS. Content, Platform and Premier Services.

13. Aspire - Aspire Technology Solutions is an award-winning managed services company specialising in hosted services, data centre solutions, communications and IT support.

14. Performance Horizon - Performance Horizon is the leader in partner marketing technology, enabling enterprises to drive significant sales through their online marketing partners.

15. Screach - Screach is the future of customer communication and entertainment for your venue. We tweet about cool & techy stuff in the industry. #DOOH #ScreachTV

16. Perfect Image - Perfect Image is an established Microsoft, Elite Qlik, AWS and Alteryx Partner providing advanced, tailored IT solutions and services.

17. Drone Labs - Using a UAV to make maps? DroneLabs is the easiest way to manage, send & share orthomosaics with your clients. Available for desktop and on iPad.

18. TSG - EIGHT competency Microsoft Gold Partner, Sage BP, Pegasus Platinum Partner, Datto Blue Partner, Sophos Platinum Partner. The only IT company you’ll ever need.

19. skignz - skignz brings location-based Augmented Reality to the people, places, and things you love. Simple. Fun. Useful. Get the free app now.

20. Accenture Digital - Helping our clients bridge today's world with tomorrow's. Customer-centric. Data-natives. Always mobile.

Digital Organisations (2016 position in brackets)

Organisations and businesses or provide support to, or promotion for, the North East Digital and Technology community.

“Thinking Digital would have never taken off without the viral power of Twitter. 11 years later and we’re not surprised to learn that Twitter is still our most important social tool in staying connected with our community.” Herb Kim

1. Thinking Digital (2) - Talks about our future science technology music humanity and the odd freestyle rap | 10 years of incredible talks on our YouTube channel.

2. Software City (1) - Driving the growth of the software industry in the North East providing the support and connections businesses need to succeed.

3. Digital Union (3) - Digital Union powered by @GeneratorNE supports promotes celebrates and campaigns on behalf of its membership of NE creative digital businesses #ThisIsMINE

4. Campus North (10) - The home of startups in the North East. Hotdesking coworking and meeting space available! Tweets by @111Lynsey @gemmaneams & @katyrei

5. Tech North (18) - Accelerating growth of digital businesses in the North of England through championing the sector and connecting networks. Newsletter: http://eepurl.com/bvcJCD

6. This is Dynamo (14) - Defining and growing the North East IT Economy through innovation and collaboration

7. North East BIC (9) - Nurturing North East businesses since 1994. Flexible space support start up and various programmes designed for growth. Get in touch.

8. Super Network NE (-) - A unique network helping businesses grow & innovate. Delivering inspiring events & connecting expertise via #VentureFestNE  #FinanceCamp & Innovation Challenge

9. Generator (13) - The UK's leading music development agency catering for the wider creative industries. @digiunion @Tipping_PointUK @EvoEmerging

10. Ignite Accelerator (6) - Investing In the best tech founders across the UK. We help great teams build great businesses through our programme of support and mentorship.

11. Design Network North (12) - Design Network North supports innovative companies helping them to utilise high quality design skills and processes. Managed by @RTCNorth

12. Design Event (-) - Celebrating supporting and promoting designers and creatives from Northern England. Curate the Northern Design Festival & exhibit at London Design Festival

13. Hoults Yard (7) - Newcastle’s off the wall business village. Over 500 people in 120 companies: games PR web to music photography film graphics. Plus cafe venue gallery

14. Dibi Conference (11) - DIBI : Design It; Build It. International digital conferences for designers & developers. Next up Newcastle - Nov 2017 / Edinburgh - May 2018

15. Newcastle Science Central (-) - A landmark development for science business living & leisure in the centre of Newcastle

16. Toffee Factory (8) - Landmark building for Creative & Digital sectors in Ouseburn Valley Newcastle upon Tyne. Offices shared desks virtuals & events. Managed by @CreativeSpaceUK.

17. Tech for Life (-) - Education initiative by @campusnorthuk introducing people of all ages skill-sets & backgrounds to the fundamentals of digital skills e: [email protected]

18. Newcastle Startup Week (-) - Inspiring & supporting more people to start & grow a business through our 5-day citywide #NewcastleStartupWeek festival in May & #NewcastleScaleupSummit in Nov

19. Digital City (-) - Business support organisation that enables Scale Up through digital innovation. Grant funding and investment available. http://www.thedigitalcity.com

20. RTC North (-) - Helping businesses innovate improve and grow. Technology transfer | Innovation | New products and services | Training | Enterprise | IP | Joint Ventures

Digital People (2016 position in brackets)

1. Paul Lancaster (2) - 'SuperConnector' Founder of @PlanDigitalUK the 5-day #NewcastleStartupWeek @nclstartupweek festival & the 1-day #NewcastleScaleupSummit

2. Herb Kim (1) - Founder @ThinkingDigital @TDCWMN @TEDxNewcastle @TEDxLiverpool @TEDxManchester @TEDxSheffield @BinaryFest. Board Member @Sage_Gateshead @TechNorthHQ @TechCityUK

3. Lyndsey Britton (16) - Co-founder @campusnorthuk @TechforLifeUK

4. Justin Souter (5) - I work with businesses & organisations to create value through innovation and entrepreneurship by applying the Lean Startup framework.

5. Richard Carter (6) - Web design Magento WordPress LEGO Durham ale #TheArchers history museums rail travel. MD ecommerce agency @PeacockCarter. Author×7 FRSA Lurcher owner

6. Julie Sharpe (4) - Director http://sharperecruitment.co.uk Specialist recruiter in #digital #tech #Creative #marketing #webmanagement #clientservices #sales #seniormanagement

7. Paul Smith (3) - Global Field Operations @HyperloopOne. Mercifully free of the pressures of grace. The secret to life is that you're lucky to have it. Be kind.

8. Tristan Watson (9) - CEO @IgniteAccel. Co-Founder @CampusNorthUK.

9. Dylan McKee (-) - good music and copious amounts of tea ~ building the future (usually whilst infusing earl grey) at @NebulaLab.

10. Pete Watson (19) - CEO @atlascloud Chairman @nclsixthform NE board member @bytenight Mentor @igniteaccel Speaker @Founders4school MBA @DUBusSchool #Roadbiker #winedrinker

11. Phil Jackman (-) - I will be where I can add value. Director blogger and author of http://GuerrillaWorking.com

12. Lynsey Harbottle (-) - Sales & Marketing Manager at @Campusnorthuk & @TechforLifeUK

13. Sarat Pediredla (23) - CEO of tech consultancy @hedgehoglab. Opinions are my personal views.

14. Ben Mawhinney (16) - Founder of @droneindustries - software products for drone/UAV/UAS operators. Not a robot. Probably.

15. Di Gates (11) - Creative marketing and agile strategist. Founder of Stick Theory - a collaboration agency helping startups & big businesses connect better with customers.

16. Julian Leighton (-) - CEO of digital agency @orangebus 

17. Jim Mawdsley (-) - Chief exec of Generator

18. James Rutherford (-) - CTO-for-hire Design/Startups/Creative Tech/Mentoring.@kickcards funded and under development!Also: @130story @nedatauk Binaudios @creativenucleus

19. Chris Neale (10) - Code tinkerer.

20. Stuart Lynn (-) - Business Owner | CTO CIO & Technology Consultant | proud dad petrolhead runner and wannabe golfer.

21. Mark Easby (7) - Ambitious chap from 'Boro. MD at @Better_Studio. Director at @wearDEEP. Trustee at @HighTideTees. Apprentice Daddy. Sharing life with @nikkieasby & #LushLily.

22. Roy Sandbach (-) - Creating Innovating Collaborating....

23. Andy McFetrich (-) - Social #recruiter #talent & #employerbrand for @SageUK tech teams. #PlantPowered ultra-marathon runner Dad & Dog owner. Enjoying the ride. (Views my own).

24. Alex Kavanagh (8) - Software Developer Geek Linux user and FOSS enthusiast. Works at Canonical.  All opinions are my own.

25. Darren Jobling (-) - CEO of ZeroLight - Entrepreneur & Musician

26. Hollie Ellis (-) - Freelance Graphic Designer helping businesses look their very best. Keen baker and dog lover!

27. Paul Watson (-) - Professor of Computer Science and Director of the Digital Institute Newcastle University UK

28. Naomi Morrow (-) - Head of @digicatnetvHead of innovation @sunsoftcity

29. Douglas Jones Jr (-) - Community Development Lead @TechNorthHQ Former Ops @StateDept Entrepreneur FRSA Mentor & Jet-setter

The reaction to turning the Tweetsdistilled system off last February, and the response when we turned the Politics UK Distilled account on for the General Election, helped us to understand how loved it was.

We managed to secure assistance to turn the majority of the system back on in August. For various reasons we’ve decided to put the system and the Lissted application that powers it up for sale, so we can find someone who’s in a better position to exploit it fully.

A sad Valentine’s Day

On Valentine’s day this year we shut down Tweetsdistilled. We didn’t want to, but for various reasons we decided the time had come.

It was great we had so many people tell us how disappointed they were. Not because we wanted to disappoint them obviously, but because of how loved the service clearly was.

"The best idea on Twitter is about to shut down" Unless @jack saves it

At the time we also said that Twitter really needed to do something similar, to “find its pulse”.

General Election and PoliticsUKTD

Fast forward to April and Prime Minister Theresa May calls a snap general election. We couldn’t resist. We turned the PoliticsUK Distilled account back on.

We wanted to see what this would tell us about Twitter’s influence on the election outcome. And it told us a lot. It even got us into a Twitterstorm about gender in UK political journalism, on which we’ve just published some definitive research (Female UK Politics Journalists Impacted by Twitter Gender Glass Ceiling, Lissted Research Confirms).

The positive reaction to turning this account back on, made us wonder if there was a way we could get things up and running again.

What our followers say about PoliticsUKTD

Tweetsdistilled gets the support it needs

In August some third parties (who’d like to remain nameless, at least for now) agreed to help cover the data costs of running the service. So we quietly turned all the key accounts back on.

We’ve also created a few new ones to focus on areas such as political echo chambers and viral content. More about those in some future blog posts.

Tweetsdistilled is for sale

Now onto the other reason we turned it back on. We’ve decided to put Tweetsdistilled and the Lissted application that powers it, up for sale.

The experience of turning it off showed us its value, and at the same time demonstrated others might be in a better position to exploit it.

Also on a personal note some opportunities have come my way that I'd like to pursue and there's not enough of me to go around.

Anyone who’s interested in building on what we’ve created, including the world’s only real time Twitter filtering system, please contact our corporate finance advisers via Graham Dotchin at Tait Walker [email protected].

For now though we’ll continue to enjoy the brilliant tweets the Tweetsdistilled accounts identify every day, and watch out for more content about the insights it finds

Lissted, the influencer discovery and real-time Twitter filtering platform, has published in-depth research into the comparative retweet performance of male and female UK politics journalists during the 2017 General Election campaign period.

A summary of the report can be found here. To request a full copy of the report please email [email protected].

The research found male UK politics journalists received 4.3x more retweets from influential Twitter users compared to their female colleagues, and 4.9x more retweets from Twitter users as a whole.

The disparity was due to a combination of four main factors (relative importance in brackets): Demographics (37 per cent) – there are more male UK politics journalists on Twitter and male influencers are in the majority within the wider UK Politics Twitter community. In both cases the ratio was estimated to be approximately 5:3.

Following preference (12 per cent) – both male and female Twitter influencers were more likely to follow male journalists than female. Even after adjusting for demographics the ratio was 57:43 overall with male influencers exhibiting a slightly greater preference of 58:42 and female influencers slightly lower at 53:47.

Tweet volume (13 per cent) – the male journalist population tweet approximately 1.23 times more frequently on average than female journalists giving them more opportunity for retweets to occur.

Retweet preference (39 per cent) – both male and female Twitter influencers (and Twitter users as a whole) were more likely to retweet male journalists than female. Even after adjusting for the previous three factors the ratios were – Overall 67:33, Male Influencers 68:32, Female Influencers 65:35.

The research was carried out in response to the surprise generated by a finding in Lissted’s UK General Election 2017 Twitter Influencer analysis where the top ten journalists ranked in the analysis were all male.

This previous study was based on tweets featured on the @PoliticsUKTD (Politics UK Distilled) Twitter account. The account is powered by Lissted’s Tweetsdistilled system which estimates and ranks the apparent influence of tweets and then retweets those it ranks the highest.

The PoliticsUKTD study was based on over 3 million tweets by influential Twitter users between 18th April 2017 and 7th June 2017. These tweets included retweets and replies to over 200,000 other accounts.

Lissted carried out this latest research to establish why this all male top 10 had been observed.

The analysis demonstrates the validity of this finding, indicating there is an observable glass ceiling effect when ranking the influence of female UK politics journalists.

Other findings within the research included:

- Male journalists’ tweets included opinions more frequently than female journalists (57 per cent versus 48 per cent). The inclusion of opinions was positively correlated with increased retweets and likes, however it only explained a very small amount (0.5 per cent) of the variation in retweets and likes. - Only three female journalists (Laura Kuenssberg, Isabel Hardman and Sophy Ridge) ranked in the top 20 most followed accounts for both male and female influencers. This compares to 11 for the male journalists (Faisal Islam, Michael Crick, Robert Peston, Jon Snow, Fraser Nelson, Paul Waugh, Nick Robinson, Nick Sutton, Andrew Neil, Daniel Finkelstein and David Aaronovitch).

Commenting on the research Adam Parker, Founder of Lissted, said “The research shows that Twitter conversation in relation to UK Politics potentially suffers from a significant degree of bias in favour of the opinions and reporting of male journalists. As Twitter can often be a source of stories and commentary for the wider media, this may also impact wider political coverage and discourse in general.”

The research focussed on the retweeting and following behaviour of influencers, due to their disproportionate ability to amplify voices on Twitter.

For example the analysis estimates, a shift of 17 per cent in the retweet ratio of the 1,076 (one in ten) influencers who were most active retweeters, and had an adjusted male:female retweet ratio of 50 per cent or more, would have resulted in a 44 per cent improvement in the relative amplification of female journalists.

Adam Parker continued: “A more mindful approach to retweeting by a relatively small number of influencers could have a considerable impact on the relative gender balance of political conversation on Twitter. It was interesting to note the heavily male biased retweet ratio of some of those who were most vocal in their response to the all-male top 10. This may indicate a lack of mindfulness about their own behaviour in this regard.”

Data and work performed

The analysis was based on the tweets and retweets of 829 UK journalists (518 male, 311 female) between 18th April 2017 – 7th June 2017 – the same period as the previous PoliticsUKTD GE2017 analysis.

Journalist populations: 518 male journalists and 311 female journalists identified based on a combination of appearance in the GE2017 analysis; crowdsourced suggestions and Lissted’s database of 4 million influencers.

Tweets identified: 62,192 tweets by the journalists selected for the analysis based on having been retweeted at least once by one of the tens of thousands of influencers tracked by Lissted. These tweets were retweeted 198,798 times by 10,774 influencers and retweeted or liked over 17 million times by Twitter users as a whole.

Follower relationship analysis: based on a sample of the most active retweeting influencers.

Notes:

Influencer retweets as well as retweets and likes across Twitter as a whole were the main focus of the research as engagement of this nature amplifies the voice and message of the individual concerned. Replies to a tweet and quote tweets may also do this, but can equally be variable in the extent to which they promote the user concerned.

To request a copy of the full report please email [email protected].

Highlights

The research found male UK politics journalists received 4.3x more retweets from influential Twitter users compared to their female colleagues, and 4.9x more retweets from Twitter users as a whole.

The disparity was due to a combination of four main factors (relative importance in brackets): Demographics (37 per cent) – there are more male UK politics journalists on Twitter and male influencers are in the majority within the wider UK Politics Twitter community. In both cases the ratio was estimated to be approximately 5:3.

Following preference (12 per cent) – both male and female Twitter influencers were more likely to follow male journalists than female. Even after adjusting for demographics the ratio was 57:43 overall with male influencers exhibiting a slightly greater preference of 58:42 and female influencers slightly lower at 53:47.

Tweet volume (13 per cent) – the male journalist population tweet approximately 1.23 times more frequently on average than female journalists giving them more opportunity for retweets to occur.

Retweet preference (39 per cent) – both male and female Twitter influencers (and Twitter users as a whole) were more likely to retweet male journalists than female. Even after adjusting for the previous three factors the ratios were – Overall 67:33, Male Influencers 68:32, Female Influencers 65:35.

Implication - A glass ceiling effect is observed when ranking the influence of female journalists, meaning Twitter conversation in relation to UK Politics is potentially biased in favour of the opinions and reporting of male journalists.

Potential action to address issue - A more mindful approach to retweeting by a relatively small number of influencers could have a considerable impact. A shift of 17 per cent in the retweet ratio of the 1,076 (one in ten) influencers who were most active retweeters, and had a male retweet ratio of 50 per cent or more, would have led to a 44 per cent improvement in the relative amplification of female journalists.

Background

PoliticsUKTD GE2017 Analysis

In late June 2017 Lissted produced an analysis of influential Twitter users in relation to the UK General Election 2017 (Appendix 2). The analysis was based on tweets featured on the @PoliticsUKTD (Politics UK Distilled) Twitter account. This account is powered by Lissted’s Tweetsdistilled system which estimates and ranks the apparent influence of tweets and then retweets those it ranks the highest.

The PoliticsUKTD study was based on over 3 million tweets by influential Twitter users between 18th April 2017 and 7th June 2017. These tweets included retweets and replies to over 200,000 other accounts.

The Tweetsdistilled application tracked every tweet in real time, using its proprietary algorithm to seek out the ones that looked to have the most potential for influence.

Out of these 3 million tweets over 27,000 were rated of high significance. Based on an analysis of key terms used over 14,000 tweets from 2,756 different Twitter accounts were assessed as directly or indirectly related to the General Election campaign. Between them these tweets were retweeted or liked over 21.2 million times. These 14,000+ high rated tweets were summarised into three Top 100 lists.

All-Male Journalist Top 10

One of the findings of the analysis was that the top ten journalists featured in the rankings were all male. The overwhelming response to the tweet stating this was one of surprise.

As is often the case, the resulting Twitterstorm didn’t involve a great deal of discussion about the underlying analysis. In fact evidence from the response suggests people mistakenly thought the list had been curated, when in fact it was based on objective engagement criteria.

In response we tweeted an explanation of the basis of the findings and suggested some possible underlying causes.

Some observers did engage with the work, including researcher Laura Jones who highlighted a study on gender bias on Twitter and wrote this post Authority, Influence and the Twitter Glass Ceiling, which we strongly recommend reading.

The analysis carried out looks at the issues raised by Laura’s post and the suggestions we made about potential sources of bias.

