Your Homepage Headline = Your First Handshake 🤝
Your website has 5 seconds to make a first impression.
If your homepage headline is vague, you’re losing leads before they even scroll. I see this all the time with service businesses — beautiful designs, but headlines like “Helping You Succeed” or “Your Growth Partner.”
It sounds nice. But it doesn’t tell visitors:
What you do
Who you help
Why they should stay
Example: I worked with a business coach in Austin who had this problem. We changed her headline from vague to:
“Business Coaching in Austin That Doubles Your Revenue in 90 Days”
What happened?
Visitors instantly knew her service + location + benefit
She ranked better for local searches
Inquiries doubled in 3 weeks — no ads needed
📌 Takeaway: A clear headline = more leads. Don’t let your homepage become a missed opportunity.
💬 What’s your headline right now? Share it — I’ll tell you if it passes the 5-second test.
