May 19, 2020
How valuable is the Amazon brand? Find out more about the world’s top brands on Brandirectory, including Amazon brand value, brand strength and consumer research.
[ brand valuation
the world’s most valuable brand amazon makes history as first brand to exceed $200 billion value mark. its brand value is now over $60 billion more than google’s and $80 billion more than apple’s.
brand profile:
- brand value $220,791m
- bv/ev 27.1% (brand value / enterprise value $813,279m)
- brand strength index 89
- brand rating AAA
- retail sector, online marketplace (has also branched out into cloud computing, ai, consumer electronics, digital streaming, logistics. still the majority of amazon’s revenue comes from retail).
