#viscomaub

Unit 3 Evaluation

“Design today is concerned primarily with commercial and marketing activities but it could operate on a more intellectual level. It could place new technological developments within imaginary but believable everyday situations that would allow us to debate the implications of different technological futures before they happen.”

- Anthony Dunne and Fiona Raby

The start of this unit was the most challenging part. I had the freedom to do whatever I wish and it was necessary to understand myself before I give myself a framework for my study. Over the past year most of my projects were about raising awareness so my first instinct was to design something different, something happy but most importantly learn new and polish already existing skills. I looked into different task outlines like navigation and conversation with an aim to produce a design solution that had nothing to do with world problems. Early research was not as inspiring as I expected and I found it hard to stay motivated. Looking back at my portfolio I realized that if the final outcome for this unit would not be about raising awareness the portfolio would simply look weird and out of balance. This unit was an opportunity to really define my style and since I enjoy designing solutions that can make a positive impact on a negative issue I decided to concentrate on raising awareness.

I wanted to produce an editorial piece so my first experiments were series of different books. This was interesting and I was trying to work as fast as possible but the outcomes were not as satisfying as I wanted. I believe this was because I was raising awareness about a serious issue and personally it felt like creating an editorial piece is not the best option so I was loosing motivation. Research gave me large amount of information and knowledge which helped me to brainstorm about new design solutions. At some point I was even planning to host an actual exhibition. Half of the unit I spent in slight confusion. The research was informative but the experimentation was lacking creativity so I had to step up my game. Even more research and new, complex experimentation gave me new options. I was constantly debating between editorial piece or something else until after a positive feedback about an accidental experiment inspired me to fully concentrate on its development.  

Final Book

I decided to print my book for my final crit. It is printed on 160gsm uncoated white paper stock. I originally wanted 140gsm but the printer did not have this paper stock and when I felt the paper, 160gsm felt a lot more appropriate. For the cover I have used a thick slightly textured paper/ card. I wanted the cover to be thick to again translate this luxury feel and the slight texture is used on all the paper stock I have used. For my end papers I have used a muted, grey-blue paper stock which I think works well with the colours in my photography, it also breaks up the white that is used all through the book. I used the perfect binding technique as it suited the number of pages in the book and it a common binding technique in this style of book. 

I am pleased with how my final piece has turned out. I really enjoyed creating the content for this book. The places were chosen by people who I interviewed and it was a new and interesting way for my content to be created. I enjoyed going out on shoots with my Zenith to take 35mm photography of lovely places in Dorset. Using 35mm film was an exciting and nerve-racking experience due to the unpredictable nature of film and the fact that the camera I used is from the 70′s! This book has allowed me to use processes and techniques I love including photography, illustration and editorial design. I have found the editorial design challenging but I feel I have developed my skills in this area.

Tomasz Gudzowaty

I made a gif and it worked

I made a gif to demonstrate what happens when someone enters your personal space. The dashed line appears when they get close to your personal space perimeter and then the green outlined circle changes to a filled green circle when they enter your space.

The ‘Friends’ button is for you to see the friends you’ve made on the app. The concept behind this is that if you have the app and someone near you also has the app you become automatic friends and then from there you can either add them on social media or just stay friends within the app. The aim of this is to create a community of people who are all aware of personal space and become advocates for the campaign.

Logo Experimentation on Illustrator