Big Ass Art Director

ESTRELLA DE GALICIA - Prohibido bajar los brazos I saw this like 4 days ago and it draw a smile in my face. Not ‘cause of its image but the voice over really made my day. That’s why I thing it deserves a place in this Site.

OAKLEY x NFL -  See the Game Differently To give new prespectives it is getting harder and harder, but as technology goes developing itself the options seems infinite. You should also watch this how was made video wich is actually the one that made me look for this final result. Enjoy Congratullations https://www.filmup.co/

THE GOST PACER Great idea! Always wanted to run agains someone but not be afraid of getting badly beated? Now you can avoid this affront with augmented reallity! Now for real this is great

INSPIRATION - PATAGONIA Copywriting at its best. Huts off

How to write, sharpen and present better creative briefs. I use this blog as a personal agenda and I think this is a must keep. Not about design, it is about create content.

On the Verge - Opening / Stopmotion Timelapse Opening animated by Mathieu Maillefer. How amazing! This proves that you don’t need been a Master in After Effects, Cinema 4D, Blender... to make amazing stuff. This concept is awesome and the art behing it is beautiful.

STUBRU - Missed you Stranger  AWESOME ADS for several reasons The tone is great for an alternative music radio + Shocking specially ‘cause they have managed to give a twist to a kiss scene (super hackneyed) + ‘cause of the debate it creates in the moment of social distancing in which we live. BRAVO

VOLKSWAGEN - SERVICING & MAINTENANCE MAMMA MIA! It is amazing to find this kind of art directions. Congratulations DDB Paris.

NATIONAL BATTERIES JAPAN If you have something really great show it! This old japanish commercial still great now a days. Love it!

KANDENKO -  Show me your own light Probably the nices thing you will see today. One of those ideas that doesn’t need so much budget but an incredible amount of talent. BRAVO!

VERIZON - THE RESET I love mixing worlds. In this case Virtual Reallity problems come into real life. The result is an awesome inside really well produced. BRAVO!

l Middle School Mental Health l Ad Council Adolescence can be a real Sh**. You don’t know if you are a child or an adult, you experience physical changes, volatile emotions, hormones, what is expected from you, what you want to do in life, need to belong to a group... and with this mental chaos you must somehow take decisions. For me and for many other, music was always a refuge, something that spoke my language better than anything else. So I think this project hits the spot. BRAVO

INSPIRATION - COLOR PALETTES FROM FAMOUS MOVIES I am amazed about coloring I guess it is beacause it doesn’t come natural to me. It realy adds a lot of dramaturgy to the projects. Here you have some amazing examples. https://digitalsynopsis.com/design/cinema-palettes-famous-movie-colors/

The Journey - UNHCR in partnership with the IOC and IPC. Raw and awesome as some people’s life can be. I couldn’t stop watchint it. Congratulations to the all team who has been involved into the project.

JACK IN THE BOX - JUNK IN THE BOX" (1997) Yes I took the time machine and travel to 1997. Maibe now a days is not correct to say I love ‘cause is violent and hatters are waiting to show up for any reason. But I give no S**T about them. This is the kind of funny outstanding advertising that make me love this world. BRAVO 90′0s

CALL IT COVD - A WORD What a powerfull ad! You can do this Ad with Power Point Presentation ant it will be as great! In my opinion usually we heard the same messages with different looks. But sometimes someone has something powerfull and true to say that opens our minds to a new perspective of the world. Bravo Wieden + Kennedy to make open our minds.

INSPIRATION - DRON FLIGHT TO THE MAX BOWLING CENTER Wow !!!! When you think of recording with a drone remember that they can do this. Of course, the pilot has to be starfighters.