what fans could and should do is recognize that their favourite athletes choose whether to praise zverev's slam or not for reasons of personal branding that have nothing to do with their personal relationship with him. for example, both carlos alcaraz and eva lys are allegedly on friendly terms with him, but lys won't post about his winning in her stories because that would be detrimental to her everybody-likes-her image, which is the main selling point of her marketability. while alcaraz would congratulate zverev in public because his brand is about being gracious with his peers, and also because he's carlos alcaraz. which gives him considerably more leverage than… being eva lys. given that every action made in the public eye by celebrities is a power move, making lists about “good” and “bad” people based on whether they made a congratulatory story yesterday is simply missing the mark.















