so, yeah. this is a problem. it’s actually been a problem for a while, and while several posts have been made commenting on said problem, nothing’s really changed. gif making/edits are the majority of original content made on this site. it’s honestly the main reason why so many people are still on tumblr, and it’s what differentiates the site from others. but when stuff like this keeps happening, it’s hard for us to even want to stick around.
look, no one’s saying you have to reblog every single gifset that pops up on your dash. you’re welcome to like the things you want to like. but you should also consider reblogging as much as you can. queue a post if you don’t feel like reblogging it right away. like a post and then reblog it at a later time. we appreciate likes, but they don’t help us if everyone is liking the post instead of reblogging it. and with the way things are going, it’s difficult to imagine the creator scene staying as large as it is right now.