Data and work performed

The analysis was based on the tweets and retweets of 829 UK journalists (518 male, 311 female) between 18th April 2017 – 7th June 2017 – the same period as the previous PoliticsUKTD GE2017 analysis.

Journalist populations: 518 male journalists and 311 female journalists identified based on a combination of appearance in the GE2017 analysis; crowdsourced suggestions and Lissted’s database of 4 million influencers.

Tweets identified: 62,192 tweets by the journalists selected for the analysis based on having been retweeted at least once by one of the tens of thousands of influencers tracked by Lissted. These tweets were retweeted 198,798 times by 10,774 influencers and retweeted or liked over 17 million times by Twitter users as a whole.

NB: Influencer retweets and Retweets and Likes across Twitter as a whole were the main focus of the research as engagement of this nature amplifies the voice and message of the individual concerned. Replies to a tweet and quote tweets, may also do this, but can equally be variable in the extent to which they promote the user concerned.

Gender classification: influencer gender identified based on a combination of name and/or manual verification.

Analysis of the follower relationships of a sample of these influencers in connection with the journalists.

Key findings

Male UK politics journalists received 4.3x more retweets from influencers than female journalists. They received 4.9x more retweets and likes combined across Twitter as a whole.

Implying male UK politics journalists voices were considerably more likely to be heard than female journalists.

The analysis identified five of the factors that contributed to this disparity:

-          demographics; -          following behaviour of influencers; -          retweeting behaviour of influencers; -          opinions in tweets; and -          frequency of tweeting.

Demographics

Summary: Male UK politics journalists on Twitter outnumber female. Around 5 male journalists for every 3 female journalists. On average they have more followers and tweet more often.

The gender imbalance towards male representation in the wider UK political community is an added factor due to male influencers having an even greater propensity to favour following and retweeting male journalists than female influencers do.

Demographics would appear to be one of the most significant area of inherent disadvantage for female UK politics journalists on Twitter. We found less of them with the minimum criteria we set of 1,000 followers (ratio 1.67 male to female). The accounts included in the analysis had less followers on average (ratio 1.18 male to female, based on median followers) and tweet less often (ratio 1.23 male to female based on status updates and profile age).

Third party feedback and additional research after this analysis was carried out highlighted some gaps in the populations totalling 104 more journalists. If these journalists had been included the relative male to female ratio would have fallen to 1.54x from 1.67x. However this feedback was mostly focussed on identifying additional female journalists therefore the 1.67x factor has been maintained within the analysis. Analysis was also carried out on these 104 additional journalists which established that their inclusion in the full analysis would not have materially impacted the reports key findings.

The demographics of the UK political community as a whole would also appear to be a factor. This is illustrated by the make-up of the influencer group. The ratio of male to female influencers was 69 per cent to 31 per cent. This is broadly consistent with studies of gender representation in UK politics. For example in the current UK parliament women account for 32 per cent of MPs.

This representation imbalance is a factor in both following and retweeting behaviour (see below) as male influencers have an even higher degree of propensity to follow and retweet male journalists over female than female influencers do.

Following behaviour of influencers

Summary: Both male and female influencer groups analysed exhibited an overall tendency to follow male journalists more frequently than female journalists. Even after adjusting for demographics the ratio was 57:43.

The additional amplification influential Twitter users can give to a tweet can be a causal factor in a tweet gaining greater reaction across Twitter as a whole. Our own tweet that started this conversation is anecdotal evidence of this.

Being followed by influencers is clearly of some advantage when it comes to being retweeted by them. This finding was underlined by regression analysis which showed follower levels were statistically significant as a predictor of retweets and likes.

Analysis of samples of male and female influencers looking at the relative number of male and female journalists they followed found that even after adjusting for the demographic 518:311 split, 82 per cent of the male sample and 66 per cent of the female sample followed more male journalists than female. The overall ratios being 57 per cent male, 43 per cent female for the influencers as a whole and 58:42 for male influencers and 53:47 for female influencers respectively.

To illustrate the impact of this only three female journalists (Laura Kuenssberg, Isabel Hardman and Sophy Ridge) ranked in the top 20 most followed accounts for both male and female influencers. This compares to 11 for the male journalists (Faisal Islam, Michael Crick, Robert Peston, Jon Snow, Fraser Nelson, Paul Waugh, Nick Robinson, Nick Sutton, Andrew Neil, Daniel Finkelstein and David Aaronovitch).

Retweeting behaviour of influencers

Summary: Both male and female influencers as groups showed an overall tendency to retweet male journalists more frequently than female. Even after attempting to adjust for demographics, following preference and tweet volume (see below) the ratio was 63:37.

This tendency was more pronounced in the male influencer group by approximately 7-9 per cent.

Our analysis of retweets by influencers showed that female journalists received less amplification of their tweets by influencers (ratio 81:19 male to female). Even after adjusting for the demographics, following bias issues noted above, and the higher tweet volumes of male journalists, the ratio was 63:37.

This observation was more pronounced in the male influencer group with the analysis indicating approximately a 7-9 per cent increase in the male:female ratio of retweets for male influencers.  

The gender split of the influencers themselves was 69 per cent male, 31 per cent female. As discussed above, despite progress in recent years towards greater balance within the UK Politics community evidence such as the relative number of UK MPs - 68 per cent male, 32 per cent female – indicates a significant gender imbalance still exists. The gender split of the influencers observed in the analysis appears to reflect this.

Combined with the greater likelihood of male influencers to retweet male journalists, this further demographic bias also exacerbates the retweeting effect.

Opinions in tweets

Summary: Tweets where the author themselves expressed an opinion correlated with greater retweets and likes.

A high proportion of both male and female journalists’ tweets included opinions. However male (57 per cent) journalist tweets included opinions more frequently than female (48 per cent).

Regression analysis on the tweet data indicated that tweets that include opinions are more likely to correlate with greater retweets and likes across Twitter.

In the samples analysed male journalists’ tweets included opinions more frequently (57.0 per cent versus 48.0 per cent).

Clearly this demonstrates that many female journalists in the analysis frequently express opinions. The lower level compared to the male journalists is therefore a further contributing factor to the ultimately lower level of engagement received during the period.

However when quantifying the impact of this factor it appears to be significantly less than the other four. The analysis predicts that if the same proportion of female journalist tweets had been opinionated it would have resulted in an increase of only 0.5 per cent in total retweets and likes.

It’s important to note that the analysis didn’t look at the replies to tweets, focussing on the extent to which a journalist’s tweets were amplified. A recent study by Amnesty International looked at the extent to which politicians are harassed or abused on Twitter. It found that women politicians received a much greater level of such response. This apparent bias in online abuse could be a contributing factor to the lower level of opinionated tweets by the female journalists in the analysis. This requires further study to validate.

Frequency of tweeting

Summary: Male journalists tweet more frequently than female journalists. This increases the likelihood that they will be retweeted, enhancing their aggregate Twitter engagement.

Regression analysis on the aggregated journalist results indicated that being male and tweeting more frequently were both positively correlated with having a greater number of tweets that were retweeted at least once by an influencer in the period.

The first observation is consistent with the finding regarding influencers being more likely to retweet men and the second demonstrates how the higher apparent update frequency of the male group lead to a greater reaction in the aggregate.

Summary

The relative importance of the four main factors identified above (excluding opinions) in explaining the disparity in amplification between the male and female journalists are summarised below.

The demographics of the UK political journalist community (36.8 per cent) and retweeting behaviour (38.5 per cent) are the two most significant factors identified that lead to UK Politics female journalists’ voices being less prominent in Twitter conversation.

Each of these factors is three times more important than either following preference (12.1 per cent) or the extent to which male journalists tweet more (12.6 per cent).

Implications

Summary: A glass ceiling effect is observed when ranking the influence of female journalists, meaning Twitter conversation in relation to UK Politics is potentially biased in favour of the opinions and reporting of male journalists.

The combination of the factors above has the potential to make male journalists rank significantly higher in analysis of Twitter reaction. This is consistent with what was observed in the PoliticsUKTD

GE2017 analysis, effectively producing a glass ceiling effect where the representation of female journalists reduces as you get higher up the rankings.

Whilst there are many female journalists who have high followings and receive a significant level of reaction on Twitter, the factors identified mean there are less of them and they are less likely to achieve the level of aggregate engagement and exposure as their male colleagues.

Twitter conversation in relation to UK Politics therefore potentially suffers from a significant degree of bias in favour of the opinions and reporting of male journalists. As Twitter can often be a source of stories and commentary for the wider media, this may also impact wider political coverage and discourse in general.

Potential action to address the issue

Summary: A more mindful approach to retweeting by a relatively small number of influencers could have a considerable impact.

A shift of 17 per cent in the retweet ratio of the 1,076 (one in ten) influencers who were most active retweeters, and had a male retweet ratio of 50 per cent or more, would have led to a 44 per cent improvement in the relative amplification of female journalists.

As changes in demographics generally take a significant amount of time, the analysis suggests the quickest route to reduce the observed gender imbalance would be a more mindful approach by influencers – male and female – to their following and retweeting behaviour.

Based on the analysis, a change of following and retweeting behaviour of influencers towards female journalists could have a material impact, due to their disproportionate ability to amplify voices. It was interesting to note the heavily male biased retweet ratio of some of those who were most (negatively) vocal in their response to the all-male top 10. This may indicate a lack of mindfulness about their own behaviour in this regard.

For example, a shift of 17 per cent in the retweet ratio of the 1,076 (one in ten) influencers who were most active retweeters, and had a male retweet ratio of 50 per cent or more, would have resulted in a 44 per cent improvement in the relative amplification of female journalists.

Areas for further investigation

More detailed work on tweet content to explain more of the variance in engagement could shed light on other potential causes of gender differences. Areas could include: political affiliation, associated media outlet, topics covered and timing of tweet.

Summary

On 30th August 2017 the Times ran a front page article saying "evidence suggests" the Twitter account @DavidJo52951945 (now @DavidJoBrexit) is "a suspected Russian troll posing as a UKIP supporter". Doubt has been expressed about the accuracy of this conclusion by a number of commentators.

Either way, evidence does point to this account being significant within right wing communities on Twitter. And the identity of who's behind the account remains unknown (at the time of posting).

Twitter operates a "verified" programme which confirms the identity of accounts. Obviously DavidJo52951945 is an unverified account

Research by Lissted has identified thousands of other unverified accounts on Twitter that, like DavidJoBrexit, have more than 100,000 followers. 26 of the top ranked accounts (1 in 5) in our recent General Election 2017 analysis are also unverified at the time of writing, four of these accounts have more than 100,000 followers.

Does Twitter need to take more action to ensure all influential accounts are verified, or do the benefits of less regulated social media outweigh the risks?

DavidJo52951945 and The Times

On 30th August 2017 The Times ran an article on its front page saying "evidence suggests" the Twitter account @DavidJo52951945 (now @DavidJoBrexit) is "a suspected Russian troll posing as a UKIP supporter". It was largely based on a Twitter thread by an anonymous account, @Conspirator0. @Conspirator0’s bio says they’re a data scientist.

David Jones' Locker: Where Truth Goes to Die #TrumpRussia pic.twitter.com/VtpneRM6yD

— Conspirador Norteño (@conspirator0)

August 23, 2017

I highly recommend you read the thread to see the full analysis, but the main elements of the argument focussed on:

- timing of the account’s tweets being claimed to correlate to Moscow office hours;

- the flow of subject matter and messaging being tweeted over time;

- account username ending in an 8 digit number being indicative of bot or troll accounts (probably because it’s a format of standard suggestions when you create a new username); and

- the account being a key node in a network of 63,000 accounts with similar 8 digit usernames.

Here's the follower network formed by those 63099 accounts. Larger circle = more accounts with the 8-digit numbers among its followers. pic.twitter.com/gBAlS0Lttq

— Conspirador Norteño (@conspirator0)

August 23, 2017

Not everyone was convinced. Some examples being:

Alex Hern, Technology features writer for the Guardian expressed his scepticism in this thread

I’ve also been in touch with one person – a UKIP councillor – who says he’s met the man who posted the ballot picture.

— Alex Hern (@alexhern)

August 31, 2017

the account @hughster provided some alternative evidence in this thread

However, you might be interested to see how David Jones started out on Twitter: spamming an anti-immigrant petition. https://t.co/3q3XIjjCuA

— Hughster (@hughster)

August 24, 2017

and Mike Hind who first covered the account in the New European with this thread amongst others.

1. Since The Times did its Twitter-scrape story marking @DavidJo52951945 as a 'Kremlin agent' there has been an unfortunate consequence.

— Mike Hind (@MikeH_PR)

September 1, 2017

DavidJo52951945's influence

There is evidence showing @DavidJoBrexit is potentially an influential account. For example:

- he ranked 14th in our recent 2017 General Election analysis based on influential tweets analysed by our Tweetsdistilled application and featured on our @PoliticsUKTD account;

- ranks 5th in Lissted’s UKIP community based on the follower networks of over 500 of the top ranking UKIP related accounts (after Nigel Farage, UKIP’s party account, Robert Kimbell aka @RedHotSquirrel and Patrick O’Flynn)

- his tweets have been used to illustrate articles by MSM e.g. Telegraph, Huffington Post, BBC and (perhaps surprisingly) even The Canary; and (as of 4th September 2017)

- he’s followed by high profile figures including Eamonn Holmes, Leave EU, Kate Hoey MP and prospective UKIP leadership candidate, Anne Marie Waters.

Meanwhile his bio and profile tell you virtually nothing about who he is.

None of this tells you if he’s a Russian agent or not.

But it does provide evidence he’s been using Twitter as a platform to build influence and we know virtually nothing about who he is.

Twitter verification

According to a recent report on The Next Web, there are around 270,000 verified accounts on Twitter. This is where Twitter has carried out various checks to establish the identity of the person tweeting. Followers then have greater confidence the account is genuine and it also provides some protection from passing off by others for the individual concerned.

Twitter initially only verified accounts relating to celebrities, politicians, top brands, key public sector bodies and some high profile journalists. It then began to expand who it verified and last year even opened up the process so that anyone can request to be verified, although that doesn’t mean they will.

Other Unverified Accounts in PoliticsUKTD GE2017 Analysis

DavidJo52951945 wasn’t the only unverified account to rank highly in our analysis of tweets in relation to the 2017 UK General Election.

134 accounts appeared in either the Top 100 accounts based on number of influential tweets or the Top 100 based on retweets and likes.

Of these 108 were verified, but 26 (including DavidJo) were not.

The other accounts were (followers in brackets):

- NHSMillion (227,616) - britainelects (156,560) - V_of_Europe (152,230) - JeremyCorbyn4PM (140,459) - davidallengreen (113,178) - ToryFibs (88,751) - ShippersUnbound (73,701) - AngryScotland (previously AngrySalmond) (73,061) - JamesMelville (64,877) - hrtbps (63,401) - RichardJMurphy (45,157) - Rachael_Swindon (44,554) - MSmithsonPB (43,455) - PickardJE (40,016) - AaronBastani (37,396) - mikegalsworthy (33,059) - imajsaclaimant (32,482) - RedHotSquirrel (31,677) - thepileus (31,145) - EL4JC (17,673) - DavidPrescott (12,002) - GAPonsonby (11,546) - ReclaimTheNews (11,283) - BrianElects (8,007) - DaveWardGS (6,806)

These accounts are from across the political spectrum. They include quite a number that are pretty obvious who they relate to e.g. Jim Pickard, David Allen Green, Tim Shipman (Shippers Unbound) and Richard Murphy. 

But they also include a number of accounts where, like DavidJo52951945, the tweeter is either completely anonymous or there’s very little information about them that’s readily available.

I asked a couple of the most high profile accounts - Jim Pickard and David Allen Green - if they'd been approached by Twitter regarding verification. Both confirmed they they didn't believe they had.

Don't think so as far as I know

— Jim Pickard (@PickardJE)

September 8, 2017

Can confirm never been approached. My DMs open if you want to discuss.

— David Allen Green (@davidallengreen)

September 8, 2017

High reach unverified accounts

So we've seen that there are influential accounts that aren't verified. Even ones with a high reach of 100,000+ followers.

To see how many more we could find we searched in Lissted’s database of potentially influential Twitter accounts for any that matched the following criteria:

- 100,000 or more followers

- Last tweeted date is after 1 June 2017

- Not Protected status (so all their tweets are public)

- Not Verified by Twitter

- Have a time zone relating to North America, Europe, Australia or no time zone is stated.

- Tweeted at least 10 times.

As of 4th September 2017 this produced a list of 14,710 accounts.

At this stage I should point out that just because an account has a high follower number doesn’t mean it’s influential. And vice versa. In fact this is something we’ve been highly vocal about since we started.

There are many more accounts with smaller reach that we would consider influential as we saw illustrated with the GE2017 analysis.

However for this exercise we’ve taken this highly simplistic approach because it provides a degree of consistency with the reach of DavidJoBrexit*.

Statistics about these unverified accounts

In aggregate these accounts have:

- 615 million statuses

- 4.1 billion followers

- 0.7 billion accounts they follow

- 158 million likes

- Appear on over 14 million lists

Some example accounts:

- Highest followers @UberSoc 13.5 million.

- Most updates @reizonation 2.846 million. Average of one tweet every 1.6 minutes since the account was started.

- Most Likes @Khanoisseur 882,500. Average of one every 3.6 minutes since the account started.

- Oldest account @caroline joined on 14 July 2006.

- Newest account @PyrocynicalVEVO joined on 28 June 2017.

What sort of accounts are on the list?

There’s a diverse range of accounts on the list.

Celebrities e.g. @AlanCarr and @Daraobriain

Meme e.g. @GirlPosts and @SoDamnTrue

“Pics” e.g. @Earth_Pics and @HistoricalPics

“Quotes” e.g. @RelatableQuote and @GreatestQuotes

Cats (of course) e.g. @EmrgencyKittens

And a whole host of others including the four accounts in the GE2017 analysis with 100,000+ followers.

Many of the accounts will just be tweeting harmless content.

Many will be copycat accounts of the meme, pics and quotes etc. type above.

I’d guess a good number have a high fake follower quotient.

Some will have been playing the follow others and they’ll follow you back game to make themselves appear more significant than they are.

But are they all harmless? What if like DavidJoBrexit some of these accounts are sharing content of a more significant nature and their followers include a lot of real people who are actively engaging with the account and its content? What if some of those followers are influential in their own right?

In such situations is it important that followers know more about the identity, nature and potential motivations of whoever is behind such accounts?

Plus as I said earlier this is just an arbitrary list based on a simplistic follower cut off. As indicated by the GE2017 analysis there are potentially many more unverified accounts that are influential with less than 100,000 followers.

Lissted’s application has the capability of producing lists of these accounts, as I’m sure will some other influencer applications.

