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Magento is the ecommerce platform of choice for companies that want a functional, flexible and visually appealing design, but that doesn’t mean things can’t be improved on. It’s already a great starting block but the addition of a few Magento modules could transform your site into something even more impressive, boosting functionality and ensuring you’ve got a tailor-made platform that’s perfectly suited to the needs of your business. You’ll be left with a wholly bespoke solution and a system that really works, and if you’re looking for someone to take your business forwards you need to get in touch with the experts—us. We specialise in the Magento platform and can implement a whole range of additional modules to leave you with the framework you need, and we can even build bespoke add-ons for a tailored, effective ecommerce platform that’s been built around you and your company for optimum results. 

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As with the popular blogging platform Wordpress, Magento ecommerce platforms are really booming due to their open source nature and numerous plugins available (named ‘Modules’).  There are modules for all sorts of improvements to the Magento platform with the most popular ones linking Magento’s shopping cart to various payment gateways.  Anyone can write a module as with Wordpress plugins, which can lead to potential errors if not tested properly.  If you are looking for a Magento module then check it is from a reputable developer(s) and you know how to quickly disable it if any errors occur.

Ebay has recently purchased the software giants Magento and are planning on building a new ecommerce platform called xCommerce.  xCommerce will take the best elements out of Magento and with Ebay’s experience they will hopefully produce a more elegant solution catered towards search engines and site usability (both improving the number of conversions). XCommerce will be hosted by Ebay so it won’t be as open and easily customisable as Magento, time will tell how xCommerce fairs when it’s finally revealed in 2011/2012.

E-commerce is getting smarter and the need for several workers for repetitive tasks is no longer needed reducing costs.  Being a PHP platform the ecommerce software Magento allows scripts to be written for it with the database data.  Scripts can automatically do repetitive tasks and save hundreds of man hours, the only thing you need is a savvy script writer and off you go!  Magento handles everything from the ecommerce shop all the way to invoicing and delivery details, keeping all the documentation on one system reduces errors and again saves on man hours transferring data from system A to system B.

It's important to upgrade your Magento platform as soon as possible from 1.3 as the old version to reduce bugs and common issues.  The new platform also has extra SEO benefits with automated metas and titles.  Some payment modules will not work with old versions of magento so you may find that putting off the update could cost you in the long run, check every module is compatible with the newer version too though!