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OG Luke Mook, Co-Owner of Round Two

OG Luke Mook, Co-owner of Round Two

Utmost has put together a capsule for Fall 2015 in honor of the most memorable/ iconic night club in American history.

Studio 54 was a popular New York nightclub from 1977 until 1981 founded by Steve Rubell and Ian Schrager. In the late 1970s, the club was arguably the best-known nightclub in the world. The club played a formative role in the growth of disco music and nightclub culture in general. In December 1978 Rubell was quoted in the New York newspapers as saying that Studio 54 had made 7 million in its first year and that “only the Mafia made more money”. Shortly thereafter the nightclub was raided and Rubell and Schrager were arrested for skimming 2.5 million.

The collection consists of a short sleeve t-shirt depicting famous patrons such as Andy Warhol among others, and a 6 panel low-profile baseball cap with the classic Studio 54 logo.

Available in store (115 w. Broad St, Richmond VA 23220) Nov 6th.

Available online Nov 7th.

James William Carling skateboard deck by Utmost James William Carling (1857–9 July 1887) was a pavement artist from Liverpool, England. In 1871, James William Carling (then aged 14) travelled to America to join his elder brother Henry and to attempt to become as successful an artist as Henry. When in America, James supported himself as a sidewalk artist and Vaudeville caricaturist before devoting his talents to illustrating the poem "The Raven". The poem's author, Edgar Allan Poe, Carling felt, was the "greatest poet this world has ever seen". Carling's drawings, created in the 1880s, are a graphic visual representation of the images Poe constructed in his poem. The Edgar Allan Poe Museum in Richmond, Virginia displays 43 of his illustrations of "The Raven" in what is known as "The Raven Room".

Utmost has worked with The Poe Museum on a collection for Fall 2015 in honor of the brand's 1 year anniversary. The collection consists of a short sleeve t-shirt, long sleeve t-shirt featuring artwork by James Carling, hooded coach jacket, two 6 panel low-profile baseball caps, and two skateboards. Available in store ( 115 w. Broad St, Richmond VA 23220 ) Oct 2nd. Available online Oct 3rd.

PHOTOS BY @CREEPDAREAP