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30 days hath September... scanned from Know Your Toes by Walter and Naiad Einsel (1963)

#happy end of june #illustration #design #know your toes #my scan

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dearparentheses

Paul Evans

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John Lennon during a press conference in Hamburg, Germany | 26 June 1966 © Günter Zint (I)

Folsom Prison Blues sheet music Johnny Cash (1956)

#sheet music #ephemera #johnny cash #my scan

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promo poster (1967)

#the beatles #posters

shoe stickers (1991)

#stickers #ephemera #misc #1990s #my scan

press kit for the first Apple Corps singles (1968)

#the beatles #apple corps #ephemera

flowers from The Golden Book Illustrated Dictionary (1961)

#flowers #misc #illustrated dictionary

tropical garden

#misc #gardens #my scans

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Don't Stop Fleetwood Mac sheet music (1970s)

#sheet music #ephemera #my scan

Apple Records Vinyl Singles Set from Italy (1968)

#apple corps #design

muzaktomyears

Paul McCartney in Beverly Hills, June 1968 (source)

MCA records print ad (1980s)

#ads #design

ceofjohnlennon

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floatupstream

In February 1968, Paul McCartney began running a series of ads in New Musical Express to promote Apple Corps. All of the ads were photos or drawings chosen by Paul, with no text except the word Apple.

All those weird photos which you have seen in the press recently advertising the Beatles’ Apple companies, have been selected by Paul.

He thought up the idea for the Apple advertising campaigns and visited many of the photo agencies in London so that he could plough through thousands of photos in order to find what he wanted.

The campaign has still many months to run, so there are still lots of Paul’s Pix to come. (Beatles Monthly Book, N°58, May 1968)

#art director paul #apple corps #design #ads

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Apple Records leaflet (1968)

#apple corps #design

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