go2ted

25 strategies to get fast additional business.

Ted’s Readability Tips: Increase your sales by 5 %, 10 % or even more without any additional costs. Tip 5: Insert some white space or an empty line between your paragraphs. Very easy to achieve and will increase your response by 3 – 5 %.

Ted’s Readability Tips: Increase your sales by 5 %, 10 % or even more without any additional costs. Tip 4: Letters on top of pictures. Truly not good practice, like inverse letters on dark background: Tests say less sales of 50 % and more. You better put your copy in boxes with plain background.

Ted’s Readability Tips: Increase your sales by 5 %, 10 % or even more without any additional costs. Tip 3: Inverse (white) letters on dark background. Some designers like it, but it is really messy: It will drop the readability by far. Test indicate less sales of 50 % and more. Never use it on landing pages, avoid it whenever possible.

Ted’s Readability Tip #2: Increase your sales by 5 %, 10 % or even more without any additional costs. This one is more difficult: What is better to black letters on a white or on a yellow background? Tests have proven again and again that the yellow background is improving your sales by up to 10 %!

Ted’s Readability Tips: Increase your sales by 5 %, 10 % or even more without any additional costs. As marketing professional or small business owner you have to check what your creative team/agency did before it is getting published. One of the most important aspects you have to check is readability. If your prospects have a hard time to read your ads, flyers, brochures, poster, web site or blog, they will stop read. Awful readability can destroy the success of your entire campaign, small mistakes will reduce your sales. The good news: You can easily tweak the readability. I will tell you the 13 most important tricks to improve readability. Following this you will increase your response rate by 5 %, 10 % or even more without any additional costs. If you don’t believe that it is that easy, test it yourself. Some of my tips are obvious, others are not. All of them have been meticulously examined by my clients in hundreds of split-runs in direct marketing campaigns, on landing pages, in emails. Tip #1 is obvious: Never use too many capitals. Nonetheless, some people do to mark something as important, but nobody will ever read it.

Free online courses from reputable universities — an offer I can't resist. Good idea with now more than 3 million registered members. Would like to know their business model; ask myself how they make money.

Yes, I know this feeling of being curious all the time. This curiosity delivers most of my ideas, but it is also puzzling up my time schedule because I never know when those findings will happen.

How Google Search works and why SEO tricks can't beat good content on the long run.

Walt Disney. One of his success secrets. So old, but maybe the most important rule for all of us to be successful in content marketing.

Are you a dishonest marketer? – Find out with this video. BTW: I love this fun way of presentation. One of the best book promotions I have ever seen.

We are all in non-sales selling... Increase your power by reducing it... Selling is human... Good thoughts for all marketers.

A down-to-earth etiquette guide for professionals using social media: For most of us using social media in business is new. It opens up a lot of new opportunities. We start new relationships. We generate new leads. As more active we approach others, as more successful we are. But there are limits. Read this article to avoid crossing the borderline.

Why Good Questions Always Trump Even Your Best Answers

Study confirms common sense: Your customers' likes tell you who they are.