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EXACTLY HOW I fixed my crappy Instagram engagement rate and FINALLY started growing again 💖 During the years of 2020 and 2021, I wasn’t very active on my Instagram account. My energy was more focused on recovering from the PTSD and burnout I had, than it was on this account. I’d post now and then, but my content was half-hearted and my account suffered. Once I had healed enough to feel like putting effort into this again, I came back to an account with very low engagement and an audience who had mostly forgotten I existed. I knew I needed to do something to wake up my audience and get my account back on track so that I could start pitching to brands again. Also, Instagram had done a complete 180 in that time, Reels had become a thing, and the methods that used to work for engagement (i.e., post a cute photo of yourself and ask a question in the caption) no longer worked. There are now over TWO BILLION (😳) daily active users on Instagram, which means more content competing for eyeballs. I knew I needed a SOLID STRATEGY if I was going to get my account back to a healthy place where I not only enjoyed showing up here, but I had value to offer to brands as well. Click the ✨link in my bio✨to read my blog post where I’m sharing the EXACT STRATEGY I used to bring my engagement rate out of the toilet and finally GROW again. Instagram can be a frustrating place, but it is still possible to reach new audiences. You just need a solid strategy. You’ve got this! 💪🏻💪🏽💪🏾 #socialmediastrategies #instagramstrategy #contentstrategytips (at Orlando, Florida) https://www.instagram.com/p/CqWQXG_OnGT/?igshid=NGJjMDIxMWI=

Hi. I want to talk for a moment about what it’s like living with an “invisible disability”, a disability that makes your life more difficult, but no one call tell. It often feels like you are faceless. No one can really “see” you. Last year I found out that I am “on the spectrum”. Initially it was a huge relief. My autism explained why I had such trouble making friends in school, why I was constantly left out of everything, why I struggled to feel like my existence made a difference at all. As I’ve been learning more on the subject, I’ve found out that this type of thing extends into adulthood as well - lack of inclusion in the workplace, workplace bullying, and a high rate of unemployment and job loss, despite the autistic adult being very good at what they do (society doesn’t like people who are ‘different’). Social media just seems to emulate those same behaviors we find in real life, in school, and in the workplace, which is why I debate quitting this at least once a week. But then I remember I have a voice. I have a unique voice and a unique perspective on life! And that needs to be shared. So I will keep shouting into the void until the world starts listening and maybe make a tiny little dent of change to how our society views people with disabilities, and people who are different. ❤️‍🩹 Thank you for coming to my Ted Talk. #autism #autisticadults #inclusionmatters (at Disneyland) https://www.instagram.com/p/CqLrvtkuohD/?igshid=NGJjMDIxMWI=

✨ HOW I MANAGE BEING A SOCIAL MEDIA CREATOR AS A HIGHLY ANXIOUS PERSON! Is this you too? Read on 👇🏻 Social media has the ability to create a lot of anxiety. So if you’re a person who’s prone to anxiety like me, it can be a particularly difficult place to navigate. Over the past several months I’ve learned a few tricks that have helped me immensely improve my relationship with this app and as a result, my mental health: ✨I TURNED OFF MY NOTIFICATIONS. Yup, I completely turned them off for the whole app. Particularly turning off the badge that displays on the app icon. Why this helps: The internet can be an unkind place. I only open the app once my mindset has been prepared to see anything negative show up in my notifications. It also prevents my autistic urge to remove that stupid badge by clearing my notifications. 😂 ✨ I LIMIT MY TIME SPENT ON THE APP, particularly my time spent scrolling. Why this helps: This may ruffle some feathers, but 𝘺𝘰𝘶 𝘥𝘰 𝘯𝘰𝘵 𝘯𝘦𝘦𝘥 𝘵𝘰 𝘬𝘯𝘰𝘸 𝘸𝘩𝘢𝘵 𝘦𝘷𝘦𝘳𝘺𝘰𝘯𝘦 𝘦𝘭𝘴𝘦 𝘪𝘴 𝘥𝘰𝘪𝘯𝘨 𝘢𝘭𝘭 𝘵𝘩𝘦 𝘵𝘪𝘮𝘦. The very best way to manage your social media anxiety is to focus on YOU AND YOUR GOALS, and do not worry about what event other people got invited to or how much so-and-so grew last month. Your journey is not a race. Eliminate the need to compare your journey to others. ✨ I PLAN MY POSTS IN ADVANCE. I write my captions in advance too. Why this helps: There is nothing worse than that rushed panic of trying to get a post up and running out of time during the window when your audience is online. I spend an hour or two every Sunday planning my week’s content and writing my captions, so when my window opens I just copy and paste. I hope these tips can help you as well! SWIPE ➡️ to get a shareable graphic for these tips that helped me finally get control of my social media-induced anxiety! I’m here rooting for you - you got this! 💪🏻 #anxietymanagement #socialmediacreative #creatortips (at Mickey's Toontown) https://www.instagram.com/p/CqG_9BVOW5N/?igshid=NGJjMDIxMWI=

Come with me, and you’ll be, in a world of pure imagination ✨ A lavender ear hat, a white bow and a castle: can’t think of a more perfect combination! 💜🏰 Thank you to @therachelestplaceonearth for snapping the pic! #disney100 #disney100yearsofwonder #bowsfordays🎀 #purpleaesthetics #princessstyle (at Disneyland) https://www.instagram.com/p/CqEKRNeug34/?igshid=NGJjMDIxMWI=