Does Twitter need to take action?

Twitter is demonstrably an influential platform.

If Lissted can identify accounts where verification may be of benefit then I'm confident Twitter has the capability to do so.

Twitter's verification activities have addressed a large number of high profile and influential accounts, but it appears from this research there are still a significant number who remain unverified.

There's an important balance to be struck here between the comparative risks and benefits of verification and anonymity.

As mentioned above David Allen Green, lawyer and journalist (and one of the most influential UK accounts on Brexit and legal matters in general), hasn't been approached by Twitter to be verified. He also hasn't requested to be verified himself. He was kind enough to share his views on verification with me.

"I have not sought a blue tick for three reasons.

"First, it does not cause inconvenience. The lack of a tick does not affect how I use Twitter. If this changes, and it becomes inconvenient, then I may well resign myself to getting one.

"Second, the methods I use to assess the credibility of an account do not include the tick. There are some outstanding accounts with no blue tick and some dreadful ones with one. I prefer to use peer recommendation, shared followers, tone of timeline, and use of supporting links.

"Social media can be egalitarian, and many good accounts rise by merit alone. Some of the best accounts on Brexit, for example, are under pseudonyms - but the content is verifiable and spot-on. A caste system goes against this.

"Third, blue ticks are a form of regulation, and social media is better when there is less regulation. Yes there is vile nastiness, but there are also valuable things being said every day which would not otherwise be heard. I am not suggesting there should be no regulation, but there is the risk that good things are lost when you try and ban bad things or impose a tiered system."

These are good arguments, but are they all applicable for the vast majority of Twitter users? Most users spend very little time on the platform and I wonder how many are as diligent and expert in their assessment of an account and its content as David?

If Twitter was to require all influential accounts to be verified this would clearly present some challenges where anonymity is important and beneficial.

There's also the question of where to draw the line on what constitutes "influential"?

And if influential account owners aren't prepared to be verified then should Twitter go as far as to consider suspending their access?

These are tricky questions. But when suggestions are made about the impact of social media on major real world events is it a greater risk to allow influential accounts to operate either anonymously or without followers knowing if the user is who they claim to be?

Highlights

Top Influencers based on total retweets and likes of influential tweets

The top 5 in this category is dominated by Labour.

1. @JeremyCorbyn 2. @ToryFibs 3. @OwenJones84 4. @davidschneider 5. @uklabour

Top Influencers based on volume of influential tweets

The top accounts in this category were from a broader political spectrum, in part reflecting the breadth of the sample of influencers tracked.

1. @Conservatives 2. @TheSNP 3. @LibDemPress 4. @MirrorPolitics 5. @JeremyCorbyn

Top Overall Accounts

66 accounts appeared in the top 100 of both of these measures.

These were therefore likely to have been the most significant voices as the analysis suggests they were both frequently heard above the noise, either generally or within their relevant community, and achieved a high level of engagement when they were.

Top 5

1. @JeremyCorbyn 2. @Conservatives 3.@uklabour 4. @ToryFibs 5. @BritainElects

See below for the full list.

Top Influencers based on the engagement rate of their influential tweets

This score was based on: (Retweets + Likes) divided by Followers.

1. @VoteJezzaCorbyn bio - Vote Labour. Vote Corbyn. This is our last chance to save the UK. Follow for original #GE2017 tweets! 2. @PoliticaPolls bio - Political twitter page discussing and polling twitter without bias for all things politics. #GE2017 3. @exiteu3 bio - Brexit must mean Brexit. No soft #Brexit. Pro Europe-anti EU. Make Britain GREAT again. Keep the Kingdom United.RTs are not an endorsement. Lists=Blocked. 4. @NHS_Roadshow bio - "Official Twitter Account for #OurNHS General Election Roadshow. From the team who organised the #OurNHS demo. #VoteNHS 💙RTs does not mean endorsement" 5. @BrianElects bio - Poll aggregator Accounts featuring in all 3 lists

Only two accounts appear in the Top 100 for all three criteria. These accounts achieved an impressive performance of featuring on PoliticsUKTD over 30 times during the campaign, achieving over 100,000 retweets and likes across these influential tweets despite having relatively low follower counts (compared to many of the other influencers) of circa 20,000 and 15,000 respectively.

@LiamYoung bio - Political commentary at @Independent, @VICE, @NewStatesman, @theipaper and others. Also studying at the London School of Economics. @EL4JC bio - Their videos are ❤️" - Owen Jones. "Heroes of the Election" - Red Labour.  "Factionalists" - Ealing Labour."

@EL4JC was only created in August 2016 and focuses on sharing video content.

Content comparison - @Conservatives v @JeremyCorbyn

The word clouds below compare the top 50 terms (excluding frequently used terms) featured in the high ranked tweets by the @Conservatives (blue) with those used in the @jeremycorbyn (red) tweets.

The most striking difference is “Brexit”. This is the #1 term in the @Conservatives tweets and doesn’t even feature in the top 50 of the Jeremy Corbyn tweets.

In fact the term appeared in less than 2 per cent of his tweets during the campaign.

In contrast Brexit appeared in 44 per cent of @Conservatives account tweets.

General election related tweet with the highest number of retweets and likes

The top ranked tweet based on retweets and likes featured on PoliticsUKTD during the election was this one highlighting the reaction on Facebook to the Prime Minister Theresa May's Facebook live interview with Robert Peston.

It's viral nature demonstrated by the 135,000 retweets and likes it received, dwarfing creator Ben Skipper's 2,000 followers.

Theresa May's Facebook Live interview is going well pic.twitter.com/ep85htOVMN

— Ben Skipper (@bskipper27)

May 15, 2017

Background

@PoliticsUKTD is one of the Twitter accounts powered by Tweetsdistilled, Lissted’s unique real time Twitter curation application.

The application had been dormant since the Tweetsdistilled experiment was ended back in February.

We decided to turn the PoliticsUKTD account back on when the snap UK General Election was announced as we were curious to see what it would highlight as being signficant.

Here's how Sathnam Sanghera of The Times described the account this week

Twitter tip: if you want to know what people outside your political bubble are talking about, follow @PoliticsUKTD - frequently wtf though

— Sathnam Sanghera (@Sathnam)

June 19, 2017

The account is followed by many top UK Politics Influencers.

Welcome to our new followers! You're in good company. Only 6 a/cs on the planet these 15 UK politics influencers all follow. We're one them. pic.twitter.com/VrfO8FIoLu

— PoliticsUKDistilled (@PoliticsUKTD)

June 26, 2017

Data and analysis

PoliticsUKTD’s results were based on the tweets of thousands of the top influencers in relation to UK Politics from right across the political spectrum. During the campaign period (18th April 2017 - 7th June 2017 inclusive) these influencers tweeted over 3 million times, including retweeting and replying to over 200,000 other accounts.

The Tweetsdistilled application tracked every tweet in real time, seeking out the ones that looked to have the most potential for influence. This assessment is based on a number of factors including who is reacting and the scope and velocity of that reaction.

This means to rank highly a tweet needs to be getting the attention of a lot of influential people, the wider Twitter community or preferably both.

Out of these 3 million tweets over 27,000 (around 500-600 per day) were rated of high significance. Based on an analysis of key terms used over 14,000 tweets from 2,756 different Twitter accounts were assessed as directly or indirectly related to the campaign. Between them these tweets were retweeted or liked over 21.2 million times.

NB: Unsurprisingly, a signficant number of high rated tweets in the campaign period were related to the tragic events in Manchester and London. Tweets that referenced parties and/or their leaders in relation to the attacks were included within the 14,000+ tweets used to produce the lists.

We summarised the 14,000+ high rated tweets into three Top 100 lists. To qualify for consideration an account needed to have a minimum of four tweets rated as high significance with an aggregate retweet and like count of greater than 1,000.

Full details of the lists are in this Google Sheet which is also embedded below

- Top 100 Accounts based on the total retweets and likes of their high rated tweets.

- Top 100 Accounts with the most tweets rated as high significance.

- Top 100 Accounts based on the average engagement rate of their high rated tweets. Engagement rate calculated as (Retweets+Likes) / Followers.

Top 66 Accounts

Combined RankUsernameNameProfile1jeremycorbynJeremy CorbynLeader of the Labour Party.2ConservativesConservativesStrong and stable leadership in the national interest with Theresa May.3UKLabourThe Labour PartyWe are the UK Labour Party. Follow us for the latest news, speeches, policies and ways to get involved. #ForTheMany #VoteLabour4ToryFibsTory FibsGrassroots Rebuttal Account that seeks to plug the gaps in rebutting the Tory establishment. Eoin5britainelectsBritain ElectsPoll aggregator.6OwenJones84Owen JonesAuthor of 'The Establishment' and 'Chavs', Socialist, Guardian columnist. Losing my Northern accent. My views etc... https://t.co/RThqdX7tJ07MirrorPoliticsMirror PoliticsUK politics news and views from the @DailyMirror team - @JBeattieMirror, @Jack_Blanchard_, @benglaze, @danbloom1 and @mikeysmith #GE2017 #Vote20178theSNPThe SNPScotland's largest political party and party of Government. Centre left and social democratic.9NicolaSturgeonNicola SturgeonFirst Minister of Scotland, @theSNP Leader and MSP for Glasgow Southside.10BBCNewsBBC News (UK)News, features and analysis. For world news, follow @BBCWorld. Breaking news, follow @BBCBreaking. Latest sport news @BBCSport11Kevin_MaguireKevin Maguire@DailyMirror associate editor. @NewStatesman columnist. @sunderlanduni visiting prof. Suburban man12LibDemsLiberal DemocratsChange Britain's future with the Liberal Democrats and our leader @timfarron.13davidschneiderDavid SchneiderActor, writer, director, fool.14DavidJo52951945David JonesUK government have abandoned Brits. We need to exit EU, ECHR, stop all immigration + look after British people. Like UKIP. All my views. I follow back15JamesMelvilleJames MelvilleProud Father | #PR #Sponsorship #SocialMedia | Tennis | Scotland Rugby | Liberal | Scottish | Contact: [email protected] NewsStories direct from the @SkyNews newsroom. Tweet us your queries and questions. For breaking news, follow @SkyNewsBreak.17LibDemPressLib Dem Press OfficeThe Most Entertaining Thing In British Politics'- https://t.co/rAqoej7hcx Because the next election will clearly be won on twitter.18paulmasonnewsPaul MasonJournalist | Film-maker. https://t.co/Hrf4OjoGVt19LeaveEUOfficialLEAVE.EU 🇬🇧Ensuring the will of the British people is respected following our historic vote to leave the European Union. In association with @WestmonsterUK. #Brexit20faisalislamFaisal IslamI'm @SkyNews Political Editor, economic crisis book @theDefaultLine Brexitologist. United ST holder. purveyor of bad jokes.21Rachael_SwindonRachaelPersistent | Blocked by 85 Tory MPs, Paul Nuttall & Mick Hucknall | Growing interest in politics | Bad driver | Mum | Cake | I blog a bit |22IanDuntIan DuntEditor of https://t.co/wOraaKxK8o. Author of Brexit: What The Hell Happens Now? Host on @RemainiacsCast. Says stuff on TV & radio.23BBCBreakingBBC Breaking NewsBreaking news alerts and updates from the BBC. For news, features, analysis follow @BBCWorld (international) or @BBCNews (UK). Latest sport news @BBCSport.24DPJHodges(((Dan Hodges)))Commentator for the Mail on Sunday. 'Worst political pundit in the West' - Glenn Greenwald. EI Political Commentator of the Year, 2016.25AngelaRaynerAngela Rayner MPProud Labour MP for Ashton-under-Lyne, Droylsden and Failsworth. Shadow Secretary of State for Education (E) [email protected] WatersonPolitical editor at @buzzfeeduk. Want to talk? Email [email protected] / @ me / my DMs are open. Follow @BuzzFeedUKPol.27JamieRoss7Jamie RossScotland reporter for @BuzzFeedNews. Send all tips and abuse to [email protected] CampbellWriter, communicator, consultant, strategist, Ambassador Time to Change and other mental health charities. Fighting for REMAIN29GuidoFawkesGuido FawkesScuttlebutt purveyor to all. Gathering kompromat. https://t.co/5EyGtTVSVQ30MichaelLCrickMichael CrickPolitical Corr, C4 News; PSA Political Journalist of Year, 2014. 3 RTS awards; author - books on Militant, Scargill, Archer, Hezza, Alex Ferguson. MU fan31IndependentThe IndependentNews, comment and features from The Independent.32theresa_mayTheresa MayPrime Minister and @Conservatives Leader. Tweets by Theresa signed TM33AngusRobertsonAngus RobertsonAngus Robertson is the Depute Leader of the SNP.34EL4JCEL4CTheir videos are ❤️" - Owen Jones. "Heroes of the Election" - Red Labour. "Factionalists" - Ealing Labour."35Nigel_FarageNigel Farage@UKIP MEP. @LBC presenter. @FoxNews contributor.36NHSMillionNHS MillionLooking for a million people who think the NHS is worth protecting. Pls follow to show your support & find out more. Unofficial but run by NHS staff.37timfarronTim FarronOfficial Tweets from the Leader of the @LibDems & MP for Westmorland and Lonsdale38johnmcdonnellMPJohn McDonnellLabour MP for Hayes and Harlington and Shadow Chancellor. Join the Labour Party here → https://t.co/vbWxb5FqMM39PolhomeEditorKevin SchofieldEx-Herald, Scotsman, Daily Record and Sun. Now editor of https://t.co/DhU0dI4IDE. Husband, dad-of-two and lifelong Celtic fan.40JolyonMaughamJo Maugham QCDirector @GoodLawProject. Barrister @DevereuxLaw. Blogs https://t.co/KiSIv7FdF141AdamBienkovAdam BienkovUK Political Editor of @BusinessInsider Email: [email protected] DMs are open.42liamyoungLiam YoungPolitical commentary at @Independent, @VICE, @NewStatesman, @theipaper and others. Also studying at the London School of Economics.43PestonRobert PestonITV (pol ed), Speakers for Schools (founder), writer (How do we fix this mess?), Arsenal (East Stand), Peston on Sunday (Peston) - not always in that order44BorisJohnsonBoris JohnsonSecretary of State for Foreign & Commonwealth Affairs. MP for Uxbridge and South Ruislip45Channel4NewsChannel 4 NewsStories that reveal and inspire, challenging expectations.46paulwaughPaul WaughExecutive Editor, Politics, HuffPost UK. News, insight and analysis from the House of Commons47WestmonsterUKWestmonsterBurst the bubble.48JamesCleverlyJames CleverlyConservative Member of Parliament for Braintree.49PeterMurrellPeter MurrellChief Executive of Scottish National Party @theSNP. Passionate about Scotland's future. Married to @NicolaSturgeon. Proud Uncle. Part-time cook and gardener.50rosscolquhounRoss ColquhounStrategist @theSNP HQ, co-founder @wearenational, co-editor of Inspired by Independence (Wordpower) & @eca_edinburgh alumnus. The revolution will be digitised.51YvetteCooperMPYvette CooperMember of Parliament for Normanton, Pontefract, Castleford & Knottingley.52MrHarryColeHarry ColeWestminster Correspondent @TheSun53ThatTimWalkerTim WalkerA point of view54JeremyCliffeJeremy CliffeBerlin Bureau Chief at The Economist55JonAshworthJonathan AshworthDad | Husband | Marathon Runner | Labour MP for Leicester South | In dreams begin responsibility56davidallengreenDavid Allen GreenLaw and policy commentator at @FT and blogger at @jackofkent. Small 'l' liberal. Account formerly known as @law_and_policy.57SamCoatesTimesSam Coates TimesSam Coates, Deputy Political Editor, The Times. DMs open for tips and news58labourpressLabour Press TeamLabour's press team on Twitter59MichaelPDeaconMichael DeaconBias 'so called' juornalist, Daily Telegraph60itvnewsITV NewsBreaking news and the biggest stories from the UK and around the world. Bulletins weekdays at 1:30pm, 6:30pm and 10pm on ITV. Email [email protected] Corbyn for PMTeam behind #JezWeCan. No one thought we could, but #JezWeDid. Now we're campaigning to win in 2017. Please note, we don't speak for @jeremycorbyn or @UKLabour62DVATWDavid VanceA man on a mission in two or three editions. Pro civilisation. Editor of A Tangled Web & Biased BBC. All views my own!63joncstoneJon Stonepolitical correspondent at @Independent [email protected] NelsonEditor of the @spectator and columnist for the Daily Telegraph. Subscribe to the Spectator (digital and print) from just £1/week https://t.co/MMmL3UUV7H65AngrySalmondAngry SalmondSultan of Sexy Socialism. Leader of the Coalition of Chaos. Writer for @ScotNational. Post-truth commentator. Advocate for the Independent Republic of Scotland.66RuthDavidsonMSPRuth DavidsonScottish Conservative leader and MSP for Edinburgh Central. Mostly personal musings. For policy, quotes and releases see @ScotTories https://t.co/95zGOmkIVs

On the recommendation of Andrew Smith, I’ve been reading Chaos Monkeys by Antonio Garcia Martinez. It’s a great read about startups, Silicon Valley and in particular, Facebook.

Antonio’s own startup, Adgrok, was backed by Y Combinator. For anyone who doesn’t know, Y Combinator (YC) is a seed accelerator programme, arguably THE seed accelerator programme. YC has been described as “a spawning ground for emerging tech giants”. YC has invested in over 1,000 companies with $bn successes including Airbnb, Dropbox and Stripe.

Its network of alumni and investors therefore includes a significant number of influential members of the tech community. Search in LinkedIn and you will currently find 6,632 results.

So I thought it would be interesting to see who Lissted ranks as influential in relation to this community.

Y Combinator Top Influencers

I suspect the top few results are boringly predictable to anyone who knows YC. If that’s true it also means they must be accurate, and so likely to be immediately of use to someone who doesn’t.

#1 Sam Altman has been Y Combinator’s President since 2014.

#2 Y Combinator’s own account. Obvious you might say, but then I tried searching in a competing tool and it didn’t even appear in the top 40.

#3 Paul Graham, YC’s (probably best known) co-founder.

#4 Justin Kan, founder of Twitch (another YC success story) and partner at Y Combinator.

Influencers with a range of affinity to YC

In the full list of 300 below, accounts shown in blue are rated as having a strong affinity to the Y Combinator community.

These are often YC founders, team members and partners such as Jessica Livingston, Aaron Harris, Paul Buchheit or Kat Manalac and YC alumni including Airbnb’s Brian Chesky, Stripe’s John Collison and Mattermark’s Danielle Morrill. Antonio himself appears in this group.

