You spent BDT 30,000 on ads.
GA4 shows 150 conversions.
But actual sales?
Only 12.
Sound familiar?
This is what broken tracking looks like.
And it’s more common than most businesses realize.
→ Meta Pixel fires on page load, not after purchase → GTM triggers on every click, not real conversions → Duplicate tags sending events twice → Conversion API not properly matched with browser pixel → Wrong thank-you page setup → No event deduplication
Why it matters:
When your data is wrong:
❌ You scale losing campaigns ❌ You kill winning campaigns ❌ You waste budget ❌ You make bad decisions
I’ve fixed tracking systems for multiple businesses where reports looked great…
But revenue told a different story.
Before you optimize ads…
Audit your tracking first.
Have you ever found a tracking error in your business?
Comment below 👇
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- Jahirul Islam Naeem
#GA4 #GTM #ConversionTracking #MetaPixel #GoogleAnalytics #DigitalMarketing #PaidAds #DataDrivenMarketing #MarketingStrategy #JahirulIslamNaeem #TrackingAudit









