Launching our link system: Get involved in climate justice!
What is this âlink system?â
This is a new strategy weâre trying out. Its aim is to bring different online communities into the climate movement by creating a communication network to spread accessible digital actions like our action post for Afghanistan.
We were inspired partly by school ambassador systems that some climate organizers use for organizing large in-person protests. Another inspiration was the relational phonebanking strategy that some progressive political campaigns in the US are using to talk to voters about social issues using already-existing connections. Youâre more likely to listen when a friend reaches out to talk to you about a political issue, as opposed to a stranger. Itâs also more pleasant on the campaignâs endâit tends to be more fun to talk to friends and acquaintances rather than randomly calling 80-year-old voters and asking them to go for the more progressive candidate.Â
Who are you?
This is the official Tumblr account for Fridays For Future Digital. Fridays For Future is a youth-led movement for climate justice that started when Greta Thunberg started striking from school in 2018.
Fridays For Future Digital is the part of the international movement that aims to make climate activism accessible. We understand that not everyone can attend in-person protests, so we run digital campaigns that people can participate in from their home. Petitions, email storms, and more are an effective way to create change that anyone can do!
You can read our carrd here and follow us on Twitter here. Our website will be up soon!
How does the link system work?
We have three roles you can take on depending on how you interact with your online community.
Individual blogs that interact with a certain community (aka mental health tumblr, bookblr, animeblr, etc): Weâd help you with making posts on how your communityâs interests relate to climate justice. For example, for a fandom for a show that deals with imperialism, you can talk about how climate justice and imperialism intersect. We have no requirements for follow counts; if youâre fairly active, we invite you to join! Whenever we have an action post, youâd boost it so that your followers can take action. Additionally, we ask that your blog be mostly safe for work, or have anything nsfw tagged, because we are teen organizers.
Non-fandom groups (like Discord servers. These can be identity-based groups, groups that focus on social issues, etc): This would work as a partnership where you can boost any digital actions/content we have and vice versa.Â
Fandom groups (aka Discord servers) and events: You would make an announcement (weâll provide templates) saying youâre a âlinkâ or a partner for this project. Youâd assign a person to make sure all our digital actions are passed on to your members.
To make sure you donât miss anything, youâll choose either email or Discord as a communication method. If you choose email, youâll be bcced on an announcement every time we need something boosted, and respond once you have. If you choose Discord, weâll set up an announcements channel similar to a Telegram or a Whatsapp announcements channel, but on Discord for privacy. This server will not have any chatting channels because we currently donât have capacity to moderate a place for people to talk; instead, weâll use reactions to see when people have reblogged action posts and for any votes needed.
If, in the future, many people would like a space to chat and connect, weâll consider making it happen.
Why should I be a part of the link system?
The climate movement can be inaccessible for many people; digital networks such as the link system are a way to bring more people into the movement and collectively create change, while having a network of people you can interact with. You get to connect topics youâre passionate about / things you already do to issues that relate to the climate crisis!Â
How do I join the link system?Â
Sign up at bit.ly/tumblr-link. From then on, we will contact you on your preferred platform to initiate you joining the link system.Â
If you have any questions, feel free to send us an ask! Please reblog to support this initiative and spread the word. And if you know of any blogs or groups that might become a link, please either send this post to them or tell us so we can reach out!
[ID: âweâre going shoppingâ meme that reads, âGet in bitches, weâre mobilizing anime Tumblr for climate justiceâ End ID]