The other influencers within the community rated as having a lower specific affinity range from celebrities and politicians such as Barack Obama, Donald Trump and the New York Times, technology ViPs including Elon Musk, Tim Cook and Bill Gates, required startup reading like Techcrunch and high profile investors like Chris Sacca, Hunter Walk and Mark Suster.

So, without further ado, here’s the full list. You can view full details on the Google sheet here.

Rank Name Username Community Score Insider Score 1 Sam Altman sama 100 80 2 Y Combinator ycombinator 100 77 3 Paul Graham paulg 96 77 4 justin kan justinkan 96 92 5 Naval Ravikant naval 95 76 6 Chris Dixon cdixon 95 77 7 Elon Musk elonmusk 95 59 8 Garry Tan garrytan 94 95 9 Jessica Livingston jesslivingston 93 95 10 Harjeet Harjeet 93 97 11 Kat Manalac KatManalac 92 95 12 Michael Seibel mwseibel 92 93 13 Yuri Sagalov yuris 91 100 14 Brian Chesky bchesky 91 78 15 Aaron Levie levie 90 67 16 Adora Cheung nolimits 90 95 17 Alexis Ohanian 🗽 alexisohanian 90 84 18 Paul Buchheit paultoo 90 93 19 Reid Hoffman reidhoffman 89 72 20 Josh Elman joshelman 89 78 21 Benedict Evans BenedictEvans 89 68 22 Chris Sacca sacca 89 63 23 Bill Gates BillGates 89 48 24 Ryan Hoover rrhoover 88 74 25 Daniel Gross danielgross 88 95 26 Hunter Walk hunterwalk 88 71 27 Aaron Harris harris 88 96 28 Dalton Caldwell daltonc 88 92 29 TechCrunch TechCrunch 88 48 30 John Collison collision 87 92 31 Gustaf Alströmer gustaf 87 90 32 Barack Obama BarackObama 87 38 33 Alexia Tsotsis alexia 87 71 34 Danielle Morrill DanielleMorrill 87 82 35 Kim-Mai Cutler kimmaicutler 87 80 36 Ilya Sukhar ilyasu 86 91 37 David Lee davidlee 86 80 38 dustin curtis dcurtis 86 77 39 Patrick Collison patrickc 86 90 40 Keith Rabois rabois 85 75 41 Emmett Shear eshear 85 95 42 Drew Houston drewhouston 85 75 43 Tim Cook tim_cook 85 50 44 Dave McClure davemcclure 85 68 45 Edward Snowden Snowden 85 50 46 Mark Suster msuster 85 65 47 Fred Wilson fredwilson 84 76 48 Balaji S. Srinivasan balajis 84 74 49 Max Levchin mlevchin 84 80 50 Tim O'Reilly timoreilly 84 56 51 Geoff Ralston gralston 84 95 52 Whale askwhale 83 72 53 Ali Rowghani ROWGHANI 83 79 54 Anu Hariharan anuhariharan 83 85 55 Michael Arrington arrington 83 69 56 Semil semil 83 70 57 Rick Morrison morrisor 82 96 58 jack jack 82 54 59 Chamath Palihapitiya chamath 82 73 60 Bret Taylor btaylor 82 75 61 Chad Etzel 🎷🚶 jazzychad 82 85 62 Paul Stamatiou 📷 Stammy 82 74 63 megan quinn msquinn 82 75 64 Ben Horowitz bhorowitz 82 76 65 Kevin Hale ilikevests 82 94 66 Ev Williams ev 81 60 67 Parker Thompson pt 81 73 68 Steven Levy StevenLevy 81 73 69 Albert Wenger albertwenger 81 69 70 Alex MacCaw maccaw 81 74 71 Product Hunt ProductHunt 81 55 72 Kathryn Minshew kmin 81 67 73 Joe Gebbia jgebbia 81 84 74 Dropbox Dropbox 81 44 75 DAVE MORIN davemorin 81 59 76 joshua schachter joshu 81 76 77 Eric Ries ericries 81 66 78 John Lilly johnolilly 81 63 79 Hiten Shah hnshah 80 65 80 Jared Friedman snowmaker 80 95 81 Max Roser MaxCRoser 80 61 82 Ivan Kirigin ikirigin 80 84 83 Nate Silver NateSilver538 80 48 84 Dan Primack danprimack 80 71 85 Om Malik om 80 52 86 Joel Spolsky spolsky 80 66 87 Ben Thompson benthompson 80 66 88 Tracy Chou 👩🏻‍💻 triketora 80 70 89 Elad Gil eladgil 80 83 90 Sam Stokes samstokes 80 86 91 Cadran Cowansage cadran_c 80 92 92 immad immad 79 95 93 Ricky Yean rickyyean 79 85 94 The New York Times nytimes 79 27 95 Grace Garey gracegarey 79 84 96 Chase Adam ChaseAdam17 79 84 97 Jason M. Lemkin 🦄 jasonlk 79 67 98 Adam Smith asmith 79 83 99 Robert Scoble: VR/AR Scobleizer 79 57 100 Jason Kincaid jasonkincaid 79 74 101 Dan Siroker dsiroker 79 94 102 Mark Cuban mcuban 79 37 103 Jason Fried jasonfried 79 61 104 Finbarr Taylor finbarr 79 87 105 Matt Cutts mattcutts 79 59 106 ⚔ Siong siong1987 79 87 107 Ron Conway RonConway 79 78 108 Stripe stripe 79 62 109 pm pm pm pm pm 79 77 110 Tikhon Bernstam tikhon 79 84 111 Donald J. Trump realDonaldTrump 79 28 112 Jessica Mah JessicaMah 79 90 113 Eric Florenzano ericflo 78 75 114 Tim Ferriss tferriss 78 50 115 Katelyn Gleason katgleason 78 71 116 AngelList AngelList 78 57 117 John Carmack ID_AA_Carmack 78 54 118 David Rusenko drusenko 78 95 119 Andrew Chen andrewchen 78 77 120 Kara Swisher karaswisher 78 51 121 Bret Victor worrydream 78 71 122 Andrew Mason andrewmason 78 81 123 Nabeel Hyatt nabeel 78 76 124 Trevor Blackwell tlbtlbtlb 78 93 125 Matthew Ocko mattocko 78 74 126 dick costolo dickc 78 50 127 Bijan Sabet bijan 77 64 128 Matt Krisiloff mattkrisiloff 77 91 129 Aston Motes __aston__ 77 81 130 Tracy Young Tracy_Young 77 85 131 Leah  WWDC leahculver 77 67 132 David Tran dtran320 77 82 133 Bill Gurley bgurley 77 66 134 Bored Elon Musk BoredElonMusk 77 47 135 DHH dhh 77 63 136 tylercowen tylercowen 77 62 137 aileenlee aileenlee 76 73 138 Colleen Taylor loyalelectron 76 84 139 Wall Street Journal WSJ 76 29 140 steve blank sgblank 76 64 141 michael_nielsen michael_nielsen 76 67 142 Kevin Lacker lacker 76 78 143 SpaceX SpaceX 76 42 144 Stewart Butterfield stewart 76 75 145 jason Jason 76 59 146 Sequoia sequoia 76 58 147 Ashley Mayer ashleymayer 76 65 148 fred fredbenenson 76 74 149 Darshan Shankar DShankar 76 71 150 a16z a16z 76 65 151 Bryce Roberts bryce 76 66 152 Roelof Botha roelofbotha 76 78 153 Tony Fadell tfadell 76 59 154 Christopher Mims mims 76 58 155 🍪Steven Sinofsky ॐ stevesi 76 66 156 Zach Holman holman 76 66 157 Avi Bryant avibryant 76 75 158 Pierre Omidyar pierre 76 53 159 Josh Constine JoshConstine 76 61 160 Vinod Khosla vkhosla 75 63 161 Roy Bahat roybahat 75 68 162 Siqi Chen blader 75 75 163 ಠ_ಠ MikeIsaac 75 56 164 Michael Dearing mcgd 75 70 165 Charlie Cheever ccheever 75 82 166 Kyle Russell kylebrussell 75 66 167 Parker Conrad parkerconrad 75 79 168 Adam D'Angelo adamdangelo 75 76 169 Patrick McKenzie patio11 75 72 170 John Freddy Vega freddier 75 52 171 travis kalanick travisk 75 67 172 Brian Armstrong brian_armstrong 75 67 173 Josh Kopelman joshk 75 70 174 David Sacks DavidSacks 75 74 175 Kevin Rose ⛩ kevinrose 75 55 176 Solomon Hykes solomonstre 75 70 177 Jennifer 8. Lee jenny8lee 75 68 178 M.G. Siegler mgsiegler 75 67 179 Seth Bannon sethbannon 75 65 180 The Economist TheEconomist 75 29 181 Farhad Manjoo 💰 fmanjoo 75 53 182 🚀 Saku 🚀 sknthla 75 70 183 500 Startups 500Startups 75 48 184 Startup L. Jackson StartupLJackson 74 71 185 Apoorva Mehta apoorva_mehta 74 75 186 John Gruber gruber 74 52 187 Mathilde Collin collinmathilde 74 78 188 Ryan Lawler ryanlawler 74 67 189 Jessica Verrilli jess 74 52 190 Tina Roth Eisenberg swissmiss 74 45 191 marissamayer marissamayer 74 54 192 David Petersen typesfaster 74 82 193 Nick Bilton nickbilton 74 54 194 Werner Vogels Werner 74 56 195 brian pokorny brianp 74 79 196 Hacker News newsycombinator 74 67 197 Sean Parker sparker 74 61 198 Eric Schmidt ericschmidt 74 52 199 tristan walker tristanwalker 74 51 200 John Resig jeresig 74 64 201 Airbnb Airbnb 74 45 202 luke iseman liseman 74 94 203 Marco Arment marcoarment 74 56 204 David Hornik davidhornik 74 66 205 Kulveer Taggar kul 74 84 206 Rahul Vohra rahulvohra 74 81 207 Antonio García Mtez. antoniogm 74 70 208 Anthony Ha anthonyha 74 61 209 Casey Newton CaseyNewton 74 62 210 Dustin Moskovitz moskov 74 67 211 Jonathan Abrams abrams 74 72 212 Ryan Petersen typesfast 74 86 213 Ellen K. Pao ekp 74 65 214 Sriram Krishnan sriramk 74 62 215 Vitalik Buterin VitalikButerin 74 56 216 Nick Szabo NickSzabo4 73 60 217 Ezra Klein ezraklein 73 41 218 How Things Work ThingsWork 73 46 219 Mitch Kapor mkapor 73 67 220 Wade Foster wadefoster 73 73 221 Elizabeth Iorns elizabethiorns 73 84 222 Susan J. Fowler susanthesquark 73 60 223 austin chang angryaustin 73 92 224 Sarah Tavel sarahtavel 73 65 225 Brad Feld bfeld 73 62 226 ACLU National ACLU 73 43 227 Nir Eyal nireyal 73 58 228 Matt Mullenweg photomatt 73 67 229 Ian Hogarth soundboy 73 81 230 Medium Medium 73 50 231 Kyle Vogt kvogt 73 86 232 Ethan Herdrick herdrick 73 92 233 Thomas H. Ptáček tqbf 73 60 234 tom robinson tlrobinson 73 85 235 Bill Clerico billclerico 73 83 236 Craig Cannon CraigCannon 73 73 237 Cyan Banister cyantist 73 61 238 Blake Scholl bscholl 73 78 239 OpenAI OpenAI 73 66 240 zach sims zsims 73 78 241 Sahil Lavingia shl 73 64 242 Mark Linsey mlinsey 72 91 243 Erik Torenberg eriktorenberg 72 63 244 Tomasz Tunguz ttunguz 72 69 245 Richard Branson richardbranson 72 41 246 Danny Dumas dannydoom 72 72 247 Anil Dash anildash 72 45 248 Kevin Carter carterkev 72 84 249 dj patil dpatil 72 58 250 Mike Maples m2jr 72 71 251 💃🏽Arianna Simpson AriannaSimpson 72 69 252 Chris Anderson chr1sa 72 53 253 Ryan Lackey octal 72 81 254 Peter Fenton peterfenton 72 70 255 Chris Messina 🦅 chrismessina 72 57 256 Euwyn euwyn 72 89 257 Susan Hobbs slh 72 81 258 Gabor Cselle gabor 72 79 259 Andrew Levy AndrewMLevy 72 89 260 Tom Preston-Werner mojombo 72 71 261 Caterina Fake Caterina 72 64 262 Ryan Junee ryanjunee 72 83 263 BrendanEich BrendanEich 72 50 264 Savraj Singh savraj 72 85 265 Techmeme Techmeme 71 46 266 Simon Lu simonlu 71 85 267 Jeff Bezos JeffBezos 71 60 268 John Battelle johnbattelle 71 46 269 Gary Vaynerchuk garyvee 71 40 270 The New Yorker NewYorker 71 30 271 SwiftOnSecurity SwiftOnSecurity 71 44 272 Joshua Wilson makanikai 71 88 273 Suhail Suhail 71 75 274 mark pincus markpinc 71 66 275 Niko Bonatsos bonatsos 71 68 276 Guillermo Rauch rauchg 71 59 277 Ray Grieselhuber raygrieselhuber 71 84 278 Arthur Chang art_chang 71 79 279 Aydin Senkut asenkut 71 68 280 Watsi watsi 71 69 281 President Trump POTUS 71 29 282 Bill Clinton billclinton 71 41 283 Laurene Powell laurenepowell 71 63 284 Eric Rosser Eldon eldon 71 73 285 Slava Akhmechet spakhm 71 77 286 Mike Butcher mikebutcher 71 48 287 Des Traynor destraynor 71 58 288 Nick nicholasbs 71 82 289 Mattermark Mattermark 71 59 290 Tim Urban waitbutwhy 71 51 291 Jamie Quint jamiequint 71 83 292 Dan Di Spaltro dispalt 71 87 293 Jeff Jordan jeff_jordan 71 72 294 Arianna Huffington ariannahuff 71 32 295 Neil deGrasse Tyson neiltyson 71 40 296 Liz Wessel lizwessel 70 68 297 Palmer Luckey PalmerLuckey 70 53 298 Jeff Weiner jeffweiner 70 54 299 Greylock Partners GreylockVC 70 49 300 Evan Stites-Clayton the_esc 70 86

Methodology

Analysis based on data from (arguably) the longest running study of influence on Twitter, Tweetsdistilled, shows the scale of Donald Trump’s impact on the platform.

Not only does his @realdonaldtrump account rank No.1 on the list of the Top 100 accounts based on activity between 1 June 2015 (the month he declared his candidature) and 18 January 2017 (just before his inauguration), but the gap between him and No.2 on the list, his opponent Hillary Clinton, is considerable.

Top 100

Details of the Top 100 are in this Google Doc.

1 @realDonaldTrump 2 @HillaryClinton 3 @kanyewest 4 @POTUS44 5 @BernieSanders 6 @SportsCenter 7 @jk_rowling 8 @SenSanders 9 @KimKardashian 10 @Harry_Styles 11 @wikileaks 12 @neiltyson 13 @taylorswift13 14 @GaryLineker 15 @BBCBreaking 16 @zaynmalik 17 @justinbieber 18 @ManUtd 19 @WhiteHouse 20 @GeorgeTakei 21 @NiallOfficial 22 @CNN 23 @Lin_Manuel 24 @Louis_Tomlinson 25 @Snowden 26 @StationCDRKelly 27 @NASA 28 @Pontifex 29 @SoVeryBritish 30 @nytimes 31 @kurteichenwald 32 @edsheeran 33 @BarackObama 34 @VancityReynolds 35 @ShaunKing 36 @chancetherapper 37 @pattonoswalt 38 @Cubs 39 @AP 40 @Drake 41 @BleacherReport 42 @deray 43 @dog_rates 44 @ABC 45 @elonmusk 46 @StephenCurry30 47 @TheNotoriousMMA 48 @HamillHimself 49 @elizabethforma 50 @StephenKing 51 @espn 52 @JoyAnnReid 53 @ananavarro 54 @FLOTUS44 55 @chrislhayes 56 @jonfavs 57 @kobebryant 58 @thereaIbanksy 59 @SethMacFarlane 60 @ladygaga 61 @ChrisEvans 62 @TheEllenShow 63 @chrissyteigen 64 @BBCSport 65 @PrisonPlanet 66 @StephenAtHome 67 @igorvolsky 68 @ditzkoff 69 @astro_timpeake 70 @jeremycorbyn 71 @warriors 72 @NateSilver538 73 @LFC 74 @rihanna 75 @Arsenal 76 @TheOnion 77 @Adele 78 @johnlegend 79 @BuzzFeed 80 @ChelseaFC 81 @VP 82 @starwars 83 @MMFlint 84 @JeremyClarkson 85 @rickygervais 86 @billmaher 87 @SciencePorn 88 @JuddLegum 89 @kumailn 90 @NFL 91 @davidschneider 92 @LiamPayne 93 @norm 94 @Nigel_Farage 95 @repjohnlewis 96 @GarethBale11 97 @cnnbrk 98 @SenWarren 99 @NICKIMINAJ 100 @lcfc

How the list was calculated

Tweetsdistilled seeks to only share tweets of potential significance (see below for background on the application and more detail on the methodology and data).

Accounts were ranked based on:

Sum total of retweets and likes relating to tweets shared by Tweetsdistilled

This means that it isn't the total for all the tweets by the user, just the ones that Tweetsdistilled saw fit to share.

For example Harry Styles tweeted 42 times in 2016, but Tweetsdistilled only featured 5 of them (and 11 across the whole 19 month period).

The most popular was this tweet celebrating his 22nd birthday and at the same time causing ripples across the Internet by referencing his previous romance with Taylor Swift.

Harry's tweets that Tweetsdistilled hasn't seen fit to share are mostly ones that fans might find interesting, but probably didn’t capture the attention of many others e.g

Why Donald Trump is No.1

Donald Trump ranks highly because of a combination of volume and reaction.

Volume

A high volume (2,115) of his tweets during the period were ranked as significant and consequently shared by Tweetsdistilled. This includes tweets like this one early in his campaign for the Republican nomination with only hundreds of reactions.

That tweet came in response to Bloomberg's Halperin and Heilemann's assessment that he was gaining traction due to his "Xenophobic Message". Something that looks a pretty good call with hindsight.

Reaction

As his Twitter following grew over the period leading up to the election the level of reaction steadily increased as this graph shows:

with this tweet in the early hours of election day achieving the most reaction.

A full list of the @realdonaldtrump tweets shared by Tweetsdistilled in the period is here.

Comparison with the rest of the Top 10

The graph shows how significant the US Presidential Election has been on Twitter with four of the top ten accounts being relevant (@realDonaldTrump, @HillaryClinton, @BernieSanders and @SenSanders). 

