Forintus

The biggest threat to Google: It has no idea what you’re doing on mobile apps

Google has definitely benefited from the rise of the mobile web, especially since its Android platform is now by far the most widely used mobile operating system in the world. However, the mobile web has also shown itself to be disruptive to Google’s traditional search business mostly because i...

The Best Social Media Platforms for Your Business

is commonly suggested that to increase your brand presence, you need to be active on all forms of social media. While that may be true, unless your company has a dedicated social media coordinator, finding the time to maintain every platform out there can be extremely time consuming. If your...

The Rise And Future Of The New York Startup Ecosystem

Like many who have been active in the New York startup ecosystem over the past decade, I am optimistic about its future. The last 10 years have seen an increasing number of startup successes in New York.Shutterstock, Tumblr, AppNexus, Gilt Groupe, MongoDB, Etsy, Buddy Media, Warby Parker,...

Web Apps Raise The Ceiling Above HTML5 As Famo.us Recreates Facebook's Paper

UX design has been getting pretty slick in the world of iOS. Facebook released Paper (subtitled “Stories from Facebook”), perhaps the best newsfeed app I have seen. This native iOS app is built using a toolkit called Origami that the Facebook design team has developed on top of Apple’s Quartz Com...

The importance of emotion in design

Business on the Internet is about standing out and being noticed. We want what we do online to be thought of as remarkable and worthy of continued discussion. Simply put, we want an audience to commit to a relationship with us. Page views, mailing list signups and product purchases are all the...

LinkedIn Mobile Usage Approaching A Majority — Now At 41%

Veteran professional social network LinkedIn grew up on the desktop and is in the midst of retooling its 277 million-user strong business for a mobile-focused digital world. Today it said it’s now just nine percentage points off having its ‘mobile moment’ — aka the point when the proportion of us...

51% of Facebook Referrals for Publishers Come From Mobile

Facebook announced last October that the social network’s average referral traffic to media sites increased 170% in 2013. Now, we’re seeing mobile play an even larger role for publishers’ overall traffic.More than half of Facebook’s referral traffic to media sites in...

How to Check if Your App is Addictive Enough to Make Money

Making money on mobile can be a tricky thing. Having ads on your app is an option, but few companies have truly cracked the perfect mobile advertising strategy, so adding ads to your app will likely be an annoying, disruptive experience to the user. Still, this doesn’t mean having ads on your a...

How to Set Up Conversion Funnels in Google Analytics - The Video

Whether you sell items online or simply try to get people to sign up for an offer – you most likely have several steps in which your visitors must take in order to complete your online goal. These steps are typically known as conversion funnels. In today’s video we’re going to walk you through th...

“The most important thing to understand about WhatsApp is just how terrifying it is to a company like Facebook. It can compete with Facebook on its most valuable turf — users’ smartphones and text conversations — without exhibiting aggressive business ambition.” Facebook will acquire WhatsA...

Google announces Project Tango, a smartphone that can map the world around it

Google has built a prototype Android smartphone that can learn and map the world around it. The device comes from a new initiative called Project Tango, and it’s ready to get the phone into developers’ hands to see what the technology is capable of. Google says that the phone will ...

WhatsApp’s Founder Goes From Food Stamps to Billionaire

The $19 billion deal to sell WhatsApp Inc. to Facebook Inc. (FB) started at Yahoo! Inc. more than five years ago, when Jan Koum became disillusioned at the way Internet companies were fixated on advertising. He left Yahoo in 2007 with one of the company’s other engineers, Brian Acton, and s...

Facebook’s $19 Billion WhatsApp Acquisition, Contextualized

Facebook just announced it’s buying WhatsApp, a global messaging platform with 450 million MAUs, for approximately $19 billion. It’s one of the biggest tech acquisitions since HP bought Compaq for $25 billion in 2001. It means that WhatsApp, which raised a comparatively measly $8 million since it...

Dear Car Makers: Please Hire People Like This

The interfaces in modern cars are, with rare exception, awful. It’s almost absurd, really. The car is one of the most expensive things that people buy for themselves. It’s massive. It’s got a power supply that lasts for days… and yet, it’s one of the least “smart” devices in our lives. A three-ye...

Could Twitter Be the Next Big Platform for Apps?

You may have heard by now — King, maker of Candy Crush Saga, is a multi-billion-dollar mobile company. What you may not know is that Facebook played a big part in making that happen. In little more than a year, Facebook has become a go-to spot for mobile app distribution, and it’s making money fo...

What If Apple Bought Tesla?

Rumors about Apple showing interest in buying Tesla have resurfaced after the SF Chronicle reported that Apple’s M&A chief met with Elon Musk last spring. Considering Tesla’s market capitalization of more than $24 billion, such a deal would be unprecedented for Apple, but the two companies do...