It’s all in the 🎀details🎀 🥰 🏷️ stoney clover bag, pink bow, pastel aesthetic, daisy duck, girly things #pinkgirls #pfg #stoneyclover #bowsonbows (at Disneyland) https://www.instagram.com/p/Cp_CW3aOkry/?igshid=NGJjMDIxMWI=

The biggest life lesson I’ve learned recently: {𝘨𝘪𝘧𝘵𝘦𝘥 𝘱𝘳} 💭You must *actively create* your dream life. Like many women in my generation (I’m late GenX) I was raised to believe that women were supposed to sit around and wait for things to happen to us. Example: For years I wanted to visit Europe, particularly Paris. I waited and waited for a friend or a group of friends to plan or invite me on a trip. Once I hit my 40’s, I started waking up from this societal programming and thought - wait a minute - I have been missing my life waiting for things to happen to me! 🤦🏻‍♀️ I started to change that mentality and two years later I found myself in Paris, surrounded by my best friends, on a trip I had made happen by taking the initiative to plan it. It’s amazing how one little thought change can impact your life in such meaningful ways. Keep questioning everything you’ve been told, and deciding what’s helping you and what’s been holding you back. Future you will thank you. 💕 PS - SWIPE for a surprise! 🎥✨ Blanket + headband: @verabradley (gifted) #parisianaesthetic #pinkinspo #girlyinspo #softgirlaesthetic #girlystyle #pfg #verabradley (at Paris, France) https://www.instagram.com/p/CpyD6Ytu8f1/?igshid=NGJjMDIxMWI=

1️⃣0️⃣0️⃣ things to be grateful for! 💜💫 I’ll add the first 10, let’s see how fast we can get to 100 together! 👇🏻 1. Disney Magic 2. Mac n cheese 3. It’s almost spring! 4. An extra hour of daylight 5. Empty castle pics early in the morning 6. Character hugs! 7. Coffee. Starbucks, Joffreys or home made! 8. Pedro Pascal 9. Dogs 🐕 10. Warm blankets on chilly nights Can you list 90 more? 😃 👗: @_aje_ #disney100 #disney100yearsofwonder #purpleaesthetics #lavenderdress #girlygirls #girlswholovetravel #femininestyle #disneyoutfit #disneygirls #disneystyle #disneycreators #disneyadults (at Disneyland) https://www.instagram.com/p/CptNVg2uDaU/?igshid=NGJjMDIxMWI=

A *GRAND* adventure ✨ [ad | press stay] Day two of my Disneyland adventure is kicking off today after a great night’s sleep in the comfy beds at @grandlegacyhotel 💫! Yesterday was so magical with a little “almost-snow” sleet and hail mix 😱 and finally getting to see the Magic Happens parade! Can’t wait to see what today has in store for me! Thank you so much to the @grandlegacyhotel for the amazing hospitality! 💜 #grandlegacyhotel #disneyland #magichappens #disneycreators #disneyflatlay #mickeyballoon #itallstartedwithamouse #pinkbows #girlystyle #girlydisney (at Grand Legacy At The Park) https://www.instagram.com/p/CpTKqg_vI_J/?igshid=NGJjMDIxMWI=

Throw me somethin’ mister! (Preferably Dior or Chanel) 😉 Happy Mardi Gras! 💜💚💛 Dress: @hm 📸: @shenksforthememories #fattuesday #happymardigras #mardigras2023 #universalmardigras #universalmoments #universalorlandoresort #mardigrasoutfit #mardigrasbeads #luxurylover #beadsbeadsbeads #mardigras #universalstudiosorlando (at Universal Orlando Resort) https://www.instagram.com/p/Co8W7oALjNv/?igshid=NGJjMDIxMWI=

Magic gives you *w i n g s* 😇 Which accessory do you like best: ears or a cute pink hat? 🤔 Swipe to see the options! Also, I think this might be my favorite @loungefly mini backpack ever! 🥰💜 #purplegirl #purplewall #purpledress #purpleaesthetics #picsartedits #femininestyle #girlyinspo #girlyoutfits #girlyoutfit (at The Purple Wall) https://www.instagram.com/p/Co3TbsGLU33/?igshid=NGJjMDIxMWI=

Currently manifesting: M A G I C ✨💫 Positive vibes only. Unlimited baggage. Next stop: Your Dream Life. All aboard! Dress: @walmart @walmartfashion #pottergram #wizardingworldorlando #diagonalley #knightbus #purpleaesthetics #magicvibes #universalorlandoresort #magicalgirl #queeniegoldstein (at Wizarding World of Harry Potter) https://www.instagram.com/p/Co0u-1Crujn/?igshid=NGJjMDIxMWI=

Let’s have a *conversation* about self love! 💕 This day can be hard for a lot of people, but here’s your reminder that not having a plus-one in your life does not take away your value. You were designed as a perfect WHOLE HUMAN, not an incomplete part of a half. Carrie Bradshaw said it best, “The most exciting, challenging and significant relationship of all is the one you have with yourself.” ❤️ And while we’re on the subject, I think it’s time our beloved classic valentines day candy gets a modern update with self love messaging, so hey, @brachscandy can you pass this note along to Product Development? 🙏🏼 Dress: @dreamsisterjane #pinkcore #selflovequotes #pfg #pinkdresses #pinkroom #sisterjane #girlystyle #softaesthetic #softgirlaesthetic #softgirlera #pinkobsession #allpink #allpinkeverything #pinkinspo #hyperfeminine #pinkoutfit #princesscore (at Orlando, Florida) https://www.instagram.com/p/Cop37ysOUZe/?igshid=NGJjMDIxMWI=