Hillary was no match for Donald on Twitter 

Donald Trump’s impact is rated as more than twice that of Hillary Clinton, despite the volume of tweets featured in Tweetsdistilled being greater in Hillary’s case. Implying his key tweets garnered more attention from a wider audience.

Background

Lissted’s Tweetsdistilled application was originally intended as a short experiment. After running for two and a half years it may well represent the longest running study of influence on Twitter. 

The objective was to design a system to identify the best of Twitter, focussing predominantly on English language tweets. It appears to do a pretty good job as its single largest group of followers is Twitter related people. 

To be featured on Tweetsdistilled a tweet will generally relate to breaking news, influential discussions, comedy and sometimes the downright bizarre. They are tweets that are really getting people talking both on and offline, or are likely to be generating wider media coverage.  

In the time it’s been running the application has analysed a data set of over 500 million tweets (or 10 billion, if you include retweets).

From these millions of tweets the application’s algorithms have selected just 0.1% to share on its two main accounts - @Tweetsdistilled (focussed on reaction of UK users) and @USTweetsDistill (US focussed).

Twitter’s Moments feature has been live for a little over a year. We thought we’d look at the Moments that have generated the most reaction from influential Twitter users and the wider community.

Here are our Top 40 from the 100 days ending last Friday, 4th November.

Unsurprisingly many of the Moments were curated by Twitter's own team. However some were produced by brands such as Manchester United and Siemens and a few by individual users, now that anyone can create them.

The ratings are based on a combination of sharing by Lissted influencers and wider engagement in the form of retweets and favourites

1. Rating 100

All the action from the Olympics Closing Ceremony and Day 16

2. Rating 98

Bernie's Best Trump Takedowns

3. Rating 98

Anti-Brexit traitors outed on twitter

4. Rating 88

Team GB finish with 67 medals 🇬🇧

5. Rating 83

Why thousands of Icelandic women left work at 2:38pm

6. Rating 82

Pete Burns - Memories of a Shop Assistant

7. Rating 81

BBC Radio 1 Announces Live Lounge Month

8. Rating 81

POTUS booed at NFL games

9. Rating 80

The many, many lies Mike Pence told at last night's debate.

10. Rating 78

Simone Biles earns her fourth gold medal

11. Rating 77

Rio 2016 ends with closing ceremony 🎉

12. Rating 76

People are having fun comparing Trump and Clinton's careers.

13. Rating 76

National Parks from Space

14. Rating 76

A guide to every state's voter registration deadline

15. Rating 75

The pound falls to 168-year low

16. Rating 75

Moments of silence mark 15 years after the 9/11 attacks

17. Rating 74

Robert De Niro sends a message to Donald Trump

18. Rating 73

Diversity makes us stronger #WeAreScotland

19. Rating 73

International Day of the Girl Child

20. Rating 73

Tips & tricks for making a great Moment

21. Rating 73

Lady Gaga is doing Carpool Karaoke 🚗 🎤

22. Rating 72

The story of The 1975: as told by Twitter 🌸

23. Rating 72

Chance the Rapper Blesses The Tonight Show

24. Rating 72

#Glory Album Release & VMAs

25. Rating 71

African American history museum opens in Washington, D.C.

26. Rating 71

Relive the 2016 MTV VMAs

27. Rating 71

It's one of TV's best fake holidays: Treat Yo Self Day!

28. Rating 70

Police arrest man wearing a tree costume

29. Rating 70

Report: Another man killed in officer-involved shooting in North Carolina

30. Rating 70

Zlatan Ibrahimovic makes instant impact

31. Rating 70

Polls open as U.S. votes on Election Day

32. Rating 70

In the beginning...

33. Rating 69

Rashford's late strike helps United beat Hull

34. Rating 69

Lady Gaga invited fans to her dad's NYC restaurant 🍝

35. Rating 69

#AllNightVampsMatoma OUT NOW!!!

36. Rating 69

Emma's Last Stand Against Cancer

37. Rating 69

Lady Gaga will tour after the Super Bowl

38. Rating 69

Can #Ingenuity save the #GreatBarrierReef?

39. Rating 68

The Book of Russel

40. Rating 68

@Tweetsdistilled, Lissted's auto-curated stream of top tweets is followed by 23 Twitter staff and alumni. It's the only Twitter account followed by all of them, with even Jack Dorsey only being followed by 19.

The account has been called Twitter's "best kept secret", the "BBC Radio 4 of Twitter" and "one of the best ways to find out what are the key things happening on Twitter at any given moment".

Suggesting its recipe for finding great tweets must be pretty good!

The Idea

Two years ago Lissted setup a Twitter account - @tweetsdistilled.

We did it to try out an experiment. We wanted to see if we could auto curate Twitter to find some of the most interesting and influential tweets.

Unlike other services that surface Twitter, Tweetsdistilled is not a simple popularity contest. It's not about getting a certain number of favourites, or the total retweets a tweet receives.

The account automatically retweets items it thinks are of interest based on various signals. In particular it utilises Lissted’s ability to identify influential members of communities.

You can see examples of the top viral tweets it identified during 2015 here.

Initially the account covered both the UK and US. Later we changed things so that the @tweetsdistilled account is more UK biased and a separate account @USTweetsDistill focuses on the US.

Auto curate specific Twitter communities

We subsequently set up some more accounts as experiments to auto curate specific communities or topics. 

These include: @PoliticsUKTD, @PoliticsUSTD, @HealthUKTD, @EducationUKTD, @AppleTwD and @WalesUKTD.  Recently we’ve added a few more: @NUFCTD, @LogisticsTD and @PRUKDistilled. 

The NUFC one is simply because I’m a Newcastle United fan!

These niche accounts are followed by many relevant influential people and organisations.

People who know about UK Politics, know about @PoliticsUKTD. pic.twitter.com/w4YtAb8hSW

— PoliticsUKDistilled (@PoliticsUKTD)

14 July 2016

Twitter people seem to like Tweetsdistilled

But back to the main account @Tweetsdistilled. We’ve never gone out of our way to follow people. Restricting this to just following back some key accounts. However, over time it has slowly attracted a moderate following of 1,300+. 

Within these followers are 23 accounts relating to Twitter staff and alumni.

This seems like quite a high number so we thought, “let’s see who else these 23 accounts follow?”

You can see a list of the 23 accounts here.

Between them they follow over 32,000 different accounts.

This table shows the number of members of the 23 accounts that follow the same accounts. 

For example 55 accounts are followed by 9 of the 23 accounts.

Only 1 account, @Tweetsdistilled obviously, is followed by all of them.

The Top 10 most followed accounts are:

So apart from Tweetsdistilled, all of the rest of the Top 10 are related to Twitter itself. The most popular being Andrew Fitzgerald (@magicandrew), the head of Twitter's Moments team.

Tweetsdistilled is even more popular with our gang of 23 than CEO Jack Dorsey himself!

Tweetsdistilled rubs shoulders with Twitter ViPs

There are 74 accounts that are followed by more than half (12 or more) of the 23 accounts.

The full list is here.

Of these 62 are Twitter related.

The 12 accounts that aren’t are: @HillaryClinton, @BillClinton, @POTUS, @Snowden, @BBCBreaking, @WhiteHouse, @buzzfeed, @BreakingNews, @NYTimes, @BarackObama, @Guardian and of course @Tweetsdistilled.

Now there’s a cool list to be part of!

In fact our group of followers is nearly twice as likely to follow Tweetsdistilled than the current, former and potentially next Democratic Presidents of the United States.

Start following

Why, How or What appear in nearly one third of successful posts

The word cloud above is based on the relative frequency of terms appearing in the 1,196 LinkedIn posts tracked by Lissted in the last 6 months* that achieved 2,000 or more LinkedIn shares. None of the posts were by LinkedIn Influencers (more about them in another post).

From the table below we can see that one of “Why”, “How” or “What” appears in nearly a third of the posts**.

The top posts with each of these terms

Why I turned down $500K, Pissed off my investors, and Shut down my startup (10,763 shares)

How I Landed my Dream Job in Two Weeks: My Top 5 Linkedin Tips! (7,792 shares)

What's the largest number you can represent with 3 digits? Nope. It's not 999. (21,372 shares)

But perhaps these terms only appear in a lot of highly shared posts because they’re used so often?

The popularity of the top terms could just reflect the fact that they are used often in posts generally.

The following table compares the frequency of the top 5 terms in the successful posts to the frequency of the same terms in the remainder of the LinkedIn posts tracked by Lissted (55,198) that got less than 2,000 shares.

We can see that “you” actually appears more often in the other posts suggesting its presence is not beneficial.

But the other four all appear less in the other posts. In fact “why” appears 2.3 times more in the top posts than in the wider population.

A prediction 

So for example, given the UK’s next Prime Minister is (at the time of writing) looking like being Theresa May, what about a topical post based on the analysis?

A LinkedIn post that asked:

“Why (2.3 times more popular) women (4.5 times) make (1.4 times) the best (4.5 times) CEOs (3.5 times)?” 

should in theory do very well. 

Interestingly, at the moment there's only one piece of content indexed by Google that matches that title.

Anyone better qualified than me want to have a crack at writing a post on this topic to see how it performs?

Notes

*  To appear in Lissted’s data the posts had to be shared by at least one influential Twitter user tracked by us.

Boulder, Colorado. Population 97,385 (294,567 Metro area).

For non tech people in the UK we’d think Boulder, Colorado might be best known as the setting for the much loved Robin Williams’ sitcom Mork and Mindy.

For the Tech community it’s probably better known as where Techstars, the startup accelerator, was founded.

It’s also home to GNIP, Twitter’s data arm, who provide Lissted with the raw material on which a lot of our analysis is based.

With this in mind we thought we’d see who Lissted ranks as influential in the Boulder community.

What we looked at

The focus of this analysis is who's influential in relation to other Boulder residents. What you might call their local community influence.

This means that some Boulder residents who have wider state, US and/or global influence may not feature because they aren't as well connected in the local community as the 100 accounts in our list. Examples include @BadAstronomer (5th global Astronomy, 11th in global physics) and @BrianClark (58th US SEO&SEM, 60th US Digital Marketing).

A full list of the Top 100 Boulder influencers is at the bottom of the post and you can find a Twitter list here.

We've also included a list of the top 40 Boulder residents based on Twitter wide influence for good measure too.

Daily Camera and Brad Feld top the list

30 people and 70 organisations feature in the Top 100.

Top ranked organisation:

Daily Camera (1st), Boulder’s local newspaper. To give an idea of its significance to the Boulder community, the account is followed by 44 of the other 49 influencers in the Top 50.

Top ranked person:

Brad Feld (3rd), co-founder of the Boulder based venture capital firm the Foundry Group, and co-founder of Techstars.

Startups, VCs and Journalists are key

More than half of the 30 people in the top 100 (16) are either VCs or relate to the startup community in some way.

Of the remaining fourteen, five are journalists, three are politicians (or involved in local politics), three relate to creative/marketing, leaving one each for art, business and media.

Techstars rocks Boulder

Top 10 People

Five of the top 10 people in the list relate to Techstars, and one other is a Techstars volunteer.

As well as Brad Feld, the other person ranked in the top 10 at 6th is Andrew Hyde, Startup Week Director at Techstars.

The rest of the top 10 people in the list are:

Mitchell Byars (15th) – Reporter at The Daily Camera. David Cohen (16th) – Founder and Managing Partner at Techstars Jared Polis (17th) – Congressman for Colorado’s 2nd district (includes Boulder) Nicole Glaros (18th) – Chief Product Officer, Techstars Ef Rodriguez (21st) – Director of Global Social, HTC. Ex Ignite Boulder, Techstars volunteer & Colorado University (Boulder) Alumnus Ari Newman (24th) – Partner at Techstars Seth Levine (26th) – Managing Director, Foundry Group Elaine Ellis Reddy (27th) – ex Marketing Manager, GNIP.

Businesses and local media are strong voices

Startup and VC organisations are also prevalent in the Top 100. There are eight included, with three occupying Top 10 positions – Techstars (4th), Boulder Startup Week (7th) and Ignite Boulder (8th).

But this isn’t the biggest group. Local business related accounts for 22 members of the Top 100, with local media following close behind with 17 accounts in the Top 100.

Other top organisation accounts that feature in the Top 10 are the City of Boulder (2nd) and the University of Colorado (Boulder) (10th).

Top 10 Business related accounts

Downtown Boulder (9th) – The home of Pearl Street Mall. Boulder Chamber (12th) – Boulder Chamber of Commerce. Boulder Books (14th) – Boulder’s largest independent bookstore. Boulder IBA (29th) – Boulder Independent Business Association. The Kitchen (30th) – “Community through food”. WFM Boulder (34th) – Whole Foods Boulder. Frasca Food and Wine (51st) – Neighbourhood Italian Restaurant. Hotel Boulderado (53rd) – Hotel in downtown Boulder. Boulder Theater (54th) - Historic/Independent Music Film and Entertainment Venue McGuckins (55th) – Hardware store.

Top 10 Media related accounts Daily Camera (1st) – Boulder’s local newspaper. The Denver Post (5th) – Colorado’s source for breaking news and information. Elephant Journal (11th) – Boulder based site sharing articles about mindful living. Boulder Weekly (13th) – Independent Boulder county news since 1993. Biz West (19th) – News in Boulder Valley and Northern Colorado. Colorado Daily (22nd) – Boulder’s Colorado Daily Newspaper. 5280 Magazine (23rd) – Guide to politics and living well in Denver. 9NEWS Denver (31st) – Denver based NBC affiliated television station. CBS Denver (38th) – Colorado’s online news channel. Boulder Magazine (39th) – Boulder County lifestyle magazine.

Top 100 Boulder Community Influencers

table.tableizer-table { font-size: 10px; border: 1px solid #CCC; font-family: Georgia, serif; } .tableizer-table td { padding: 2px; margin: 2px; border: 1px solid #CCC; } .tableizer-table th { background-color: #47C5FB; color: #FFF; font-weight: bold; }

