AD Seventy One Ltd

New multi-format ad options in #GoogleAds give #advertisers the ability to add in-feed and Shorts ads to Video Reach Campaigns (VRC).

VRC specializes in optimizing #campaigns to reach the maximum number of unique viewers given a particular budget and set of targeting criteria.

With the latest update, VRC affords marketers the flexibility to choose from bumper or skippable in-stream ads, in-feed ads, and Shorts ads to maximize their exposure.

Do you want to get more Instagram followers?

Did you know there is a better way to get followers than boosting posts via Instagram?

The best strategy is to run a traffic campaign and at the ad set level, set the destination as your Instagram profile.

Meta will put your ad in front of people who are more likely to click through and check out your profile.

Take Disney for example.

They don’t sell movies and toys. They sell magic, fantasy, imagination, and childhood wonder.

Starbucks doesn’t sell coffee, they sell community, conversations, comfort, and becoming your best self.

Visa doesn’t sell credit cards, they sell security, trust, and the freedom to explore what's important to you.

Jeep doesn't sell vehicles, they sell adventure, fearlessness, and connecting with nature.

And Amazon doesn't sell products online, they sell convenience, selection, and "the everything store" at your fingertips.

The key is emotional branding.

If you want people to remember and like your brand, make it about emotions not products.

Facebook Carousel Ads Hack - Before & After!

It’s often hard to show before and after images in the health, beauty, or supplement industry.

But, here's the trick:

> Use the “Before” image on the 1st card, and

> “After” image on the 2nd card.

What is PMax and how does it change the game? Let’s see together.