Muted Expressions

Toby Ng - The World of 100

Have you ever asked yourself, what would the World look like as a small community of 100 people? Probably not. However, it is something to think about, as the reality would be startling - as much as you’d think so, the village would only have 7 computers, and only 1 person in the World Village would be educated at University level.

These facts are something that designer Toby Ng has thought about very carefully, and turned the results of his findings into a series of twenty infographics depicting ‘The World of 100’. Although aesthetically beautiful, with sharp lines and bold, vibrant colours, these infographics are often horrifying. 

The posters look as though they have come straight out of a children’s book; is this to mirror the naivety of those that are most likely to be looking at them on their computers?

“Look, this is the World we are living in.”