RankNameUsernameTypeProfileFollowersScore1Daily Camera@dailycameraMediaThe Daily Camera newspaper in Boulder Colo. covers local news sports lifestyles entertainment business opinion and more throughout Boulder County.450231002City of Boulder@bouldercoloradoGovt and Public ServicesThe City of Boulder municipal government has served the Boulder community since 1871. Follows and retweets do not imply endorsement.35976983Brad Feld@bfeldVCI'm a VC at Foundry Group. I live in Boulder Colorado invest in software and Internet companies around the US run marathons and love to read.244120974techstars@techstarsStartupsTechstars is a global ecosystem that empowers entrepreneurs to bring new technologies to market wherever they choose to build their business.237040975The Denver Post@denverpostMediaColorado's source for breaking news and information. Tweets by @itsmesarag @ericjlubbers @danielpetty @rebeccarisch. Send tips here or [email protected] hyde@andrewhydeStartupsFormer Stay At Home Bartender. Founder of Startup Weekend and Startup Week. Now back at @Techstars! Celiac. Coffee shop owner. Tall. Travel. Wordy.20883957Boulder Startup Week@bldrstartupweekStartupsFive action-packed days that celebrate Boulder's vibrant startup community. #BSW16 May 16-20th6723958Ignite Boulder@igniteboulderStartups#IgniteBoulder speakers each have 5 minutes with 20 slides that auto-advance every 15 seconds. Proud to be part of the global @IgniteTalks network.9708949Downtown Boulder@downtownboulderBusinessThe home of the Pearl Street Mall....243159310CU-Boulder@CUBoulderEducationOfficial Twitter account for the University of Colorado Boulder. AAU member. #CUBoulder #BeBoulder310829311Waylon Lewis@elephantjournalMediaWaylon Lewis & the Eleditors share their favorite articles on mindful living their endless wit and charm & inspiration to be of benefit from #elephantjournal970469312BoulderChamber@BoulderChamberBusinessWe support local businesses advocate for a strong business environment and work to sustain economic vitality. Follow for the latest on Boulder business news!102729313Boulder Weekly@boulderweeklyMediaNews adventure entertainment opinion and cuisine from Boulder County. True independent journalism since 1993. http://t.co/IQA5W57do2166079214Boulder Book Store@boulderbooksBusinessMore books than you can count! Spread over 3 floors and 20000 sq ft we're Boulder's largest independent bookstore.148659215Mitchell Byars@mitchellbyarsJournalistReporter @dailycamera; CU J-school grad; Hawaii-native surviving in a land-locked state with the help of craft beer and snuggies. #ScannerFTW=real scanner calls63359216David Cohen@davidcohenVCFounder and Managing Partner at @Techstars. Investor in hundreds of Amazing Startups. Geeky to the bone.1367289217(((Jared Polis)))@jaredpolisPoliticsfather entrepreneureducation reform baseball tech politics gaymer - My day job is representing the most beautiful Congressional district in the country346809218Nicole Glaros@nglarosStartupsChief Product Officer @ Techstars startups #givefirst mom wife adventure junkie not necessarily in that order110489219BizWest@bizwestmediaMediaWe're a multimedia publishing company providing comprehensive reporting of business news in the Boulder Valley and Northern Colorado.55639120BoulderCounty@bouldercountyGovt and Public ServicesBoulder County Colorado Local Government219729121Ef Rodriguez@pugCreative/MarketingCreative. Strategy. Director of Global Social at @HTC (Go @HTCVive!). Alum: @WiedenKennedy @cpbgroup. Love Boulder VR esports Amsterdam. Snapchat: pugofwar106019122Colorado Daily@coloradodailyMediaBoulder's Colorado Daily newspaper: We've got your news right here man.2783191235280 Magazine@5280MagazineMediaThe award-winning guide to culture dining politics and living well in the Mile High City. Tweets by @jlforsyt. #Denver #Colorado1212939124ari newman@arinewmanVCPartner at Techstars. Startup Investor. Serial Entrepreneur. Passionate about the details...56609025OnlyInBoulder@OnlyInBoulderEntertainmentAll things WeirdWacky & Wonderful about Boulder Colorado // #OnlyInBoulderAlso @usairforce veteran!162879026seth levine@setherVCa little geeky. a little funny. a lot opinionated. saving the world one tech investment at a time.154639027Elaine Ellis Reddy@ElaineCreative/MarketingExpert in awkward. Lover of Boulder hater of the outdoors. Collects plates but doesn't make dinner. Looks Russian 100% Irish.79529028Colorado Buffaloes@cubuffsSportOfficial Colorado Buffaloes ... All #CUBuffs all the time. #GoBuffs #Pac12 #Boulder431429029BIBA@BoulderIBABusinessWe love our small #local #Boulder area businesses fostering healthy economy events news & education. We followback & RT if you do. Curated by @techtionary54499030The Kitchen@thekitchenBusinessCommunity Through Food. | Co-Founded by @Kimbal @HugoMatheson to accelerate a #realfood culture at scale. See more @NextDoorEats @KitchenBistros @TheKitchenComm937189319NEWS Denver@9NEWSMediaHeadlines: Yes but use Twitter for much more: #BeOn9 #9WX chats etc. We use Twitter to engage with you! We also RT Team 9NEWS http://t.co/sGKKRaZynN.2411738932Visit Colorado@ColoradoGovt and Public ServicesColorado is located in the Rocky Mountain region of the U.S. featuring unparalleled adventure recreational pursuits & cultural experiences #ColoradoLive1512858933David Mandell@dgmandellStartupsIf you walk properly you can move the earth. CEO Co-Founder @PivotDeskCo-Founder @FounderFights27748934Whole Foods Boulder@WFMBoulderBusinessServing the Boulder Colorado Community.102768935BoulderPublicLibrary@boulderlibraryGovt and Public ServicesBPL's mission is to enhance the growth of Boulder residents. Sign up for our newsletter on the bottom of the page at: http://t.co/Wq7ApZP67Y35298936BCFM@BCFMarketsAgricultureBoulder Farmers Market Longmont Farmers Market & Union Station Farmers Market. Growers-only since 1987 w/ longest season in CO. USA Today's #1 market.29498937Eric Budd@ericmbuddPoliticsthe econ side of everything. product evangelist @ActionGrid. campaign project manager @espinozaa for Colorado State House. Boulder Landmarks Board member.28158938CBSDenver@CBSDenverMediaTweeting and talking with you about #Denver area news #BreakingNews #Colorado #cowx & more. Be sure to also check us out on Facebook: https://t.co/m2Uesbrbir1110008939Boulder Magazine@BoulderMagazineMediaBoulder County’s lifestyle magazine #DiningGuide #Arts #Music #Theater #DanceEvents #Fun #VisitorGuide Hotels #Boulder.Instagram: BoulderMagazine166268940CU-Boulder News@cubouldernewsEducationUniversity of Colorado Boulder News Center. For #cuboulder conversation @CUBoulder events @CUBoulderEvents alerts @CUBoulderAlerts. Est. 1876. AAU member.147398841Visit Boulder CO@BoulderCVBGovt and Public ServicesOfficial CVB | We Tweet info about visiting Boulder events fun and all things uniquely Boulder. Tweet us your questions & photos! Tag: #Boulder67078842Alicia Wallace@aliciawallaceJournalistBusiness reporter with @denverbusiness at @denverpost. Breaking business news bioscience and general assignment.43558843Westword@DenverWestwordMediaNews and frivolity from Denver's alt-weekly.1103608844Denver7 News@DenverChannelMediaUpdating #BreakingNews #cowx & Denver and Colorado news headlines from Denver7 & https://t.co/PyqySYX3X5. Got a news tip? Tweet us or call us at 303-832-0200.1332708845Colorado Chautauqua@colochautauquaNon profitLocated in Boulder at the base of the Flatirons the Colorado Chautauqua National Historic Landmark offers year-round lodging and enrichment through the arts.41038846jasonmendelson@jasonmendelsonVCVenture Capitalist Musician Hiker ex-Lawyer Home Remodeler Cat Herder Adjunct Professor and Boulderite.137248847Waylon Lewis@waylonlewisMediaChangemaker: Treehugger. Prominent Buddhist: Shambhala. Hero: Planet Green. http://t.co/eXH67qM2UZ voted #1 #green US 2x. http://t.co/tF0gu1YN2v347158848Alex Bogusky@boguskyCreative/MarketingCo-founder of Crispin Porter + Bogusky https://t.co/S0RTAYUghB https://t.co/LrBp0yz1Z9 fearless.is https://t.co/ZGpnM2Sedj humanaut skoop936398849Boulder News@bouldernewsMediaThe latest news and updates from @denverpost on Boulder. This is an automated feed. #BoCo #Boulder #CUBuffs94988850Boulder Police Dept.@boulderpoliceGovt and Public ServicesPublic Information Officer for Boulder's police and fire depts. I monitor this service often but please use 911 not Twitter to report a crime or emergency.90798851Frasca Food and Wine@FrascaFoodWineBusinessFrasca is a neighborhood restaurant inspired by the culture and cuisine of Friuli-Venezia Giulia Italy51268852Vikas Reddy@vikasreddyStartupsCo-Founder of @Occipital. Native of the Mitten State. I bleed Maize and Blue.33508853Hotel Boulderado@HotelBoulderadoBusinessLocated in the heart of downtown Boulder Hotel Boulderado is a true original.45568854Boulder Theater@BoulderTheaterBusinessHistoric/Independent Music Film and Entertainment Venue176968855McGuckin Hardware@McGuckinsBusinessStop in to see our 60000+ square feet of over 200000 items in 18 different departments.28708756Bolder Young Pros@BolderYoungProsNetworkingBoulder's #1 source for young professionals. Program of the @BoulderChamber offers social service and professional development opportunities. Free to Join!34548757Blder Int Film Fest@BoulderFilmFestEntertainmentNamed one of the 25 Coolest Film Festivals in the World. BIFF is held in picturesque Boulder CO at the foothills of the Rocky Mountains. March 2-5 2017.70168758The Laughing Goat@TheLaughingGoatBusinessWorld-class espresso. Located @ 1709 Pearl in Boulder (& @ Norlin Library @ CU). Music 7 nights a week. Happy hour 4-8 beer & wine.35138759BMoCA@BMoCAArtBoulder Museum of Contemporary Art is a catalyst for creative experiences through the exploration of significant art of our time.49898760GO Boulder@bouldergobldrTransportGO Boulder creates sustainable transportation systems to enhance the quality of life valued by residents employees & visitors. It's the Boulder Way to GO!45568761Ingrid Alongi@electromuteStartupsCo-Founder/CPO at @QuickLeft. New mother of twins. Master's National Track cycling champion road cyclist nordic skier. Startup junkie. I build the internet.39268762KGNU Community [email protected] FM & 1390 AM Boulder/Denver CO 93.7 FM Nederland CO and streaming online. Also follow @KGNUmusic and @KGNUnews51478763Jud Valeski@jvaleskiStartupsWhenever you find yourself on the side of the majority it is time to pause and reflect. - Mark Twain28338764Pizzeria Locale@LocaleBoulderBusinessModern Napoletana Pizzeria - 7 Days a week on the corner of 18th & Pearl in Boulder CO Aperitivo Everyday from 4:30 - 5:3032818765Boulder Digital Arts@BldrDigitalArtsStartupsEmpowering creative and tech pros with digital skills for over 12 years!We offer affordable high-impact classes community/networking events and much more.40278766Rachel Ryle@rachelryleArtIllustrator Animator & Storyteller | https://t.co/eFV99eVIXV272888667Boulder Beer Company@BoulderBeerCoBusinessBoulder Beer Company Colorado's First Craft Brewery Enjoyed Since 1979.401208668Oskar Blues Brewery@oskarbluesBusinessOskar Blues Brewery- the first American craft brewery to can our beer with the voluminously hopped mutha Dale’s Pale Ale!1070108669John Hickenlooper@hickforcoPoliticsColorado Governor John Hickenlooper's personal twitter account. Follow my official Governor's account @GovOfCO654808670Boulder B-cycle@Boulder_BcycleNon profitB-cycles are magic bikes that are always ready to ride - when & where you need them.33968671Sarah Jane Coffey@savvysarahjaneStartupsPart time luddite full time lover. Interested in what makes good humans and companies good for humans. Words at @reboothq. Wife of @ecoffey Mama to Teddy.25068672Denver Biz Journal@denbizjournalMediaDenver's online source for local business news and blogs.653688673BolderBOULDER@bolderboulderSportAnnual Memorial Day 10K Road Race on the streets of Boulder Colorado. Be a part of the story #BoldNation53158674NWS Boulder@NWSBoulderGovt and Public ServicesOfficial Twitter account for the National Weather Service Denver/Boulder forecast office. Details: http://t.co/KKTK7cZlhK150018675Forever Buffs@CUBoulderAlumniEducationConnecting engaging & celebrating University of Colorado Boulder alumni & students around the world! Official. Go Buffs! #ForeverBuffs88298676SALT Boulder@SaltBistroBusinessCivilizing taste for over 6000 years40918677Upslope@upslopeBusinessAprès Everything93418678Centro Latin Kitchen@centroboulderBusinessStop in to Centro Latin Kitchen and Refreshment Palace to experience unforgettable hospitality soulful cuisine and refreshing libations.38698679Bobby Stuckey@BobbyStuckeyMSBusinessPartner of Frasca Food & Wine in Boulder CO. Restaurant based on the food and wine of Friuli. Bus boy at PL. Married to Danette Stuckey AKA the D-Bomb.77238680Mountain Sun Pub@mountainsunpubBusinessMountain Sun Pub & Brewery in boulder CO76128681Grace Boyle@gracekboyleStartupsDirector of Customer Success @Kapost. Blogs @GraceFullPlate. Writes @EaterDenver. ENFP. Digs: food wine books yoga dogs mountains & crossfit.53468682Foundry Group@foundrygroupVCFoundry Group is a venture capital firm focused on investing in early-stage information technology companies.81298583St Julien Hotel@StJulienHotelBusiness 31658584Boulder Community@BCH_HealthEDHealthWe're the region’s leading health system with 18 locations in 6 communities. Non-profit. Following doesn’t = endorsement26958585Julie Penner@pennerjStartupsProgram Manager for Techstars Boulder new tech geek avid outdoorswoman gratuitous country counter retired pole vaulter dog & cat mom native Montanan.34498586Mark Solon@marksolonVCTrying to not act my age | Managing Partner Techstars | Be Outside51738587Etown@eTownHallMediaeTown is a non-profit syndicated radio program dedicated to sustainability featuring live music and interviews with top musicians authors & policy makers136718588Erica Meltzer@meltzereJournalistJournalist covering government and politics with a focus on growth and its discontents. East Coast exile in the Rocky Mountain West.21888589Natty Zola@NattyZVCManaging Director @techstars. Authenticity Exploration Startups Foreign Accents Kindness Bikes Optimism evitcepsreP Passion Love.29938590Cured@CuredBoulderBusinessCured is a small shop focused on preserving your personal connection to food. We are cheese cured meats wine beer chocolate sandwiches soups & salads.35138591Built In Colorado@BuiltInColoradoStartupsEverything you need to know about startups and tech companies in Colorado. Check out https://t.co/tl66hyg4MC for tech jobs news events and more69828592Alex Burness@alex_burnessJournalistCity reporter Boulder @dailycamera. Local gov land use homelessness housing energy marijuana transportation and sometimes bears. [email protected]@PivotDeskStartupsWe're helping startups that need space find host companies that have space. Join our new blog series 'Been There Done That' http://t.co/MM43W07KNS38778594Walk and Bike Month@BoulderWalkBikeNon profitJoin the 60+ events celebrating walking & biking in Boulder every June! Walk & Bike Month is presented by GO Boulder and coordinated by Community Cycles.10708495Boulder Fringe@BoulderFringeArtBoulder Fringe is a (501c3) that creates a platform for arts in Colorado. We produce a 12-day arts festival that includes theatre dance music and more!16728496BoulderBeta@BoulderBetaStartupsCommunity of entrepreneurs students investors hackers designers doers. Celebrating Colorado's stellar sunsets & startups.43288497Sarah Kuta@SarahKutaJournalistI cover higher education and other news for @DailyCamera. Nebraska native. @NorthwesternU alum. To get in touch: [email protected] At Fourteenth@oakatfourteenthBusinessOn the Pearl St. Mall in Boulder Colorado - Great food Great bar - Featuring local and seasonal foods. Open for lunch dinner and late night.27308499EVOL FOODS@EVOLfoodsBusinessOur mission is to inspire people to care about where food comes from & how it is produced by making real food that tastes delicious. #LoveEVOL1087084100Boulderganic@boulderganicMedia@BoulderWeekly's biannual special edition magazine for Boulder County residents.http://t.co/IQA5W57do2191584

Top Boulder Influencers based on Twitter wide ranking

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Twitter wide rankingNameScreen NameDescriptionLocationFollowers Lissted Score 1Phil PlaitBadAstronomerSCIENCE! I love this stuff.Boulder454440832Brad FeldbfeldI'm a VC at Foundry Group. I live in Boulder, Colorado, invest in software and Internet companies around the US, run marathons, and love to read.Boulder, CO244841823Brian ClarkbrianclarkCEO of Rainmaker Digital, founder of https://t.co/VCsQWNTrir, host of https://t.co/rDvohnvnIK, curator of https://t.co/MNF85XgUmG.Boulder, Colorado182434794David CohendavidcohenFounder and Managing Partner at @Techstars. Investor in hundreds of Amazing Startups. Geeky to the bone.Boulder, CO136936765Isaac HepworthisaachFun-hating curmudgeon. English. Product Manager at @Stripe; previously at @Twitter and @Google.Boulder, CO24144756(((Jared Polis)))jaredpolisfather, entrepreneur,education reform, baseball, tech, politics, gaymer - My day job is representing the most beautiful Congressional district in the countryBoulder, CO348547579NEWS Denver9NEWSHeadlines: Yes, but use Twitter for much more: #BeOn9, #9WX, chats, etc. We use Twitter to engage with you! We also, RT Team 9NEWS http://t.co/sGKKRaZynN.Denver, Colorado243103758Waylon LewiselephantjournalWaylon Lewis & the Eleditors share their favorite articles on mindful living, their endless wit and charm, & inspiration to be of benefit from #elephantjournalBoulder, Colorado97139759Alex BoguskyboguskyCo-founder of Crispin Porter + Bogusky, https://t.co/S0RTAYUghB, https://t.co/LrBp0yz1Z9, fearless.is, https://t.co/ZGpnM2Sedj, humanaut, skoopBoulder, CO936517410Udi's Gluten FreeudisglutenfreeFresh baked tweets from Colorado! Join us and discover a new way to approach gluten free living.Boulder, Colorado1311767411Yoga JournalYoga_JournalYoga Journal magazine, your go-to yoga guide for 40 years. Follow #YogaJournal for tips, inspiration & special offers you can't resist.Boulder, CO3088907312Alexandra WitzealexwitzeCorrespondent for Nature. Author, with Jeff Kanipe, of ISLAND ON FIRE, shortlisted for the 2016 PEN/E.O. Wilson Literary Science Writing Award.Boulder, CO145887313Roger Pielke Jr.RogerPielkeJrProfessor @CUBoulder - Author of The Edge (summer 2016!), The Honest Broker, The Climate Fix & more. Contributor @sportingintelBoulder, CO USA78137214andrew hydeandrewhydeFormer Stay At Home Bartender. Founder of Startup Weekend and Startup Week. Now back at @Techstars! Celiac. Coffee shop owner. Tall. Travel. Wordy.Boulder, CO208707215UnreasonableBeUnreasonableUnreasonable Institute runs accelerators to empower entrepreneurs to create scalable solutions to the world's biggest problems. Handle of Unreasonable InstituteBoulder, CO333077216Cannondale Pro TeamRide_ArgyleOfficial Twitter account for the Cannondale Pro Cycling Team. #GreenArgyleBoulder + Girona1643817217NCAR & UCAR ScienceAtmosNewsAir•Planet•People--Atmosphere & Earth System--weather meteorology climate ocean solar physics chemistry compsci environment STEM education--no endorsements madeBoulder, CO, USA166177118Chris NelderchrisnelderEnergy Futurist/Analyst/Writer/Speaker. Electricity Manager at @RockyMtnInst.Host of @TransitionShow."Boulder, CO106047119seth levinesether"a little geeky. a little funny. a lot opinionated. saving the world one tech investment at a time."boulder, co154907120KidrobotKidrobotKidrobot is the world's premier designer and retailer of limited edition art toys and apparel.Boulder, Colorado745807021Backpacker MagazineBackpackerMagThe outdoors at your doorstep.Boulder, CO1043067022Kara GoucherkaragoucherCrazy about family, friendships, and running. Be the change you wish to see in the world.Boulder, Co870687023Scott JurekScottJurekWorld renowned ultramarathon champion, International & NY Times bestselling author of EAT & RUN, vegan chef & star of bestseller BORN TO RUN.Boulder, CO930017024Bruce SchoenfeldbruceschoenfeldWine writer, sportswriter, grammar and usage purist, Democrat, tea drinker, Red Sox fanBoulder, Colorado60847025PeopleForBikespeopleforbikesPeopleForBikes is uniting millions of individuals, thousands of businesses and hundreds of communities to make riding better for everyone.Boulder, CO436627026Katie GoodmangoodLifeEatsDishing up food, books, travel & style at GoodLife Eats. Writer. Photographer. Recipe Developer. Website Founder. Lover of all things good in life.Boulder, Colorado, USA176586927Ann CooperchefanncAnn is a relentless voice of reform by focusing on the links between food, family, farming and children's health and wellnessBoulder145986928Hillary RosnerhillaryrosnerIndependent journalist in the medium formerly known as print.Boulder, CO49006929Avery Brewing CoAveryBrewingCoFounded in 1993, we are a family-owned craft brewery committed to producing eccentric ales and lagers that defy styles or categories.Boulder, Colorado826886930RafflecopterrafflecopterRafflecopter is the world's easiest way to run a giveaway online.Boulder, CO6054246931GnipGnipGnip is the world's largest and most trusted provider of social data. Acquired by @Twitter in April 2014. HQ office is @TwitterBoulder.Boulder, CO715876832jasonmendelsonjasonmendelsonVenture Capitalist, Musician, Hiker, ex-Lawyer, Home Remodeler, Cat Herder, Adjunct Professor and Boulderite.Boulder137376833Jen Murphyjenrunsworldwanderlust-struck, food-obsessed writer and editorBoulder, CO68666834Amy GahranagahranMedia consultant, info-provocateur, journalist, semi-geekBoulder, CO78376835Waylon LewiswaylonlewisChangemaker: Treehugger. Prominent Buddhist: Shambhala. Hero: Planet Green. http://t.co/eXH67qM2UZ voted #1 #green US 2x. http://t.co/tF0gu1YN2vBoulder, CO346876736Slow MoneySlowMoneyA new economic vision. An emerging network of investors, donors, and farmers rebuilding the economy from the ground up. Sign on http://t.co/5xBe2WUzijBoulder, CO187716737Andrew BaronandrewbaronFounder of https://t.co/2eki4Ob7Mi, a new way to support refugees around the world. Also founder of https://t.co/TWNdqJdyLH & https://t.co/QVILYxgENrBoulder, Colorado78466738Eric Marcoullierbpm140Partner @ Cloudspace. Ex-VP Digital Media, Beatport. Co-founder Gnip, MyBlogLog and IGN. Live music, pop culture, building things.Boulder, CO52096739Alexis NeelyAlexisNeelyNew Economy Personal Finance Expert, Co-Founder of @ewocollective & @lawbizmentors, Mama, resolver of conflicts, creator of infinite possibilities, eye-opener.Boulder, CO331986640jennajennadawnFreedom of the Hills.Boulder, CO27929466

Basis of analysis

To calculate the Boulder community rankings the Lissted platform selected a sample of 2,812 Twitter accounts that it rates as the most significant relating to “Boulder CO” OR “Boulder Colorado”. It then applied our proprietary algorithms to over 1.9 million following/follower relationships in connection with these accounts, as well as thousands of retweets, replies and mentions between them over the last 90 days.

