Daum Enter Into a Strategic Partnership with âHomepack Buzzâ, a Smartphone Launcher Developer.
 - Daum highly values the mobile platform, partners with âHomepack Buzzâ Service and proceeds to buy shares
- Homescreen sharing service  âHomepack Buzzâ and âBuzz Launcherâ are officially launched through Google Play  Â
 Daum Communication(CEO: Sehoon Choi) announced on the 26th that it would enter into a strategic partnership with Buzzpia(CEO: Jung-il Seo), a smartphone launcher developer to develop mobile launcher, and has made an investment.
 Daum plans to make aggressive investments in the smartphone launcher developer with differentiated technology. Simultaneously, it aims to expand the partnership ground by linking Daumâs diverse services and thus boosting a synergy effect.
 Buzzpia is a young venture company founded in August, 2012. Veteran employees who had worked with LG, Huawei, Sharp, and other international smartphone manufacturers are founding members, receiving acknowledgement for the companyâs solid technology and rich experiences in the industry.
 Based on its solid technology, on the 18th, Buzzpia launched a new concept launcher named ââBuzz Launcherâ and this service can be used with âHomepack Buzzâ,  a SNS launcher service that allows smartphone users to share Homescreens. âBuzz Launcherâ has been drawing increasing attention from Google Play Store users not only in Korea, U.S. but also in Europe, mainly by word-of-mouth. Â
 âBuzz Launcherâ differentiates itself from existing launchers in that it enables users to apply different themes for each screen, and also to freely resize and alter images, making the launcher surprisingly optimal in decorating. Users can not only upload self-decorated Homescreens on a SNS launcher service named âHomepack Buzzâ, but also apply any of the uploaded Homescreens of their friendsâ at once to their phone with one click.
 Daumâs CEO Sehoon Choi said, âI expect the Buzzpiaâs technology will lead the popularization of launcher in the upcoming launcher market that seems to have much potential for growth with new mobile platforms and based upon partnerships with these venture companies with good technologies, I aim to provide a mobile service with a high completeness.â
 Buzziaâs CEO Jung-il Seo said, âNow that Buzzpiaâs high level technology has been proven through this partnership we will accelerate the launcher development and try the best to stabilize  ââBuzz Launcherâ and further develop âHomepack Buzzâ, PC web service, increasing usability.
* Launcher is a default screen, much like a background of PC screen. Users can compose their own, unique Homescreens by altering backgrounds and images.