The International Association for Measurement and Evaluation of Communication (AMEC) is holding its annual summit this week in London.

To celebrate we thought we’d put the Lissted platform to work using its Twitter data and proprietary algorithms to try and figure out who’s influential in the PR Measurement community.

The full Top 100 list (including scores and methodology) *now extended to 150* is at the bottom of the post and a Twitter list of the Top 100 is here. 

Follow #AMECSummit tweets filtered by this list here.

AMEC and Richard Bagnall lead the way

Perhaps unsurprisingly the No.1 ranked influencer and top organisation is AMEC itself.

The top ranked person at No.2 on the list is Richard Bagnall, CEO of Prime Research UK and AMEC board member.

Richard is a leading figure behind AMEC’s new interactive integrated measurement framework which will be launched tomorrow (Thurs 16th June) at 16.30 - you can watch the announcement via Periscope here.

PR Measurement community is all about the people

Two thirds (67) of the Top 100 influencers are people. They work in a range of roles that reflect the many interested parties in the measurement conversation. Thirteen of these people are speaking at this week’s AMEC summit.

33 Organisational influencers make up the remainder of the Top 100. Media intelligence vendors and consultancies (11) are the single biggest group. Followed by industry bodies (9), media outlets (7) and PR/Social Media consultancies (3).

Highest ranked Media Intelligence Company

Prime Research UK (9th) - @UKPrimeResearch

Highest ranked Industry body (excluding AMEC)

Institute for PR (4th) - @instituteforpr

Highest ranked Media Outlet

PRMoment (16th) - @therealprmoment

Highest ranked PR/Social consultancy

Ketchum (53rd) - @KetchumPR

Top 10 People (position in Top 100 in brackets)

1. Richard Bagnall (2nd) - @richardbagnall

2. Katie Delahaye Paine (3rd) - @queenofmetrics

3. Johna Burke (5th) - @gojohnab

4. Barry Leggetter (7th) - @BarryLeggetter

5. Shonali Burke (8th) - @shonali

6. Stephen Waddington (11th) - @wadds

7. Angela Jeffrey (12th) - @ajeffrey1

8. Jeremy Thompson (13th) - @JeremyCThompson

9. Aseem Sood (14th) - @aseemsood

10. Sophia Karakeva (15th) - @soka1605

Top 10 Organisations (position in Top 100 in brackets)

1. AMEC (1st) - @AmecOrg

2. Institute for PR (4th) - @InstituteForPR

3. FIBEP (6th) - @_FIBEP

4. PRIME Research UK (9th) - @UKPrimeResearch

5. CARMA (10th) - @CARMA

6. PR Moment (16th) - @therealprmoment

7. PR News (18th) - @PRNews

8. The Holmes Report (22nd) - @holmesreport

9. CIPR (23rd) - @CIPR_UK

10. Isentia (25th) -@isentia

Top 150

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RankNameUsernamePeople/OrganisationProfileFollowersCommunity ScoreInsider Score 1AmecOrgAmecOrgIndustry bodyOfficial page for the International Association of Measurement & Evaluation of Communication259310093 2Richard BagnallrichardbagnallPeopleCEO Prime Research UK Board Director AMEC Cabinet Office Evaluation Council CIPR social media panel Co-author best-selling Share This & Share This Too41839990 3Katie Delahaye PainequeenofmetricsPeopleI've been called The Queen Of Measurement but I prefer Seshat the Goddess173249577 4Institute for PRInstituteForPRIndustry bodyIPR is a nonprofit foundation dedicated to #research in on and for #PR. We investigate the science beneath the art of public relationsâ„¢. Tweets by Jenn Moyer.57019478 5Johna BurkegojohnabPeopleResponse delays result of in-person life. Marketing PR AMEC NA co-chair 2015-16 2015 PRNews Measurement HOF PRSA FIBEP & Boston Terrier Mom47609486 6FIBEP_FIBEPIndustry bodyFIBEP is the world’s media intelligence federation with over 100 corporate members employing over 13857 people in 60 countries. Next Congress 11/17/2015 Vienna13789386 7Barry LeggetterBarryLeggetterPeopleCommunications professional with a passion to make best practice matter.61893100 8Shonali BurkeshonaliPeopleCEO of a #socialPR biz; teach @JHUComm @RutgersCommInfo. Founder #measurepr. Skimm'bassador. I ♥ shoes dogs Elvis & ABBA. Paleo FTW. Don't be hatin.226769368 9PRIME Research UKUKPrimeResearchMedia IntelligencePRIME is a global research-based consultancy: 500 analysts & consultants 8 offices 4 continents. Tweets on media & social media measuring PR business & more13129290 10CARMACARMAMedia IntelligenceCARMA offers world-class media intelligence services that cover all forms of traditional and digital media in more than 40 countries and in over 80 languages.13979288 11Stephen WaddingtonwaddsPeoplePartner Chief Engagement Officer @KetchumPR. Visiting Professor @UniofNewcastle. Past President @CIPR_UK. Author #brandvandals #PRstack Share This and more.186989268 12Angela Jeffreyajeffrey1PeopleVP Brand Manager - ABX Advertising Benchmark Index - looking at ad effectiveness in ALL mediums! Chocoholic. Mom. Skater.13589190 13Jeremy ThompsonJeremyCThompsonPeopleManaging Director Cision EMEA;Chairman of AMEC;Former CEO of Gorkana Group.9869195 14aseemsoodaseemsoodPeopleGadgets Photography and news analysis9929092 15Sophia Karakevasoka1605PeopleMedia thinker communication believer marketing digger & an@lysis enthusiast. CMO at @DataScouting; @_FIBEP Vice President.8809088 16PRmoment.comtherealprmomentMediaWe discuss PR and communications some say we offer an insightful opinion. We're also behind our sister site @PRmomentIndia202318967 17Jim MacnamarajimmacnamaraPeopleProfessor of Public Communication at University of Technology Sydney (UTS) former journalist PR practitioner and media researcher.12548991 18PR NewsPRNewsMediaThe public relations professional's resource for ideas strategies and tools to maximize communications and social media efforts.1755578949 19Francis InghamPRCAInghamPeopleDirector General PRCA UK & MENA; Chief Executive ICCO; Trustee Speakers' Corner Trust; Master PR Guild/Company. Ex Tory Party CBI and CIPR.79858976 20Tim MarkleintmarkleinPeopleTech marketing and comms veteran. Founder of Big Valley Marketing. Packers and Warriors fanatic. Media politics and data junkie. Loves wine and live music.22528988 21John CrollJohn_CrollPeopleAustralian CEO at @Isentia Vice President of the Australian Paralympic Committee Father of 3 supporter of the Wallabies and Australian Rowing9328891 22The Holmes ReportholmesreportMediaNews insights and intelligence from the global PR industry from @arunsudhaman @aartishah @paulholmespr190658864 23CIPRCIPR_UKIndustry bodyChartered professional body for PR pros in the UK and overseas. You'll catch us Mon to Fri between 8am to 6pm.332268860 24Mark WeinerWeinerMarkPeopleCEO of PRIME Research one of the world’s top corporate communications research and consulting firms. A best-selling author and lecturer on PR value and ROI.6468785 25IsentiaisentiaMedia IntelligenceAsia Pacific’s Leading Media Intelligence Company. We discover and share valuable insights from news and social media that drive smarter decisions.24658777 26Elayne PhillipsLayneyPPeopleHead of Civil Service Comms & Internal Comms Prime Minister's Office & Cabinet Office Communications and AMEC Board Director10188686 27Colin Wheelercolin_wheelerPeopleI turn research and data into meaningful understanding and insight which drives business decision making.8538689 28CisionCisionMedia IntelligenceLeading global media intelligence company serving the complete workflow of today’s #PR and communication professionals. #SocialMedia #PowerYourStory473218654 29mazennahawimazennahawiPeopleDad to six kids lives in Dubai runs News Group and its main business Carma7938691 30Mike DanielsMikeDDanielsPeople 1368699 31Alan ChumleyalanchumleyPeopleSVP in FleishmanHillard's global research analytics & measurement group. Change mgmt consulting analytics tools for the social enterprise. PR measurement.16328586 32Giselle BodiegisellebodiePeopleFascinated by the media passionate about family and championing women in business. Also time for horse racing golf fine wine & travel.3448599 33Peter GranatpetergranatPeopleGym shoe wearing CEO @Cision father of 2 boys retired bartender #Cision since '92. #PR #social software analytics startups & investing13028583 34Margot SavellmargotsavellPeopleMeasurement & Analytics expertise at a global PR/marketing agency; Writer and Wine blogger. You can also find me at @WriteforWine14018479 35Kantar MediaKantar_MediaMedia IntelligenceGlobal leader in media intelligence for leading advertisers brand owners and agencies. Part of @Kantar144628459 36DataScoutingDataScoutingMedia IntelligenceMedia Monitoring Software Libraries-Archives-Museums Digital Convergence Services Software&Hardware Solutions Member of @_FIBEP @AmecOrg & @NEM_ETP6238478 37Philip SheldrakeSheldrakePeopleEngineer. Architect @hiproj. Managing Partner @eulerpartners. Author @attenzi & 'The Business of Influence'. Board Director @techUK. Director @netsocproj.46608476 38David GallagherTBoneGallagherPeopleTexan abroad | CEO @KetchumPR Europe | map enthusiast | dog-walker | reluctant runner | political bloviator | Instagram: @tbonegallagher72088469 39PRCAPRCA_UKIndustry bodyPublic Relations Consultants Association is the largest PR association in Europe representing 20000 people in agencies in-house comms teams and individuals.195178457 40GorkanaGorkanaMedia IntelligenceGorkana is the UK’s leader in media intelligence we connect organisations and people to the critical information they need.Find us on Instagram: gorkana_uk209538460 41PRSAPRSAIndustry bodyWorld's largest organization for public relations professionals.939268349 42PRWeek USPRWeekUSMediaOfficial Twitter for PRWeek US - breaking news features analysis & opinions in the PR marketing & communications industries.702888347 43Alex Stuart AikenAlexanderAikenPeopleGovernment Communicator Chairman of Westminster Wanderers FC and Arsenal fan45378368 44Bob PickardBobPickardPeopleSocial leadership communication | Digital public relations counsel | PR for 25 years working in USA Japan Canada Korea & Singapore | Climate change signaler641088350 45Petra MasinovaMasinovaPetraPeopleCommunication professional for almost 18 years. Now as Global CEO in @NewtonMediaCZ Group just figuring out how much appealing technological company can be...3918282 46Florian LaszloFlorianLaszloPeopleCEO @observer1896 :: @_FIBEP Secretary General :: fencing master :: proud dad :: #MediaMonitoring #ObserverAnalyse5868283 47Darryl SpareyDarrylSpareyPeople@HotwirePR UK Business Development Director. #FuturePRoof contributor. @parkinsonsuk fund-raiser. Occasional @RunDemCrew pavement pounder.22748271 48Tom AvramisTom_AvramisPeopleCutting edge technologies follower Media Monitoring Solutions Managing Director at @DataScouting Greece2178285 49Sergi GuillotsergiguillotPeopleFather to three princesses and CEO of Acceso.Passionate about running and the power of Communication4338288 50Brian SolisbriansolisPeoplehttp://t.co/NTX8aUxFon2652928144 51Christophe DickèsC_DICKESPeopleGlobal Copyright Director @Kantar_Media Co-chair of the joint @AmecOrg & @_FIBEP #Copyright Com. Media for BI Com' & Marketing @PADI Diver @PSG_inside fan4958183 52PRWeek UKprweekuknewsMediaThe leading source of information on the UK comms industry. Subscribe at http://t.co/LdgnEqLvg4. Global updates @prweek US updates @PRWeekUS Asia @PRWeekAsia633968150 53KetchumKetchumPRConsultancyThe official Twitter account for Ketchum PR a global communications firm that loves to do break through work for clients.493218150 54Sean WilliamsCommAMMOPeoplePlanning measurement 4 #PR. Comm Training @PRSAEmpComms Past Chair; #I4PR MeasCommissn & Lead IntComms Measurement Standards Proj. adjunct at #PRKent.32398169 55Alistair WheatealistairtweetPeopleHead of Digital @Gorkana a @Cision company. Data nerd and tech enthusiast.18378177 56Dr. Terry FlynnTerryFlynnPeoplePublic relations researcher & educator at McMaster University. Former national prez of CPRS & current Board member of the Institute for PR & A.W. Page Society.27128166 57PRIME Research USUSPrimeResearchMedia IntelligenceWe are a global research-based consultancy: 500 analysts & consultants 8 offices 4 continents. Tweets on media & social media measuring PR business & more20098166 58Roxane PapagiannopourmpapagPeopleRMP Media Analysis specializes in business research for PR & CorpComm professionals.6508078 59ICCOprICCOprIndustry bodyThe International Communications Consultancy Organisation represents 2500+ PR firms in 48 countries worldwide through national trade associations . #WELOVEPR22058072 60Tina McCorkindaletmccorkindalePeoplePresident & CEO of @InstituteforPR mom professor former analyst @PRSSANational Faculty Adviser bibliophile music junkie. ❤️ running biking & dark beer.23738066 61Bill PaarlbergBillPaarlbergEdPeopleI edit The Measurement Standard blog & newsletter of PR/social media measurement. Also paint watercolors draw giant mythical creatures & mountain bike.2678087 62Tom Watsontwatson1709PeopleHistory student8168084 63NewsaccessNewsaccessMediaMedia IntelligenceIrelands Media Monitoring Agency - Media Monitoring & Analysis experts. We’re about understanding how PR the Media & Analytics work together.25138069 64Sean SmithSAS_AUPeopleChief Executive - Australia and New Zealand iSentia3808085 65Judy GombitajgombitaPeopleIn-house experienced PR & communication management strategist; digital natural re social. Hand-crafted curation @PRConversations ❤ travel film music theatre art78447956 66KHALISAKKASKHALICPeople 2497986 67Mark RaganMarkRaganCEOPeopleCEO of Ragan Communications. Publisher of @PRDaily @RaganComms @RaganHealth HR Communication. Visit our events calendar here: http://t.co/nkZbO4F2WK775027949 68Paul njokupaulnjoku5PeopleHead of Strategy Performance & Evaluation - responsible for raising communication evaluation capability & standard across GCS. Arsenal Fan. Views my own etc.2297987 69Social Media Todaysocialmedia2dayMedia#SocialMedia insights best practices and tips from best thinkers in #socialmarketing Twitter communications advocacy influencer and content marketing.5484877931 70prconversationsprconversationsPeopleA collective global public relations reflecting a wide variety of voices critical thinking informed opinion. Principals @jgombita @greenbanana @pirchner #PRC47827959 71Global Alliance PRGlobal_AllianceIndustry bodyAlliance of world's #PR & #communication mgmt associations. Convenor of @WorldPRForum. We're the UN of PR connecting 160000+ practitioners&academics worldwide56897963 72BrandwatchBrandwatchMedia IntelligenceInsights and updates from the world's best social intelligence platform. @BrandwatchES @BrandwatchDE @BrandwatchFR253377854 73AnnSi KrolannsikrolPeopleLove communication business development innovation people digital social behaviours and challenges in life. CEO at byBrick Insight Speaker for AMEC org7687875 74Deirdre BreakenridgedbreakenridgePeopleCEO of Pure Performance Communications speaker author of Social Media and Public Relations & PR 2.0 adjunct professor & co-founder of #PRStudChat.285767848 75Rachel MillerAllthingsICPeopleI consult speak & blog on #internalcomms & social media @ All Things IC consultancy. CIPR+IoIC Fellow. @theICcrowd co-founder. @AllthingsICjobs. Mum of 1+twins127637856 76Thierry CornezthierrycornezPeopleExpert in #mediainteligence #copyright specialist Board member #Auxipress Cycling fan living in beautiful Wallonia3287881 77WestofcenterWestofcenterPeoplePersonal and sometime client or agency related thoughts from me Group Chief Development Officer for @Hotwirepr10277875 78Jeni Lee ChapmanJeni_ChapmanPeopleSharing energy & enthusiasm mad for media measurement tech & communications mom traveler NYerall views my own5937881 79AuxipressAuxipressMedia IntelligenceAll media monitoring : on and offline Giving sense to media6277876 80Michelle HinsonMichelleHinsonPeople#prpro #prprof #datageek #wordlover Tweets are my own. Or are they?10337879 81IABCIABCIndustry bodyInternational Association of Business Communicators - Advance your communication career & join us for #CommChat on Wednesdays at 9am PT238417853 82Jon WhiteDrJonWhitePeopleInternational consultant in management organization development and public affairs. Visiting Professor Henley Business School and Cardiff University JOMEC8757872 83Jesper AndersenstartsnakkenPeople#PR #SocialMedia #kmaaling #measurement #measurepr advisor. Member of @Amecorg #komdk #dkmedier #smdk Tweets = personal RT ≠ I agree.20157867 84ForresterforresterAnalystsForrester works with business and technology leaders to develop customer-obsessed strategies that drive growth.3552397836 85EdelmanEdelmanPRConsultancyEdelman is a leading global communications marketing firm that partners with many of the world’s largest and emerging businesses and organizations.768217843 86Benjamin LevinebenclevinePeopleMarket research and measurement professional part-time writer full-time Boston sports fan. All tweets and other ramblings my own.3857882 87CIPR Chief ExecutiveCIPR_CEOPeopleAlastair McCapra Chief Executive of the Chartered Institute of Public Relations. All views my own.31437768 88Magdalena HoranskamnekolnaPeopleI am sailing in media waters believing in tomorrow´s technologies and enjoying life.2167784 89Andrew Bruce SmithandismitPeoplePR Social Media SEO & Analytics consultant. CIPR & PRCA trainer. Co author of Share This & Share This Too: Social Media Handbooks. @hootsuite_uk Ambassador52517764 90Bulldog ReporterBulldogReporterMediaBulldog Reporter serves PR professionals by delivering industry news opinion and analysis. The #BulldogAwards recognize excellence in PR and communications.129167753 91GCSUKgovcommsGovt bodyThe Government Communication Service is a professional body within the Civil Service. We offer training official guidance and networking opportunities72677752 92michaelblowersmichaelblowersPeopleAMEC Fellow Media evaluation consultant Co-author of #PRstack books Google Analytics qualifiedDad on Kent coast #measurePR5947774 93Joachim von BeustJvBeustPeople30yrs all #media expertise-strategic #development consultant-networker- multilingual-polyglotte- passion of #wine& #art-#classiccars#globalthinker connaisseur3517781 94S. VologiannidissvologiaPeople@DataScouting 's Founder Academic Entrepreneur Software Artificial Intelligence Control Robotics6147773 95Ron CulpCulpwritPeopleCorporate/agency PR veteran turned pracademic @DePaulU. Consults and blogs on careers. FB page: http://t.co/6OxdYF92sC100727753 96Ben SchneiderSchneiderBenPeopleThinkergeekcontrarian and Strategy Director @onalytica -crazy about sports video games & design. Moon lighting as @LesMills instructor. All views are my own3247685 97Cassandra SymscassandradeePeoplea girl about town. a lover of training skiing lifting weights and my dog. a fan of travelling. a born londoner.9377672 98SOCIALEYEZSOCIAL_EYEZConsultancyStrategy Creativity & Innovation are our DNA. We do digital engagement & our purpose is empowering brands by creating meaningful user relationships.33027663 99KantarKantarResearch GroupKantar: home to the world's leading research data and insight brands. Part of @WPP274537645 100Francois van DyksbaliePeoplemedia and brand observer - sometimes bass player...11617664 101Neville HobsonjanglesPeopleDigital natural. Blogger. Occasional test pilot of shiny new objects. #IBMer at IBM Social Consulting. Opinions my own. Visual content https://t.co/3w8oJ9dUWj138767653 102Dr Kevin RuckAcademyKevPeopleCo-founder of @pracademy and editor of Exploring Internal Communication | Coach | Humanist | Critical Realist #THFC #internalcomms #employeeengagement27427667 103Thibaut De NorreThibautDNPeopleDirector thecube.be #earnedmedia specialist #digital oriented #marketing believer8747670 104AccesoaccesoMedia IntelligenceEscuchamos y analizamos la voz de medios y consumidores para generar insights y estrategias de marketing y comunicacion.17347663 105Gini DietrichginidietrichPeopleCEO Arment Dietrich. Author @spinsucks blog and book. Co-author Marketing in the Round. Speaker. Avid cyclist. A foodie. Loves shoes & wine.418177643 106FleishmanHillardFleishmanConsultancyA complete communications firm â€" and PRWeek’s first Global Agency of the Year â€" delivering the #poweroftrue in a world demanding unprecedented authenticity.362167646 107Jason WeekesjweekesPeopleInterested in data analysis and sport.3737691 108Michael JugovmichaeljugovPeople#mediamonitoring ideas and strategies for aspiring market leaders from a consultant speaker entrepreneur and all around nice guy2917680 109Daniel Tisch APRDanTischPeopleCEO @ArgylePR. Past Chair @Global_Alliance @SVP_Toronto. @queensu board.Likes Churchill wordsSpringsteen musicsocial enterpriseUruguayan soccerglobal souls49637560 110Jane WilsonthatwilsonwomanPeopleMD @MHPC. @ScotYT Board. Contributor @TheDrum. @ShareThisToo contributor. @StrandSpartans fan26227566 111Fadl Al TarziFTarziPeopleHome: Dubai. Passion: Entrepreneurship social media & technology. Love food travel & my family. Serious Joker. CEO @SOCIAL_EYEZ16137570 112The DrumTheDrumMediaThe home of modern marketing and media in the UK and US. The Drum is UK's most visited marketing news website and AOP editorial team of the year 2014 & 2015.1595347531 113Tressa Robbins ✨tressalynnePeople@PRSAStL Board (& past prez) @PRSA_MDC 2015 Chair @PRSSASE advisor. VP @BurrellesLuce. PR Media Social Marketing Mentor. Rescue dogs' mom country girl.☀️133367553 114De Clercq ChristopheDeclercqDcPeoplePassionate in Media CEO4707578 115BurrellesLuceBurrellesLuceMedia IntelligenceHelping comm & pr pros maximize media relations results through planning monitoring & measurement services. Primary Tweeters Johna Burke & Crystal DeGoede31937563 116Shel HoltzshelholtzPeopleCommunications. Technology. Jam music. Family. Life is good.173597550 117BrianMcBMcCarthy_PeopleIrish man Hard Edge team member & Ironman Triathlete. All views are my own7247574 118Martin WaxmanmartinwaxmanPeopleDigital social media and communications training and strategy. Started 3 PR agencies. Chair @CAPRSA UTSCS instructor blogger podcaster former Winnipegger107297553 119Romina GersuniRGersuniPeopleKeen on #Technology #Trends #MediaIntelligence #Socialmedia #Innovation and more!1957581 120PR DailyPRDailyMediaOfficial feed for http://t.co/6Tw3joYT2u. Your one-stop shop for news on PR marketing social media & more. Facebook: https://t.co/T6RriTLJoY970737538 121Anne GregoryGregsAnnePeopleProfessor CIPR Honorary Fellow and former President Immediate Past Chair Global Alliance. Resident of Yorkshire and UK. Passionate about professionalising PR10187568 122Adam ParkerAdParkerPeopleHead Data Chef at @Lissted. Ex PwC. Lover of all things Sorkin. Taxi service for @GaWSwim member.21787569 123Mark R. Phillips APRMark_PhillipsPeopleHost of the 'Better PR Now' podcast (https://t.co/q9gKwpU6oC). Improving Public Relations one conversation at a time! #BetterPRNow19127564 124MeltwaterMeltwaterMedia IntelligenceMeltwater helps companies make better more informed decisions based on insights from the outside. #OutsideInsight165277552 125Leon HudsonLeonHudsonPeopleIntrapreneur @123RF & @StockUnlimited. Discusses media PR visual communication sport & travel. Half Jamaican half English.11567472 126Chip GriffinChipGriffinPeopleWriter Communicator Entrepreneur. Founder @CustomScoop. Proud @AmericanUAlum. Baseball umpire and basketball referee in free time.39927459 127Robert PhillipscitizenrobertPeopleCo-Founder Jericho Chambers. Visiting Prof. Cass Business School. Author: Trust Me PR is Dead. Negotiating the future.54237459 128Stuart BrucestuartbrucePeopleInternational Public Relations Adviser | Trainer | Author | Media Commentator | Conference Speaker | Online PR | Digital Corp Comms | Digital Public Affairs83827452 129Sally FalkowsallyfalkowPeople#DigitalPR Strategist. 2015 PR /Tech Award.. Author of SMART News: how to create branded content that gets found & shared online137757450 130Helen DunneCorpCommsMagPeopleMonthly magazine targeted at the in-house communications marketplace with more than 6500 readers54517459 131Don StacksdonstacksPeoplePublic Relations Professor researcher author editor and speaker. Focus on measurement & evaluation crisis and research standards.6587476 132Andre Manningandremanning67PeopleTweeto ergo sum: always-on trusted communications leader who loves his work music and sports. Opinions are my own.8817473 133Sarah HallHallmeisterPeopleOpinionated on #PR & #gender schizzle. Canny event speaker. Partly responsible for the global shortage of Prosecco. Mrs #FuturePRoof. Ambassador: @AlwaysWearRed44707455 134Arun SudhamanArunSudhamanPeopleJournalist @holmesreport president & eic. Echo Chamber podcaster. Global #PRSummit co-founder. South Indian born Africa raised HK living UK. Occasional MC.52957456 135Oresti PatriciosOrestakiPeopleLove branding marketing economics and having fun. A free market believer so that we can build Africa into a competitive continent.20847458 136Marion McDonaldthatmarionPeoplePR strategy & measurement guru theatre director /performer and dog trainer2487480 137Diego BironzodbironzoPeopleAccount Director & FinSector Head @UKPrimeResearch. Italian. Interested in media music banking EU data insights. Hates chutney Brexit narratives.Views my own.8217465 138Alex Sévigny APRalexsevignyPeopleOn leave 6/30/16. (@DocSavagePhD is Acting Dir @McMasterMCM) E-i-C @JPComm. @CPRSNational Board Member. Past-Prez @CPRSHamilton. Runner foodie pescetarian.27797457 139PR MeasuredprmeasuredMediaJoin PR Measured as we explore the measurement industry explain best practice and understand news and social media metrics.797483 140Giles Palmerjoodoo9PeopleFounder and CEO of Brandwatch. likes stars. thought follower43877368 141Barbara BassiBassiBbassiPeoplePassionated about media and PR Measurement journalist and press officer @AmecOrg Board Member @CannesLions Advisor for research and measurement categories.1537385 142Impact ResearchIRMPLMedia IntelligenceMedia monitoring and analysis company in India offering services globally2357381 143Don WrightDonaldKWrightPeopleHarold Burson Professor and Chair in Public Relations at Boston University7337382 144Jason MacKenziejasonmackenziePeoplePresident-elect @CIPR_UK | MD @LiquidPR - @PRWeekUKnews Top 150 consultancy | lecturer @BCUmedia | Chartered PR Practitioner | Chartered Marketer | FCIPR | FCIM35557361 145Kamal BhatiakamaldbPeoplePR Measurement practitioner | Director of Media Analysis https://t.co/reOMt9Poya Director of Analysis Prod. MENA @CARMA Views are my own https://t.co/tOXhETlxmX12387364 146Todd MurphyTodder4NewsPeopleDeveloper of news monitoring and PR measurement solutions. Determining media impact and engagement. Digital Preservation. #PRmeasure #PRSA #Rotary #entrepreneur14347361 147OrnicoOrnicoMediaMedia IntelligenceA Brand Intelligence firm with presence in 14 African countries. Media research is our focus Know How to grow is the output13987362 148Pauline Draper-WattsPDWattsPeopleEVP Global Measurement and Analytics Edelman Berland On my personal twitter tweets are my own opinion that do not necessarily align with those of Edelman.3157387 149TraackrtraackrMedia IntelligenceThe most advanced influencer marketing platform. Traackr enables you to engage the right people at the right time.65987255 150Steph BridgemanstephbridgemanPeople#prmeasurement and media insight specialist. @accrosscollege governor. Also mum dog walker wifey http://t.co/WukSvPbfSK4337274

Basis of analysis

To calculate the rankings the Lissted platform selected a sample of Twitter accounts that it rates as potentially significant relating to PR Measurement terms e.g. “measurepr”, “pr measurement”, “media evaluation”, “social media measurement”. It then applied our proprietary algorithms to over 90,000 following/follower relationships in connection with these accounts, as well as thousands of retweets, replies and mentions by them over the last 90 days.

Notes on scores

Community Score is a measure of the account’s level of potential influence in the particular community based on the follower relationships and interactions they have with others in that community.

Insider Score is a prediction of whether the account may also have influence in other communities. The higher the score the more the person’s influence appears to be concentrated in the specific community being analysed.

Example:

An account like @PRWeekUS has a fairly high Community score - 83 - because a significant proportion of the PR Measurement community follow and interact with it.

However @PRWeekUS’s Insider score is a lot lower at 47 because its influence isn’t restricted to the PR Measurement community, but extends far beyond this.

Contrast with @BarryLeggetter whose Insider score of 100 implies that Barry's influence is likely to be concentrated in the PR Measurement community itself.

Lissted’s analysis suggests that influential members of the Remain community on Twitter were nearly 3 times MORE likely to tweet a link to the UK ‘Register to Vote” website than influential members of the Leave community.

In the last few days there’s been a great deal of chatter on Twitter encouraging people to register to vote, so they can participate in the EU referendum.

Lissted has tracked nearly three thousands tweets by influential Twitter users that include a link to the UK Government’s ‘Register to Vote” page. Including retweets these tweets account for nearly 107,000 tweets in total.

Top by retweets is this one from Emily Watson

Tweeters Don’t lose your vote!Register to vote before midnight tomorrow https://t.co/dHve67g86t #EUref #ReadyToVote pic.twitter.com/nuzYbRQ032

— Emma Watson (@EmWatson)

June 6, 2016

The rest of the top ten based on retweets look like this:

http://twitter.com/ElectoralCommUK/status/739738111173763073 http://twitter.com/jonsnowC4/status/740049358817742848 http://twitter.com/weareeuropeuk/status/735009968655585282 http://twitter.com/charltonbrooker/status/590051867645870080 http://twitter.com/sarahwollaston/status/739034631262113792 http://twitter.com/Aiannucci/status/739482891038642176 http://twitter.com/caitlinmoran/status/739822114149171201 http://twitter.com/faisalislam/status/739562634509463553 http://twitter.com/UKLabour/status/739723518741336064

We wondered though.

Given that the vast majority of late registrations are coming from the young.

And given that the young are less likely to be Eurosceptic.

Could we see evidence that the Remain campaign has been encouraging registration more than Leave?

Has one campaign been encouraging voter registration more than the other?

To gather evidence of this we used Lissted to build two communities. One for Remain and one for Leave. Details of how we built the communities are below.

We then removed from both resulting lists any accounts that appeared in both. A lot of well known politicians and journalists on both sides of the argument are followed and interacted with by both communities.

We then looked at how many times each community had shared the Register to Vote link and by what proportion of the members.

Remain influencers much MORE likely to share Register to Vote link in last 7 days

- 60 per cent more Remain members tweeted the link than Leave members (230 v 144)

- The proportion of the Remain community tweeting the link (40.4 per cent) was 2.8 times higher than in the Leave community (14.3 per cent)

- The proportion of the Remain community tweets including the link (3.4 per cent) was 12.5 times higher than in the Leave community (0.3 per cent, actually 0.27 per cent rounded up!)

Conclusion

So, it would indeed appear that members of the Remain campaign have been A LOT more keen to promote voter registration in the run up to today’s cutoff. 

Whether it will make a difference to the result on 23rd June, we will have to wait and see.

Notes on communities

The communities were based on using Lissted’s proprietary algorithms to analyse the Twitter relationships and interactions of thousands of accounts that identified themselves as strongly related to one or other of the campaigns.

In the case of Leave we were looking for accounts with terms such as “voteleave”, “vote_leave”, “vote leave”, “leave eu” or “leaveeu” in their bios. We also included accounts relating to UKIP that didn’t mention these terms given the party’s very strong support for the Leave campaign.

For Remain it was terms “voteremain”, “remain” and “strongerin”.

To qualify for inclusion in a community the strength of the relationships and interactions analysed for an account needed to pass a given level. This was to ensure that an account was both likely to be affiliated with a particular campaign and also that the account was influential within that community. 

“A leading light”

For anyone who doesn't know Moz is a leading light in the world of online marketing tools.

The company is also excellent at practicing what they preach.

Lissted ranks @Moz as a top 10 influencer in a number of relevant communities. These include SEO, Digital Marketing and Inbound Marketing in both the US and UK. Its founder Rand Fishkin, and Marketing scientist Dr Pete Meyers, also rank high in these areas.

So, Moz and its team are influential in the digital marketing space.

But who might influence Moz people?

To find out we used Lissted to build two communities based on two different starting points. 

Moz Internal List

Built using 100+ top accounts relating to Moz staff, company accounts, alumni and associates.

Moz External List

Built using the 3,000+ accounts followed by @Moz on Twitter.

In each case Lissted used its proprietary algorithms to analyse who these accounts follow and interact with, in order to predict who is likely to be influential within these communities.

What did we find?

Moz people influence Moz people

The top 5 influencers in the Moz Internal List are all Moz related (position in brackets): 

- Moz (1)

- Rand Fishkin (2) Founder

- Dr Pete Meyers (3) Marketing scientist

- Jennifer Sable  (4) Director of Audience Development

- Sarah Bird (5) CEO

In the top 20 there are also a further three Moz employees:

- Erica McGillivray (6) Community Manager

- Matthew Brown (8) Chief of Product Strategy and Design

- Matt Roney (20) Community Manager

Not a huge surprise perhaps, but it demonstrates what a tight knit community Moz staff are on Twitter.

What about the top people from outside Moz?

Alumni, Associates and personal connections figure highly too

The rest of the Top 20 consists of:

Alumni and personal ties

- Cyrus Shepard (7) Founder of Fazillion

- Geraldine, the EveryWhereist (10) Travel blogger extraordinaire (& Rand Fishkin's wife)

- Ruth Burr Reedy (11) Director of Strategy, Up Build

- David Mihm (17) CEO David Mihm Inc

Moz Associates

- Mike King (12) Founder of iPullRank

- Will Critchlow (14) CEO of Distilled

- Gianluca Fiorelli (15) Consultant

- Aleyda Solis (16) Consultant

Other industry influencers

- Ian Lurie (9) CEO of Portent

- Wil Reynolds (13) Founder of SeerInteractive

By coincidence (?) both of these companies appear at the top of Moz’s (supposedly) unranked list of recommended SEO consultancies.

- Annie Cushing (18) Founder of Annielytics. 

Moz are on record as being big fans including using her site audit checklists.

- Danny Sullivan (19) Founding Editor of Search Engine Land and Marketing Land.

Influencers in the wider SEO community

When we look at the Moz External List based on who the @Moz Twitter account follows the picture is similar. 13 of the Internal List Top 20 appear:

Rand Fishkin, Moz, Dr Pete Meyers, Mike King, Ian Lurie, Annie Cushing, Wil Reynolds, Will Critchlow, Aleyda Solis, David Mihm, Cyrus Shepard, Jennifer Sable Lopez, Danny Sullivan.

But there are some significant differences.

Danny Sullivan appears at No.3 compared to 20th in the Moz internal list. Jennifer Sable Lopez appears at No.20 compared to No.4. This reversal demonstrates Danny’s greater significance in the wider SEO community, compared to Jennifer’s within Moz.

The 7 different members of the Top 20 are:

Barry Schwartz, CEO Rusty Brick, ranked 5th versus 36th in the Moz internal list

Bill Slawski, Director of Search for Go Fish Digital (6th v 22nd)

Search Engine Land (7th v 48th)

Matt Cutts, Head of Google’s Webspam team (10th v 62nd)

Larry Kim, Founder of Wordstream (12th v 83rd)

Lee Odden, CEO TopRank Marketing (13th v 177th)

John Doherty, Founder of Get Credo (16th v 21st)

The difference in their rankings in the two lists implies that Search Engine Land, Matt Cutts, Larry Kim and Lee Odden have more significance in the wider SEO and digital marketing communities than they do within the Moz community. 

Conclusion

Moz’s leadership position within the wider SEO and digital marketing communities is clear. It also has strong relationships with an eco system of alumni, associates and industry insiders. The analysis suggests that it is this group that is most likely to be an outside influence on the Moz community rather than the more widely followed “celebrities” within these communities.